Overview
Investors 1
| Date | Name | Website |
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Funding Rounds 3
| Date | Series | Amount | Investors |
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| May 20, 2021 | Series B round | $70M | |
| Nov 18, 2020 | Series A round | $175M |
Mentions in press and media 20
| Date | Title | Description |
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| Nov 16, 2021 | Heyday raises $555M to buy up and scale more D2C brands on the Amazon marketplace universe | Consolidation to have better economies of scale is one of the biggest themes in the world of e-commerce, and today a player in the world of online retail is announcing a large round of funding to double down on its approach to the concept. ... |
| Nov 8, 2021 | Berlin’s Razor Group raises $125M at a $1B+ valuation for a platform to buy and scale third-party Amazon merchants | Companies snapping up merchants selling on Amazon to build in more e-commerce economies of scale into the model are on a rapid pace of growth at the moment, fueled in no small part by giant infusions of money from the world of venture capit... |
| Oct 25, 2021 | Thrasio, the Amazon aggregator, raises $1B in fresh funding at a valuation of up to $10 billion | One of the big leaders in buying up and scaling third-party merchants selling on Amazon and other marketplace platforms is announcing a major round of funding today as it continues to expand its ambitions. Thrasio, the Boston-based startup,... |
| Sep 1, 2021 | Berlin Brands Group, now valued at $1B+, raises $700M to buy and scale merchants that sell on marketplaces like Amazon | Berlin Brands Group (BBG) — one of the new wave of e-commerce startups hoping to build lucrative economies of scale around buying up smaller brands that sell on marketplaces like Amazon and using technology to run and scale them more effici... |
| Aug 31, 2021 | UK-based Heroes raises $200M to buy up more Amazon merchants for its roll-up play | Heroes, one of the new wave of startups aiming to build big e-commerce businesses by buying up smaller third-party merchants on Amazon’s Marketplace, has raised another big round of funding to double down on that strategy. The London startu... |
| Aug 31, 2021 | Olsam raises $165M to buy up and scale consumer and B2B Amazon Marketplace sellers | On the heels of Heroes announcing a $200 million raise earlier today, to double down on buying and scaling third-party Amazon Marketplace sellers, another startup out of London aiming to do the same is announcing some significant funding of... |
| Aug 7, 2021 | Amazon aggregators like Thrasio and Perch are raising billions of dollars to buy mom-and-pop sellers in a crowded market | Amazon aggregators are in the midst of a buying frenzy. They’re trying to entice sellers who have successful brands on Amazon with incentives like Tesla giveaways and exclusive parties. Some of the biggest Amazon aggregators, Thrasio and Pe... |
| Aug 4, 2021 | Suma Brands raises $150M to acquire more third-party brands for its Amazon roll-up play | Amazon has become a lynchpin in the e-commerce machine over the years in part because it’s a site we consumers can visit to buy just about anything we want — sold either by Amazon or its 5 million+ third-party merchants — and easily get it ... |
| Jul 14, 2021 | Unybrands brings in $300M to acquire more e-commerce businesses | Unybrands is the latest e-commerce aggregator to pick up a significant investment, this time closing $300 million in growth capital from Crayhill Capital Management. The Miami-based company, which created a platform for e-commerce businesse... |
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FAQ about Heyday
When was Heyday founded?
Heyday was founded in 2020.
How much funding has Heyday raised?
Heyday has raised $800M in total across 3 funding rounds.
What funding rounds has Heyday raised?
Parsers VC lists 3 funding rounds of Heyday, among them a Series B round of $70M on May 20, 2021 and a Series A round of $175M on Nov 18, 2020.
What has the press written about Heyday?
Parsers VC has collected 20 articles mentioning Heyday, among them “Heyday raises $555M to buy up and scale more D2C brands on the Amazon marketplace universe” (Nov 16, 2021) and “Berlin’s Razor Group raises $125M at a $1B+ valuation for a platform to buy and scale third-party Amazon merchants” (Nov 8, 2021).
Is Heyday still active?
Yes, Heyday is active; its latest activity on Parsers VC dates from Nov 17, 2021.