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JOOLA has been a pioneer in table tennis since its establishment in 1952. In 2022, its expansion into pickleball quickly attracted the biggest names in the sport. As an official table tennis sponsor for three Summer Games and the sponsor of pickleball's top athletes and the Professional Pickleball Association (PPA), the team at JOOLA combines its storied expertise with fresh perspectives to bring innovation to both sports. JOOLA creates a variety of equipment, apparel, and accessories for both table tennis and pickleball players, professional and recreational. JOOLA is based in Rockville, MD and is owned by Sport Squad, Inc. With offices in US, Germany, Brazil, and China, JOOLA has a global presence and wide distributor network. Find out more about our brand and our products by visiting our website and become a part of Team JOOLA today!
Overview
Location
United States, Maryland, Rockville
Employees
51-200
Founded date
1952
Mentions in press and media 6
| Date | Title | Description |
| Sign up to see | Sign up to see | Sign up to see |
| Sep 2, 2025 | Pickleball is just getting started in China | Online sales of pickleball paddles and related equipment in China have skyrocketed by more than six times versus the first seven months of last year. Interest in tennis and pickleball in the Asian country accelerated last year and is “still... |
| Oct 8, 2024 | JOOLA and Sportime Pickleball Team Up to Increase Pickleball Facilities in the Northeast | ROCKVILLE, MD, UNITED STATES, October 8, 2024 /EINPresswire.com/ -- JOOLA is thrilled to announce a new partnership with Sportime Pickleball, a leading pickleball club operator in the Northeast, to provide equipment that will help Sportime ... |
| Apr 25, 2024 | JOOLA Gives Centric Software Top Score for Driving Efficient Product Development | JOOLA Gives Centric Software Top Score Racket sports brand implements Centric PLM to drive more efficient product development, rationalize data and provide a foundation for growth CAMPBELL, Calif., April 25, 2024 /PRNewswire/ -- Centric Sof... |
| Apr 3, 2023 | JOOLA Becomes Official Paddle Sponsor of Life Time Pickleball | “We are very excited to announce our partnership with Life Time. Their athletic country clubs are world class and the addition of so many permanent pickleball courts is fostering the growth of this incredible sport. - Richard Lee, JOOLA CEO... |
| Jun 23, 2022 | Brands are cashing in on pickleball’s rising popularity | The entry of these large manufacturers had been a big driver of the growth of the sport. Whereas back in 2016, Aiken said that many people she encountered didn’t even know what Pickleball was. “Believe me, I used to answer that question mor... |
Reviews 0
FAQ about JOOLA
When was JOOLA founded?
JOOLA was founded in 1952.
What has the press written about JOOLA?
Parsers VC has collected 6 articles mentioning JOOLA, among them “Pickleball is just getting started in China” (Sep 2, 2025) and “JOOLA and Sportime Pickleball Team Up to Increase Pickleball Facilities in the Northeast” (Oct 8, 2024).
Is JOOLA still active?
Yes, JOOLA is active; its latest activity on Parsers VC dates from Nov 3, 2025.