Startups
At Wishlink, we aim to define new charters at the intersection of two of the most prominent aspects of the internet: e-commerce and social media. Wishlink makes acquiring customers and driving sales via creators easy, trackable and efficient for the brands.
Wishlink provides creators with opportunities to collaborate with the brands they genuinely love. We equip creators with their personalized links where they can tag products with their social media posts, create curated collections of their favorite products - and make it easy for their community to shop.
👉🏻 Empowering creators to monetize their content effectively and drive genuine value for their community as well as the brands.
👉🏻Enabling brands to efficiently work with creators at scale. Quick setup, measurable & positive ROI and outcome based payouts.
👉🏻 Assisting customers to discover and shop their favorite creator's recommendations seamlessly.
Wishlink provides creators with opportunities to collaborate with the brands they genuinely love. We equip creators with their personalized links where they can tag products with their social media posts, create curated collections of their favorite products - and make it easy for their community to shop.
👉🏻 Empowering creators to monetize their content effectively and drive genuine value for their community as well as the brands.
👉🏻Enabling brands to efficiently work with creators at scale. Quick setup, measurable & positive ROI and outcome based payouts.
👉🏻 Assisting customers to discover and shop their favorite creator's recommendations seamlessly.
Overview
Location
India
Employees
11-50
Total raised
$17.5M
Founded date
2022
Investors 1
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Funding Rounds 1
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Mentions in press and media 15
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| Jul 9, 2026 | Nandan Nilekani’s Fundamentum Partnership launches third fund | Fundamentum Fund III GPs (L to R) Mayank Kacchawaha, Sanjeev Aggarwal, Prateek Jain and Sanjay Chaturvedi Growth-stage venture capital firm Fundamentum Partnership, co-founded by Infosys veteran Nandan Nilekani and Helion Ventures’ co-found... |
| May 26, 2026 | Fundamentum co-founder Ashish Kumar unveils Rs 2,000 Cr AI & deeptech fund | Fundamentum Partnership co-founder Ashish Kumar has announced the launch of Fundamentum Frontier Advisors (F2A), an AI and deeptech-focused investment platform targeting a corpus of Rs 2,000 crore to invest in consumer, enterprise, and phys... |
| May 26, 2026 | Nandan Nilekani anchors Fundamentum’s new $314 mn AI platform | (L to R) Ashish Kumar, co-founder of F2A; and Nandan Nilekani, anchor investor, F2A Ashish Kumar, co-founder of Nandan Nilekani-backed venture capital firm Fundamentum Partnership, has launched a frontier-tech investment platform named F2A ... |
| Feb 24, 2026 | Creator commerce platform Wishlink raises $17.5 million from Vertex Ventures Southeast Asia & India | Wishlink, a homegrown creator commerce platform, has raised $17.5 million in a Series B funding round led by Vertex Ventures Southeast Asia & India. Advertisment The round also saw participation from existing investors Fundamentum and E... |
| Feb 24, 2026 | Vertex Ventures leads $17.5 mn Series B round in Wishlink | Shaurya Gupta, co-founder, Wishlink Creator commerce platform Wishlink has raised $17.5 million (around Rs 159.2 crore) in a Series B funding round led by Vertex Ventures Southeast Asia & India, as it looks to deepen its play in India’s... |
| Sep 10, 2025 | Fundamentum Fund II Posts 35% IRR, Eyes Bigger Bet on AI-DeepTech The firm's Fund II has made nine investments so far, in tech-led firms across consumer internet, Bharat, fintech, B2B commerce, enterprise tech, and emerging sectors in India. According to Fundamentum, the portfolio has delivered... | Fundamentum recently announced that its Fund II, launched in 2022, is tracking a 35 percent IRR as of June 2025, placing it among the top-performing growth-stage funds in India. The firm's Fund II has made nine investments so far, in t... |
| Sep 10, 2025 | Nilekani-backed Fundamentum charts dual strategy for growth-stage, AI-deeptech bets | Ashish Kumar, co-founder and general partner, Fundamentum Partnership Growth-stage venture capital firm Fundamentum Partnership, co-founded by Infosys veteran Nandan Nilekani and Helion Ventures’ Sanjeev Aggarwal, is gearing up to expand it... |
| Feb 6, 2024 | Creator-focussed startup Wishlink raises $7 million from Fundamentum, Elevation Capital | ETtech(L to R) Divyansh Ameta, Shaurya Gupta and Chandan Yadav, founders, Wishlink Creator-led commerce startup Wishlink has raised $7 million as part of its latest funding round led by Fundamentum Partnership, along with participation from... |
| Feb 6, 2024 | Deals in brief: CarbonHQ and Oobit secure funding, Nio Capital completes second RMB fund, 15 other China and India deals, and more | Investible and Galileo Ventures lead CarbonHQ’s pre-seed round CarbonHQ, an early-stage carbon project management platform, has secured AUD 600,000 (USD 390,760) in a pre-seed funding round jointly led by Investible’s Climate Tech Fund and ... |
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FAQ about Wishlink
When was Wishlink founded?
Wishlink was founded in 2022.
How much funding has Wishlink raised?
Wishlink has raised $17.5M in total across 1 funding round.
What has the press written about Wishlink?
Parsers VC has collected 15 articles mentioning Wishlink, among them “Nandan Nilekani’s Fundamentum Partnership launches third fund” (Jul 9, 2026) and “Fundamentum co-founder Ashish Kumar unveils Rs 2,000 Cr AI & deeptech fund” (May 26, 2026).
Is Wishlink still active?
Yes, Wishlink is active; its latest activity on Parsers VC dates from Sep 9, 2026.