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Krug has always lived up to its reputation as the first and still the only Champagne House to create exclusively prestige Champagnes every year since its foundation. The House was established in Reims in 1843, by Joseph Krug, a visionary non-conformist with an uncompromising philosophy. Having understood that the true essence of Champagne is pleasure itself, his dream was to offer the very best Champagne every single year, regardless of annual climate variations. Paying close attention to the vineyard’s character, respecting the individuality of each plot and its wine, as well as building an extensive library of reserve wines from many different years allowed Joseph Krug to fulfil his dream. With a very original approach to Champagne making, he decided to go beyond the notion of vintage to create the fullest expression of Champagne, every year. Thus, he founded a House in which all Champagnes are of the same level of distinction. Six generations of the Krug family have perpetuated this dream, enriching the founder’s vision and savoir faire. Today, Krug is one of the 25 unique Houses that form Moët Hennessy, the wines and spirits division of LVMH. The House of Krug gives time to the unforgettable: with a spirit that is different but always refined, it accepts no compromise on craftsmanship, goes beyond perfection in the pursuit of pleasure and fosters a strong connection with its international community of Krug Lovers. Please do not forward or share with anyone underage. Enjoy Responsibly. Read our T&Cs and Privacy Policy here : vu.fr/biTX
Overview
Location
France, Grand Est, Reims
Employees
51-200
Founded date
1843
Mentions in press and media 14
| Date | Title | Description |
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| Oct 13, 2026 | Why this Singapore wine collector would rather learn than show off a bottle | Listen 7 min New: You can now listen to articles. This audio is generated by an AI tool. Alicia Thian can still name the bottle that started it all: Chateau Latour from Pauillac, poured at her father’s dinner parties for as long as she can ... |
| Jul 24, 2026 | Krug gathers Southeast Asia's top chefs in Singapore for the pre-release of its newest Grande Cuvee | Listen 2 min New: You can now listen to articles. This audio is generated by an AI tool. Maison Krug brought together several of its Krug Ambassade chefs from across Southeast Asia in Singapore for a series of culinary events celebrating cr... |
| May 12, 2026 | Music and wine is the ultimate pairing- where to enjoy it this summer | If music is the food of love, no wonder it pairs so well with wine. Many great wine houses have clocked this already, but none so perfectly as Krug Champagne who have worked with famous composers to create truly exceptional artistic experie... |
| Jan 20, 2026 | DFS and China Tourism Group Duty Free Announce Agreement for Sale and Purchase of DFS’ Greater China Retail Business | China Tourism Group Duty Free (“CTG Duty-Free”) to acquire DFS’ stores in Hong Kong and Macau and intangible assets in Greater China CTG Duty-Free and LVMH to develop further collaborations LVMH and the Miller Family to subscribe to CTG Dut... |
| Jan 19, 2026 | Why The Ivy is a bastion of hope and quality during a bleak month | The start of the year is an especially tough time for hospitality as people watch the pounds when it comes to both their wallets and weight. This kind of abstinence is even more of a travesty in London, a city packed with the most incredibl... |
| Dec 17, 2025 | Stella McCartney: Losses widen as sales hit 15-year low | Losses widened at Stella McCartney’s fashion brand in the year the designer bought LVMH out of its stake as its sales fell to their lowest level since 2009, it has been revealed. New accounts filed with Companies House show that the firm’s ... |
| Nov 11, 2025 | What Champagne to buy for Christmas 2025, from Krug to Moet | It was with a light step that I made my way to a tasting of Moet-Hennessy’s champagnes. To add spice to the occasion, it took place in Langham’s Brasserie, off Piccadilly, the scene of much revelry over the years. Moet-Hennessy, which has b... |
| Mar 13, 2025 | The Spiraling Trade War: A Toast to Tariffs? | The world of trade is a chessboard, and right now, the pieces are moving fast. President Trump has thrown down the gauntlet, threatening a staggering 200% tariff on European wines and spirits. This bold move is not just a slap on the wrist;... |
| Mar 13, 2025 | National Politics | Trump threatens retaliatory 200% tariff on European wine after EU proposes American whiskey tax | “We don’t like tariffs because we think tariffs are taxes and they are bad for business and they are bad for consumers,” she said. “We have always said at the same time that we will defend our interests. We’ve said it, and we’ve shown it, b... |
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FAQ about KRUG Champagne
When was KRUG Champagne founded?
KRUG Champagne was founded in 1843.
What has the press written about KRUG Champagne?
Parsers VC has collected 14 articles mentioning KRUG Champagne, among them “Why this Singapore wine collector would rather learn than show off a bottle” (Oct 13, 2026) and “Krug gathers Southeast Asia's top chefs in Singapore for the pre-release of its newest Grande Cuvee” (Jul 24, 2026).
Is KRUG Champagne still active?
Yes, KRUG Champagne is active; its latest activity on Parsers VC dates from Oct 26, 2026.