Startups
Mediar (formerly IDXP Analytics) makes in-store marketing promotions more profitable for Global Brands & Major Retailers. Think of us as Media ROI. Mediar reflects our role as the trusted platform for both CPGs and Retailers. Mediar holds the unique position of working as an expert mediator between Retailers and CPGs bringing value and insight to both sides of the market simultaneously. Our Big Data platform uses proprietary algorithms to deliver deep actionable insights to improve store execution and merchandising effectiveness. We are headquartered in Silicon Valley with R&D in Brazil and have customers in North America, Europe and South America. Mediar is how brands win.