The first holistic dog health tracking platform, backed by a decade of scientific research.
Our goal is simple: to help every dog on the planet live a longer, healthier and happier life. We do this by turning daily physical and mental workouts into a sustainable lifestyle with our console, games and wearable tracker.
Our goal is simple: to help every dog on the planet live a longer, healthier and happier life. We do this by turning daily physical and mental workouts into a sustainable lifestyle with our console, games and wearable tracker.
Location: Switzerland
Employees: 1-10
Total raised: $125.29K
Funding Rounds 1
| Date | Series | Amount | Investors |
| 04.09.2025 | Seed | $125.29K | Fongit |
Mentions in press and media 2
| Date | Title | Description |
| 04.09.2025 | Four Startups, Including Two UNIGE Spin-Offs and a Wyss Center Project get FIF Funding | CHF 100,000 FIF Seed Loan awarded to Joipaw SA: promoting cognitive and emotional well-being in pets Joipaw, the Geneva-based startup co-founded by Dersim Avdar and Marco Jenny, has received a FIF Seed Loan of CHF 100,000 to advance its sm... |
| 03.11.2022 | Wii? More like Woof, as video games for dogs become a thing | File this in the “did not see that coming” category; JoiPaw, an U.K.-based startup, is building a series of video games for dogs, with the ultimate goal of helping do further research into dementia among our four-legged furry friends. Check... |