| Date | Title | Description |
| 15.08.2024 | Fujitsu: японский IT-гигант родом из эпохи Тайсё | Идея возникновения будущей крупнейшей технологической корпорации возникла в 1923 году, сразу после Великого землетрясения Канто, разрушившего почти полностью коммунальную инфраструктуру Токио и Йокогамы. Экономические потери страны составил... |
| 27.06.2024 | FIT's Beauty Think Tank Unveils Disruptive Insights Into the Future of Accessible Beauty Following the Launch of The Beauty Center at FIT | Study Focuses on Industry Inclusivity Across Three Realms: Emotional Impact, Economic Consequences, and Social Implications
NEW YORK, June 27, 2024 /PRNewswire/ -- Today, students from the Fashion Institute of Technology's (FIT) master's pr... |
| 19.06.2024 | More Than a Quarter of Private Markets Professionals See Deal-Making Improving in 12 Months or Less | Major new global study by CSC finds uplift in market optimism
76% of global respondents believe market conditions will improve within five years, with the use of SPVs also set to grow
Private debt professionals are the most optimistic regar... |
| 13.06.2024 | Renewed Corporate Appetite for Cross-Border Expansion Brings Legal and Compliance Challenges, According to New Global Study | In-house legal teams face more complexity and risk to stay on top of global entity management
Almost all (96%) of multinationals plan to maintain or grow their geographic footprint
North America leads the way as the most popular overseas gr... |
| 01.06.2024 | LG Innotek: Rising Star in South Korea's Brand Galaxy | LG Innotek shines bright as one of the Best Korea Brands 2024, showcasing its stellar status in the global technology realm. With a brand value soaring to approximately 3 trillion US dollars, LG Innotek is on a meteoric rise, leaving a trai... |
| 31.05.2024 | Lg Innotek Recognized As One of South Korea’s Top Brands | LG Innotek has been named as one of the Best Korea Brands 2024 announced by Interbrand, proving its unrivaled status
“We will continue to make multifaceted efforts to raise the brand value of the global technology innovator.“
LG Innotek (CE... |
| 30.05.2024 | LG Innotek recognized as one of South Korea's top brands | LG Innotek has been named as one of the Best Korea Brands 2024 announced by Interbrand, proving its unrivaled status
"We will continue to make multifaceted efforts to raise the brand value of the global technology innovator."
SEOU... |
| 22.05.2024 | Panasonic Launches New LUMIX S9 Compact Full-Frame Mirrorless Camera, Ushering In A New Era for Seamless Content Creation | The smallest and lightest LUMIX S Series camera*1 yet shoots and shares to social media in 30 seconds*2 with the new LUMIX Lab app
NEWARK, N.J., May 22, 2024 /PRNewswire/ -- Panasonic is proud to announce the LUMIX S9, the smallest and ligh... |
| 16.05.2024 | How Apple’s ‘crush’ advertisement missed the mark on so many levels | Screenshots from Apple's 'crush' advert. Source: Youtube. article-article-body
There is a fine line between creativity and self-destruction. Apple’s new crush advert, which shows items linked to creative pursuits being pulverised to make wa... |
| 24.04.2024 | Employment Hero debuts SmartMatch amid concerns over AI and recruitment bias | Employment Hero CEO and co-founder Ben Thompson. Image: Supplied article-article-body
Employment Hero has launched SmartMatch, an AI tool the company says is designed to revolutionise how SMEs connect with potential employees. However, this... |
| 24.04.2024 | Government looks to overhaul points test for skilled migrants | Minister for Home Affairs Clare O'Neil. Source: AAP Image/Lukas Coch article-article-body
Testing for prospective migrants to Australia to obtain visas is set to undergo its first overhaul in more than a decade as part of a revamp of the co... |
| 24.04.2024 | As hacks and scams hit small businesses, ASBFEO calls for new digital media dispute service | Source: Adobe Stock article-article-body
Small businesses locked in a dispute with social media giants deserve further support, the SME ombudsman says, calling for a new arbitration service capable of taking the fight to powerful digital pl... |
| 23.04.2024 | Has the Reserve Bank indirectly fed inflation? An economist explains | Source: Adobe Stock article-article-body
Here’s something for the board of the Reserve Bank of Australia (RBA) to ponder as it meets next month to set interest rates.
It has pushed up rates on 13 occasions since it began its attempt to rest... |
| 23.04.2024 | Why Melbourne-based raw chocolate business Pana Organic is returning to its roots | Pana Organic founder and CEO Pana Barbounis. Source: Supplied article-article-body
Vegan, organic food and raw chocolate brand Pana Organic has sold more than 15 million units of chocolate bars and more than 50 million products since the fi... |
| 23.04.2024 | Qantas boosts business travel with free wi-fi on international flights | Source: Shutterstock article-article-body
In a significant development for business travellers, Qantas is gearing up to introduce free, high-speed wi-fi across its global routes.
Scheduled to roll out by year’s end, this expansion builds on... |
| 22.04.2024 | How regions can lead the transition to green energy under a ‘Future Made in Australia’ | Source: Adobe Stock article-article-body
Right now, there’s a global race underway. The goal: bring back manufacturing and energy jobs as the energy transition speeds up.
In 2022, America launched its mammoth Inflation Reduction Act and the... |
| 22.04.2024 | Anzac Day: A state-by-state guide to 2024 trading hours | Source: Adobe Stock. article-article-body
Blood-red poppies, a sprig of rosemary, dawn services, gunfire breakfasts and marches — this Thursday will see Australians and New Zealanders come together on Anzac Day to commemorate and pause to r... |
| 21.03.2024 | Как на стоимость брендов влияет утечка информации? | Любая компания, ориентированная на персоналистское взаимодействие с пользователем, так или иначе занимается сбором, обработкой и сохранением его персональных данных (ФИО, возраст, электронная почта, место проживания или пребывания, объемы п... |
| 22.12.2023 | 10 of the best Aussie crowdsourcing projects from 2012 | article-article-body
In recent years, Australia has established itself as a global leader in crowdsourcing with the emergence of an Australian crowdsourcing hub (a collection of world-beating crowdsourcing platforms that launched Down Under... |
| 14.12.2023 | Vespa brand valuation exceeds 1 billion euros | Piaggio Group Japan Co., Ltd.
Vespa brand valuation exceeds 1 billion euros
……
London – Pontedera, December 4, 2023 – Vespa, a globally recognized brand that offers a discerning lifestyle, has been valued at more than 1 billion euros (1.079... |
| 22.11.2023 | Toyota возглавила топ самых дорогих автомобильных брендов мира | Аналитики Interbrand признали Toyota самым дорогим автомобильным брендом мира. Ежегодный рейтинг опубликован на сайте консалтингового агентства.
Стоимость бренда Toyota оценили в $64,5 млрд. Следом за японской компанией в сегменте автомобил... |
| 21.11.2023 | Brand growth slows finds Interbrand's Best Global Brands Report 2023 | Total table value grew by 5.7% this year compared to 16% growth in value last year
Interbrand cites lack of growth mindset, conservative brand leadership and uncertain forecasting behind the slowdown
Companies that operate across multiple s... |
| 29.08.2023 | 1+3 Is A Winner In Building Strong Startup Brands | Gettygetty |
| 05.06.2023 | Илон, Илон… Что не так с Tesla? | Не так давно Tesla стоила больше, чем BMW, Ford, General Motors, Honda, Mercedes, Toyota и Volkswagen вместе взятые. В ноябре 2021 года рыночная капитализация Tesla достигла $1,2 трлн. Сегодня меньше половины. Никогда ещё компания не теряла... |
| 01.06.2023 | Using Innovation To Expand Microsoft’s Markets | How Chris Capossela and His Marketing Team Are Harnessing a Wave of AI Infused Offerings to Drive Growth |
| 11.01.2023 | Industry reactions to CES 2023 | CES 2023 marked the return of the biggest annual events in the tech world. From gaming pods to e-ink laptops to a gel that lets you safely hit your hand with a hammer, this year’s showcase didn’t disappoint eager fans of the event.
We spoke... |
| 29.11.2022 | Beloved By Customers, Yet Mostly Flawed: Three Things Rankings Get Wrong | Rankings are akin to Christmas and Thanksgiving, they come back every year. Schools, health practitioners, hospitals… Virtually every profession, brand, city can be found ranked online. One can even find rankings of the poshest villages in ... |
| 18.11.2022 | Лоукост — бизнес-модель, которая работает, когда денег нет, а красиво жить хочется | В ближайшие несколько лет реальные доходы типичного жителя нашей планеты сократятся. Но человек - существо хитрое. Даже если денег становится меньше, снижать качество жизни он не хочет. В таких условиях компаниям придется применять смекалку... |
| 18.11.2022 | Лоукост — бизнес-модель, которая работает, когда денег нет, а красиво жить хочется | В ближайшие несколько лет реальные доходы типичного жителя нашей планеты сократятся. Но человек — существо хитрое. Даже если денег становится меньше, снижать качество жизни он не хочет. В таких условиях компаниям придется применять смекалку... |
| 04.11.2022 | Microsoft overtakes Amazon in Interbrand's 2022 Best Global Brands Report | - Apple retains top spot as the Top 100 Brands ranking exceeds more than $3 trillion for the first time - a 16% increase since 2021
- Airbnb (#54), Red Bull (#64) and Xiaomi (#84) are new entrants for 2022
- Microsoft (#2), Tesla (#12) and ... |
| 03.11.2022 | Apple в очередной раз признали самым дорогим брендом в мире | Рейтинг самых дорогих брендов мира составил Interbrand. Apple в десятый раз подряд занял в нем первую строчку с оценкой в $482,2 млрд. Рост стоимости бренда год к году составил 18%.
На втором месте расположилась Microsoft с оценкой $278,3 м... |
| 22.11.2021 | HubSpot : 13 Businesses With Brilliant Global Marketing Strategies | Guess what? Global marketing is no longer reserved for brands with deep pockets, nor is it a huge hassle for marketing managers who handle all marketing efforts.
In fact, a global presence is possible for any business with a creative strate... |
| 21.10.2021 | Рейтинг Interbrand: Sephora вошла в список 100 самых дорогих компаний, а технобренды сохраняют лидирующие позиции | Консалтинговая компания Interbrand представила ежегодный рейтинг 100 самых дорогих брендов мира. Лидеры списка — Apple, Amazon. Microsoft сохранили свои позиции, а косметический бренд Sephora впервые появился в рейтинге и расположился на 10... |
| 21.10.2021 | Айтишные компании доминируют в мировом рейтинге списке лучших брендов | Александра Кукуть 21 октября 2021, 10:45 Айтишные компании доминируют в мировом рейтинге списке лучших брендов
Консалтинговая фирма Interbrand обновила ежегодный список лучших мировых брендов. В этом году, как и в прошлом, львиная его доля ... |
| 21.10.2021 | Рейтинг Interbrand: Sephora вошла в список 100 самых дорогих компаний, а технобренды сохраняют лидирующие позиции | Консалтинговая компания Interbrand представила ежегодный рейтинг 100 самых дорогих брендов мира. Лидеры списка — Apple, Amazon, Microsoft — сохранили свои позиции, а косметический бренд Sephora впервые появился в рейтинге и расположился на ... |
| 20.10.2021 | Allianz : brand value climbs 17 percent to over 15 billion USD in one year | Allianz continues to be the world's most valuable insurance brand, according to the 2021 Best Global Brands ranking, released by leading consultancy Interbrand today. Within the top 100 global brands, Allianz has climbed five ranks since 20... |
| 20.10.2021 | Samsung Electronics : Solidifies Its Brand Value With Top-Five Ranking in Interbrand's Best Global Brands 2021 | The company ranked fifth in Interbrand's 100 Best Global Brands with a brand value of USD 74.6 billion, achieving a 20% increase compared to 2020
Samsung Electronics today announced that it had reaffirmed its position as a top-five brand in... |
| 30.03.2021 | Clear direction, passionate users and innovation: exploring the unique attributes behind Kahoot!'s strong brand value | 2020 was a milestone year for Kahoot! and our mission to make learning awesome. It was the year when we reached 5 billion cumulative participating players across 193 countries with 1.5 billion using our platform in those 12 months alone.
To... |
| 09.03.2021 | Up to $223b of the World's Top 100 Brands' Value Could Be at Risk from a Data Breach, Finds Infosys-Interbrand Study
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| 09.03.2021 | Over $200 billion at risk if top brands suffer a data breach | A new report looking at the long-tail impact data breaches have on a brand's value shows that the world's 100 most valuable brands could lose as much as $223 billion from a data breach.
The study from IT consulting firm Infosys and brand co... |
| 01.03.2021 | These 6 Best Practices Could Help Jeep And Other Brands Avoid A Crisis | DETROIT, MI-JANUARY 16, 2019: The new 2019 Jeep Cherokee makes its debut at the 2018 North American ... [+] International Auto Show January 16, 2018 in Detroit, Michigan. More than 5,100 journalists from 61 countries attend the NAIAS each y... |
| 22.11.2020 | China Is Headed To Be The World’s Largest Luxury Market By 2025, But American Brands May Miss Out | “Ten years from now, at least one of the top ten luxury brands in the world will be Chinese,” says ... [+] Daniel Langer Ph.D. and CEO of Équité. getty |
| 30.10.2020 | After a Blowout September Quarter, Interbrand published it's top 100 Brands List for 2020 with Apple landing in the #1 Spot
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Search | 2020 has been a year of turbulence so seismic in scale and rapid in impact that the world is still computing the effects.
The aggregate value of the Top 100 Best Global Brands has grown by 9%; their total brand value exceeds $2 trillion. St... |
| 22.10.2020 | В рейтинге глобальных брендов Microsoft обогнала Google | Николай Чикишев 22 октября 2020, 15:32 В рейтинге глобальных брендов Microsoft обогнала Google
Консалтинговая фирма Interbrand выпустила очередной рейтинг «Лучшие мировые бренды» за 2020 год. Лидерами оказались технологические компании, а к... |
| 22.10.2020 | Covid-19 Drives Amazon’s Rise Among World’s Top Brands | (Photo Illustration by Omar Marques/SOPA Images/LightRocket via Getty Images)SOPA Images/LightRocket via Getty Images |
| 18.10.2019 | Facebook no longer among 10 most valuable global brands | Facebook no longer ranks among the world's 10 most valuable brands, according to branding consultancy Interbrand, a sign the repeated blows to the social media company's reputation in recent years is taking a toll.
Facebook fell to No. 14 i... |
| 18.10.2019 | These are the top 10 brands in the world in 2019. Facebook isn't one of them. | el_cigarrito/Shutterstock
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Interbrand, a brand consultancy firm, ranked the world's biggest companies.
They based the ranking on brand strength now, how the brand wants to improve in the future, and what value does it add to th... |
| 17.10.2019 | Interbrand Names Apple the #1 Global Brand for 2019
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Search | Interbrand today released its Best Global Brands 2019 report, the 20th edition of the world’s first brand valuation survey, showing that Apple, Google, and Amazon continue their success as the world’s three most valuable brands worldwide. T... |
| 21.01.2019 | How Quality Obsession Has Helped Kidz Diaper Build A Strong Brand And A Loyal Customer Base In A Crowded Market | In its Best Global Brands 2018 report, Interbrand proclaims “brave brands are trusted brands” and then goes on to show that there is a direct correlation between audiences expressing trust in a brand and purchase intent. It is hard to overs... |
| 05.10.2018 | Apple, Google & Amazon Are Top 3 'Best Global Brands': Interbrand | In Short: Interband has released its ‘Best Global Brands’ list for 2018, and not surprisingly, Apple is at the very top of that list. Interband notes that Apple grew 16-percent compared to last year. Google and Amazon are second and third-p... |
| 04.10.2018 | A Six Year Streak: Interbrand lists Apple as the Top Global Brand for 2018
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Search | For 2018 Apple has been named by Interbrand as the top global brand. In fact, Apple has earned that ranking for the past six years. Apple's brand value grew by a healthy 16% percent. Six out of the top 10 brands were technology companies. B... |
| 27.09.2017 | Apple beats Google, Microsoft & Samsung to become the most valuable brand in the world | Apple leads the Best Global Brand Report beating Coca-Cola, Amazon, Google, Samsung and numerous other important brands.
The report has been put forward by Interbrand – a multinational brand consultancy, strategy, and management firm. It p... |
| 27.09.2017 | Apple and Google are still the most valuable global brands, according to Interbrand | Tech companies continue to dominate the Best Global Brands list created by Interbrand.
The brand consultancy has been releasing the list annually since 2000, and it says the rankings are based on a combination of the financial performance o... |
| 27.09.2017 | For the Fifth Consecutive Year Apple has been recognized as the Top Global Brand
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Search | For 2017 Apple has been named by Interbrand as the top global brand. In fact, Apple has earned that ranking for the past five years. Apple's brand value grew by 3 percent to USD $184,154m. Google ranked #2, Microsoft #3, Amazon #5, Samsung ... |
| 06.10.2016 | These Are The World’s 10 Most Valuable Brands, Tech Continues To Dominate | Interbrand has published its 2016 edition of best global brands, Apple, the tech giant, once again claims the title for the world's most valuable brand followed by Google, Coca-Cola and Microsoft.
The yearly list puts the value of the Appl... |
| 05.10.2016 | For the Fourth Consecutive Year, Interbrand has Ranked Apple the Number One Global Brand
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Search | For 2016 Apple has been named by Interbrand as the top global brand. In fact, Apple has earned that ranking for the past four years. Apple's brand value grew by 5 percent to USD $178,119m. The report also noted that Dior and Tesla have ente... |
| 26.04.2016 | LeEco CEO says Apple is Outdated. LeEco Who?
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Search | Yesterday CNBC interviewed the CEO of LeEco who stated that Apple is "outdated." LeEco was called LeTV last year and its CEO Jia Yueting is the nutcase that likened Apple to Hitler. Apple makes the premium smartphone on the planet... |
| 29.02.2016 | Demystifying Apple’s FAQ – A Rebuttal | To say that Apple has great marketing would be quite an understatement. Apple is widely recognized as having one of the most effective marketing and PR operations in their—or perhaps any—industry. Stories of people lining up to buy virtuall... |
| 05.10.2015 | Apple is the best brand in the world | Interbrand has published its Best Global Brands 2015 list. As in previous years, technology companies are well-represented in the list, and this time around it is Apple that takes the top slot. The company, which just launched the iPhone 6s... |
| 04.10.2015 | Apple and Google are the world’s top two most valuable brands | Consultancy firm Interbrand has released its latest listing of the world’s most valuable brands, and Apple, Google, Microsoft, and IBM have landed at the top of the chart for at least the fifth consecutive year.
Apple and Google remain in t... |
| 04.10.2015 | Apple and Google are the world’s top two most valuable brands | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today!
Consultancy firm Interbrand has released its late... |
| 17.04.2015 | The Promise Of Invisibles | Forest Young Contributor
Editor’s note: Forest Young is an educator at Yale University and a Creative Director in Interbrand’s New York studio. He also serves as a board member of the AIGA/NY and is a member of the MoMA R&D Salon.
Fligh... |
| 09.03.2015 | Wearables: It’s time for a return to the secret advantage | Following Apple’s event today detailing its upcoming Watch, I couldn’t help but feel we’re heading in the wrong direction with wearables.
Consider the scene at right from the 1970s Saturday morning cartoon Super Friends: Superman looks up f... |
| 09.03.2015 | Wearables: It’s time for a return to the secret advantage | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
Following Apple’s event today detailing its upcoming Watch, I couldn’t help but feel we’re heading in the wrong direction with wearable... |
| 10.04.2014 | H&M most valuable retail brand in Europe | Interbrand published its ‘Best Retail Brands’ list for the fourth time and this year it seems that Hennes & Mauritz (H&M) is Europe’s most valuable retail brand. The original Swedish fashion company is ranked as the top retailer in ... |
| 07.02.2014 | Apple succeeds where Sony couldn't | There are OMG events, and Sony's selling its PC business surely is one of them.
"It's an historic moment", Roger Kay, Endpoint president, says. "The company Steve Jobs looked up to as the paragon of style leaves the industry ... |
| 28.11.2013 | 5 things you might not think Apple should be thankful for | Today, Americans celebrate Thanksgiving and Hanukah, a rare occurrence they overlap. We reflect on the things we feel -- or should be -- grateful. Ahead of the holiday meal I served up "13 things for which Google gives thanks" and... |
| 28.11.2013 | 13 things for which Google gives thanks | U.S. Thanksgiving Day comes late this year for retailers, but makes more time for Google to count its blessings and to offer gratitude for them. Oh, they are bountiful, and there is still another month of them to come. The year 2013 will be... |
| 02.10.2013 | Apple beats Coca-Cola to become World's Most Valuable Brand | By Contributor
PR
Wed, 2nd Oct 2013
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Apple
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Microsoft
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Technology Gifts
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Amazon
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Cisco
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Google
FYI, this story is more than a year old
"Every so often, a company changes our lives, not just with its products, but also with its et... |
| 30.09.2013 | Why iPhone 5s and 5c make sense | Today, third quarter ends, and in about three weeks Apple will reveal during its earnings call smartphone shipments. The data is a lens for truly assessing what iPhone 5s and 5c sales could be during the holidays. Already, complaints are lo... |
| 30.09.2013 | Apple finally dethrones Coca-Cola as the world’s most valuable brand | Goodbye, Coke. Hello, Apple.
According to the latest “Best Global Brands” report from branding consultancy Interbrand, Apple is officially the world’s most valuable brand. At a value of $98.4 billion, Apple has booted former Coca-Cola from ... |
| 30.09.2013 | Apple Replaces Coca-Cola as the World's #1 Brand for 2013
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Search | From Interbrand's perspective, Apple's internal brand strength has remained steady. CEO Tim Cook has assembled a solid team that is aligned around the Apple vision, which has allowed them to deliver against the promise time and time again. ... |
| 30.09.2013 | Google Android takes tablet lead from Apple iPad | (MoneyWatch) Up until now, Apple (AAPL) has been the undisputed leader in tablet sales. The iPad and iPad mini hit the ground running and immediately pulled away from both Google (GOOG) and Microsoft (MSFT), which weren't even close to comp... |
| 30.09.2013 | Apple tops list of Best Global Brands for first time | Apple beats out 13-year champion Coca-Cola
For the first time ever, Apple has topped Interbrand’s list of the Best Global Brands of 2013, beating out the long-standing champion Coca-Cola.
Interbrand has a specific set of criteria for which ... |
| 10.05.2013 | Startup names don’t have to be terrible. Here’s the proof. | Rob Meyerson is director of verbal identity at brand consultancy Interbrand.
The Bay area gets a bad rap when it comes to names. No, I’m not talking about your friends’ babies, Namaste and Venture. I’m talking about brand names — especially... |
| 10.05.2013 | Startup names don’t have to be terrible. Here’s the proof. | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today!
Rob Meyerson is director of verbal identity at br... |
| 30.10.2012 | How The Top 100 Brands Perform In The Apple App Store | In this month’s report, app store analytics firm Distimo examined how the top 100 global brands approach the Apple App Store and how well they perform. Not surprisingly, most now have a presence there – in fact, only 12 do not. The most suc... |
| 05.10.2012 | Samsung estimates record $7.3 billion profit, thanks to the Galaxy S III | While Samsung’s third quarter earnings report isn’t due until October 26, the company today has posted its estimates for the quarter. And they’re a doozy.
Samsung expects to post a record $7.1 billion profit, nearly double its numbers from ... |
| 08.08.2012 | Luxury Brands Are Going Where The Rich Kids Are: Instagram | You’ve seen this Rich Kids Of Instagram website, right? The Tumblr blog that aggregates Instagram photos from the site’s most annoyingly wealthy young globe-trotters? It’s pretty spot-on, as Instagram is of course one of the top mobile apps... |
| 27.10.2011 | Majority Of Top Brands Now Have Mobile Apps | A report being released today from mobile analytics firm Distimo finds that the majority of the top 100 brands (91%) now have a presence in at least one of the major mobile application stores, usually Apple’s iTunes. This finding is notable... |
| 16.02.2011 | The world�s top brands in social media revealed by Yomego | The world’s most social brands are revealed today in a new ‘Social Brands Index’ that charts the performance of the top 50 brands on social media. The ‘Social Media Reputation’ (SMR) Index has been developed by social media specialist agenc... |
| 10.11.2010 | Diapers.com Wants Nothing To Do With New Parent Amazon's Pedophilia-philia | Earlier today TechCrunch reported that Amazon is selling a book titled The Pedophile’s Guide to Love and Pleasure, and later in the day Amazon defended its sale. More sickening, people are actually buying it – it’s broken the top 100.
As th... |
| 15.09.2010 | IBM, Microsoft, Google, Intel Top Worldwide Brand Study | News IBM, Microsoft, Google, Intel Top Worldwide Brand Study
Apple, Google and BlackBerry are biggest gainers in "brand value" in 2010. By Becky NagelSeptember 15, 2010
IBM, Microsoft, Google and Intel have once again come in the ... |
| 15.09.2010 | IBM, Microsoft, Google, Intel Top Worldwide Brand Study | News IBM, Microsoft, Google, Intel Top Worldwide Brand Study
Apple, Google and BlackBerry are biggest gainers in "brand value" in 2010. By Becky NagelSeptember 15, 2010
IBM, Microsoft, Google and Intel have once again come in the ... |
| 13.10.2009 | The Top 3 Brands by Social Media Presence: Google, Apple and Microsoft | Interbrand recently released its 2009 list of the best 100 global brands. Social media monitoring and analytics firm Sysomos took a closer look at this data today. While Interbrand bases its list on criteria such as financial data, internat... |
| 22.09.2009 | Microsoft allegedly luring Apple retail staff | With promise of higher pay, Microsoft supposedly stealing employees from Apple stores Microsoft is reportedly bribing Apple employees to leave their positions for a new position at Microsoft retail stores opening soon, according to the Loop... |
| 15.01.2009 | Apple The Religion. Steve Jobs The Man. | If there’s one thing we can all take away from Steve Jobs stepping down temporarily from Apple, it’s this: People love Apple like no other brand, and they are rightfully scared that an Apple without Steve Jobs is not really Apple at all. (w... |
| 03.10.2008 | Does Google Need To Spend More On Traditional Brand Advertising? | Google has always been more an adversary to traditional Madison Avenue advertisers than a friend. But with economic woes looming, there aren’t too many companies with growing advertising budgets. Google is on track to spend nearly $2 billio... |
| 22.09.2008 | IBM and Microsoft Top Tech Brands in Survey | News IBM and Microsoft Top Tech Brands in Survey By Becky NagelSeptember 22, 2008 According to international marketing brand firm Interbrand, IBM and Microsoft are No. 2 and No. 3 respectively in its 2008 ranking of the "Best Global Br... |
| 22.09.2008 | IBM and Microsoft Top Tech Brands in Survey | News IBM and Microsoft Top Tech Brands in Survey By Becky NagelSeptember 22, 2008 According to international marketing brand firm Interbrand, IBM and Microsoft are No. 2 and No. 3 respectively in its 2008 ranking of the "Best Global Br... |
| 30.07.2007 | Games bonanza led by online… IT wages grow… Best brands… Rapport the sales key | World of Warcraft leads booming gaming business
Fantasy online game World of Warcraft was played more than four times as much as any other PC game. Media and internet research company Nielsen has launched GamePlay Metrics, its measure of on... |
| - | Tesla has the best ‘consumer experience’ in the auto industry, says new study | After entering the Interbrand’s Top 100 Most Valuable Global Brands list for the first time earlier this month with an estimated value of just over $4 billion, Tesla’s brand now receives another accolade – this time through a new study plac... |
| - | Amazon’s biggest, hardest-to-solve ESG issue may be its own workers | The National Council on Occupational Safety and Health recently included Amazon in its “Dirty Dozen” list of the most dangerous employers in the U.S.
Amazon founder Jeff Bezos wrote in his last annual letter to shareholders that “we need a ... |
| - | 12 big brands & celebrities that crowdsourced in 2012 | When people think of crowdsourcing, they often think of it as a tool for entrepreneurs and small businesses – and they’re right. Small business users have powered explosive growth of crowdsourcing services in the last 5 years (from stock ph... |
| - | Nvidia remains a little-known brand despite briefly passing Apple, Microsoft in market cap | Chipmaker Nvidia became the most valuable publicly traded U.S. company for a period this week, topping Apple and Microsoft.
However, Nvidia is nowhere to be found on the list of best-known brands, while tech peers Apple, Microsoft, Amazon a... |
| - | Nubank é nomeado um Breakthrough Brand pela Interbrand | O Nubank, uma das maiores fintechs brasileiras, foi nomeada como uma das “Breakthrough Brands” no estudo global da Interbrand em parceria com o Facebook, Ready Set Rocket e a Bolsa de Nova Iorque (New York Stock Exchange). O novo estudo des... |
| - | Возник по просьбе бразильских банкиров и стал любимым напитком солдат во время Второй мировой: история Nescafe Статьи редакции... | В 2021 году Nescafe — крупнейшее подразделение Nestle и бренд, который оценивается больше чем в $20 млрд. По собственным данным компании, в мире каждую секунду выпивают более 5000 чашек напитка.
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| - | 40% крупнейших мировых брендов используют Instagram | 40% крупнейших мировых брендов используют Instagram
09 Августа, 2012, 14:30
Алексей Харченко
1088
1
Сервис обмена фотографиями Instagram заинтересовал практически половину компаний из рейтинга самых дорогих глобальных брендов, проводимого к... |
| - | Apple, Amazon и Google стали самыми дорогими брендами мира. Вместе они стоят под $500 млрд | Apple, Amazon и Google стали самыми дорогими брендами мира. Вместе они стоят под $500 млрд
04 Октября, 2018, 09:59
Ольга Карпенко
1506
Агентство Interbrand опубликовало новую редакцию своего рейтинга самых дорогих брендов мира. В этот раз, ... |
| - | The Myth of the ‘Tesla Killer’: it’s time to retire the term and focus on the tech [Op-ed] | Around this time last year, Audi unveiled the quattro e-tron and Porsche unveiled the Mission E. The automotive press was quick to dubbed the vehicles ‘Tesla Killers’ seemingly only based on the fact that they are all-electric luxury vehicl... |
