First dedicated online booking platform for the $50B U.S. equestrian industry
HeelsDown.com is a booking, payment, and calendar management platform for the horseback riding and equestrian related activities B2C industry (think: trail riding, jumping, pony rides, etc.). We seek to revolutionize an old-fashioned industry with the convenience of online bookings and payments. Our product allows businesses to market their services and accept online bookings and payments. We have incorporated features such as automated notifications, ratings and reviews, location based search, and custom profiles for both the business and the customers. We are currently a fully mobile responsive web-app and will be developing platform specific apps for both Android and iOS in the near future.