HotPlay is an in-game marketing solution where we bridge advertisers to players via our In-Game Advertising (IGA) platform that connects with game publishers and studios. Our IGA platform learns to personalise players' preference resulting in an effective targeted marketing campaign. We also offer players a truly online to offline experience. We bring real benefits to players where they can interact with ads in a meaningful way and claim their rewards both in-game and in real life.
Our Sales and Marketing activities focus on helping advertisers to maximise their marketing campaign profits. We sell in-game ads space to drive both brand awareness and actual sales transactions.
We develop branded custom games and in-app casual games to drive better engagement between brands and their customer base. On the other end of spectrum, we build partnerships with game publishers and studios worldwide so they can increase monetisation and retention rate while minimising overall user acquisition cost.
Overview
Mentions in press and media 4
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| Aug 10, 2021 | NextPlay’s HotPlay in-Game Advertising Platform Teams With Mediakeys to Accelerate Global Expansion | NextPlay Technologies, Inc., a digital business ecosystem for digital advertisers, consumers, video gamers and travelers, announced its in-game advertising unit, HotPlay, has formed a strategic partnership with Mediakeys, an international m... |
| Aug 10, 2021 | NEXY TECH : NextPlay's HotPlay In-Game Advertising Platform Teams with Mediakeys to Accelerate Global Expansion | NextPlay's HotPlay In-Game Advertising Platform Teams with Mediakeys to Accelerate Global Expansion 08/10/2021 Download PDF Format (opens in new window) SUNRISE, FL, August 10, 2021 - NextPlay Technologies, Inc. (Nasdaq: NXTP), a digital bu... |
| Aug 10, 2021 | HotPlay announces Strategic Partnership with Mediakeys, an international multi-media advertising company, to accelerate the HotPlay In-Game Advertising platform global expansion | BANGKOK, Aug. 10, 2021 /PRNewswire/ -- HotPlay announced today a strategic partnership with Mediakeys, an international media & advertising agency specializing in out-of-home (OOH) and digital advertising. This partnership is designed t... |
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FAQ about HotPlay.Games
When was HotPlay.Games founded?
HotPlay.Games was founded in 2020.
What has the press written about HotPlay.Games?
Parsers VC has collected 4 articles mentioning HotPlay.Games, among them “NextPlay’s HotPlay in-Game Advertising Platform Teams With Mediakeys to Accelerate Global Expansion” (Aug 10, 2021) and “NEXY TECH : NextPlay's HotPlay In-Game Advertising Platform Teams with Mediakeys to Accelerate Global Expansion” (Aug 10, 2021).
Is HotPlay.Games still active?
Yes, HotPlay.Games is active; its latest activity on Parsers VC dates from Aug 11, 2021.