Tags:BodyEnergyFitnessITPersonalProductSpaceSportsTimeTraining
Personalized sports nutrition. Made from plant-based superfoods In case you were curious about why we started Kyoku, we wanted to share a bit about our origins. In January 2018, we met each other at a product incubator in Downtown Los Angeles called LavaLab. While we weren?t working on the same project at the time, we quickly became very close friends to the network. We shared many common passions, hobbies, and interests including fitness. Historically, we both stuck to anaerobic activities such as strength training, HIIT, and CrossFit. Shortly after meeting each other, we became interested in the world of endurance sports and quickly found ourselves road cycling, mountain biking, and training for triathlons. Coming from a world where post-workout recovery was such a large focal point of training, we found it very unique how endurance athletes, specifically road cyclists, focus on hydration and energy nutrition and often neglect recovery nutrition entirely. Coming from the world of anaerobic sports, we know that improvement starts with recovery and that replenishing your body?s depleted nutrients, repairing your muscle fibers, and reducing your inflammation all allow you to perform better the next day. If you?re able to perform better day-after-day, you?ll improve faster and reach your fitness goals more efficiently. Seeing post-workout recovery was an unaddressed problem in the cycling space, we set out to create a product that was engineered specifically to help riders recover faster and reach their cycling goals more effectively. After working with industry-leading M.D.?s, Ph.D.?s, and RDN?s in Los Angeles, we created a recovery shake system made from a personalized blend of plant-based superfood ingredients with nutritional properties tailored to help each rider recover faster according to their body type, riding style, and cycling goals. We also streamlined the process ? by providing your personalized shake in beautifully designed, single-serve packets that are delivered monthly to your doorstep.
Member count: 1-10
Total raised: $1.2M