Startups
We are digital pioneers, fanatical about using data insights to help brands engage with consumers through gaming.
We exist as a trusted partner to brands, helping navigate the evolving landscape of gametech and integrated gaming marketing.
We are leaders in brand entry and strategy in gaming marketing, delivering evergreen solutions where data informs content, improving performance and engagement.
We are the game changers in global marketing
We exist as a trusted partner to brands, helping navigate the evolving landscape of gametech and integrated gaming marketing.
We are leaders in brand entry and strategy in gaming marketing, delivering evergreen solutions where data informs content, improving performance and engagement.
We are the game changers in global marketing
Overview
Location
Australia, New South Wales, Sydney
Employees
11-50
Total raised
$4.7M
Founded date
2021
Funding Rounds 1
| Date | Series | Amount | Investors |
| Sign up to see | Sign up to see | Sign up to see | Sign up to see |
Persons 5
| Date | First Name | Last Name | Title | Location | |||
| Sign up to see | Sign up to see | Sign up to see | Sign up to see | Sign up to see | Sign up to see | Sign up to see | Sign up to see |
| Brad | Manuel | Sign up to see | |||||
| Gareth | Leeding | Sign up to see | |||||
| Pete | Beeney | Head of Commercial, North America | Sign up to see | ||||
| Indy | Khabra | Sign up to see |
Mentions in press and media 11
| Date | Title | Description |
| Sign up to see | Sign up to see | Sign up to see |
| Sep 8, 2026 | Livewire Brings In-Game Advertising to Canva's 265 Million Users | Canva launches gaming integration with Livewire Canva launches gaming integration with Livewire Canva launches gaming integration with Livewire Ads by Livewire is the first gaming integration in Canva, adding a self-serve route into a chann... |
| Jun 3, 2026 | Livewire Expands Commercial Leadership With Two Senior Appointments to Accelerate Global Growth | Zach Hahn, Livewire Ryan Dow, Livewire Zach Hahn joins as EVP Sales, North America and Ryan Dow joins as EVP Strategic Partnerships. These appointments give Livewire the commercial leadership to match our growth. Both will sharpen our focus... |
| May 28, 2026 | Award-Winning NFL Race to the End Zone Returns as the NFL and Livewire Extend Multi-Year Strategic Partnership | NFL Race to the End Zone After 178 million views and two wins at the 2026 Telly Awards, the series returns for the 2026 NFL season with new clubs and new creators. Season 1 delivered. Livewire’s eight integrated brand partners saw an averag... |
| Dec 19, 2025 | NFL Race to the End Zone Powered by Verizon Sets Season Finale Pro-Am Featuring Fortnite During Super Bowl LX Week | NFL Race to the End Zone powered by Verizon Weekly matchups between NFL players, Legends, and top creators fuel breakout performance across YouTube, Instagram, TikTok, and creator channels Gaming isn’t an experimental channel anymore — it’s... |
| Oct 27, 2025 | Study Finds 82% of Gamers Use Gaming to Cope with Stress, Anxiety, and Depression | Power in Play research Livewire and Publicis Media’s PMCI Play Reveal Power in Play Research Highlights Gaming’s Role in Belonging and Identity The Power in Play study proves that gaming is the most resilient, immersive, and culturally conn... |
| Sep 4, 2025 | Livewire Enters Canadian Market and Signs Exclusive Partnership with Publishing Leader Future | Emmett Bailey Livewire has entered into an exclusive strategic partnership with Future Canada, the Canadian division of the global publishing powerhouse. Gaming marketing platform expands into fourth major market; names Emmett Bailey Direct... |
| Jul 15, 2025 | Livewire to Team Up with the NFL to Launch ‘NFL Race to the End Zone’ | NFL Race to the End Zone New weekly gaming content series pairs NFL stars with top creators, culminating in a gaming showdown during Super Bowl LX week With millions of NFL fans watching YouTube each week, the timing couldn’t be better. Thi... |
| Dec 13, 2024 | 'Red One' Delivers Record-Breaking Success on Roblox | Livewire and Amazon MGM Studios’ holiday integration on Roblox sets new benchmark for integrated entertainment campaigns on the platform. LOS ANGELES, CA, UNITED STATES, December 13, 2024 /EINPresswire.com/ -- Amazon MGM Studios' "Red ... |
| Nov 25, 2024 | Gaming Takes Over Family Prime Time Entertainment | New research shows gaming is replacing television as the heart of family time, creating opportunities for brands to connect with multi-generational audiences NEW YORK, NY, UNITED STATES, November 25, 2024 /EINPresswire.com/ -- New research ... |
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FAQ about Livewire
When was Livewire founded?
Livewire was founded in 2021.
How much funding has Livewire raised?
Livewire has raised $4.7M in total across 1 funding round.
What has the press written about Livewire?
Parsers VC has collected 11 articles mentioning Livewire, among them “Livewire Brings In-Game Advertising to Canva's 265 Million Users” (Sep 8, 2026) and “Livewire Expands Commercial Leadership With Two Senior Appointments to Accelerate Global Growth” (Jun 3, 2026).
Is Livewire still active?
Yes, Livewire is active; its latest activity on Parsers VC dates from Sep 22, 2026.