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| Nov 27, 2024 | Nikolay Prokofyev On Affiliate Marketing: How Cutting-Edge Technologies are Shaping the Future of Digital Partnerships. | Share
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Affiliate marketing has become a pivotal strategy for businesses aiming to expand their reach and boost sales. As we approach 2025, technological advancements are significantly reshaping the affiliate marketing... |
| Aug 4, 2014 | TUNE (Formerly HasOffers) Acquires MobileDevHQ To Expand Into Unpaid User Acquisition | Two Seattle-based mobile analytics companies are teaming up today. The ad attribution and analytics company TUNE (previously known as HasOffers), has made its first acquisition with the purchase of MobileDevHQ, a software-as-a-service that ... |
| Jul 17, 2014 | To Signal Broader Ambitions, Mobile Ad Company HasOffers Changes Its Name To Tune | HasOffers has been a tricky startup to write about — partly because ad attribution isn’t inherently sexy, but mostly because of the name. Yes, there’s HasOffers the company and HasOffers the product, but at this point it’s probably best kno... |
| Jul 7, 2014 | Upsight & Grindr: Creating loyal mobile users with the power of location | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
Studies have shown that mobile users not only expect mobile apps to be designed for their convenience, but they also expect their apps ... |
| Jul 7, 2014 | Upsight & Grindr: Creating loyal mobile users with the power of location | Studies have shown that mobile users not only expect mobile apps to be designed for their convenience, but they also expect their apps to take advantage mobile-specific features like location.
Location offers a massive opportunity for mobil... |
| Jul 6, 2014 | The time for deep linking standards is now | Year after year since the big app stores launched, native apps have asserted their hegemony over the mobile web. One big drawback of native apps was the inability then the difficulty to seamlessly access any content from one app to the othe... |
| Jul 5, 2014 | Twitter hopes its new marketing partnership will translate to mobile ad growth | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
By partnering with a bevy of successful mobile analytic firms to bolster their interactive mobile ad experience, Twitter is swinging fo... |
| Jul 5, 2014 | Driving commerce with mobile: increasing savings & shortening in-store visits | Walmart has sought to revolutionize the in-store experience by adding navigation, voice commands, shopping lists, price comparisons, and other useful tools to its mobile applications.
At next week’s MobileBeat — July 8-9 in San Francisco — ... |
| Jul 3, 2014 | Learn how leading mobile publishers find the right users at the right time | Our seventh annual MobileBeat event is just around the corner on July 8-9 in San Francisco, and we’ve got a limited number of tickets left for what we believe is the must-attend mobile event of the year.
We’re thrilled to announce a session... |
| Jul 3, 2014 | Fighting the mobile retail war: How to meet customers every step of the way | The stakes are high in mobile retail, because suddenly more people are shopping on their mobile phone than ever before.
And with people using their phones more than desktops. the game has completely changed for the traditional giants of ret... |
| Jul 3, 2014 | Fighting the mobile retail war: How to meet customers every step of the way | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
The stakes are high in mobile retail, because suddenly more people are shopping on their mobile phone than ever before.
And with people... |
| Jul 2, 2014 | Yo founders to unveil how the stupidly simple app got such stupidly huge growth | They say good design is about doing more with less.
Yo is pushing that adage to the limit with a single-purpose app that the founders claim has garnered over 1 million users — 750,000 of them in just a few days of furious viral activity.
Se... |
| Jul 1, 2014 | Announcing the MobileBeat Innovation Showdown finalists | We received over 100 quality startup applicants to the MobileBeat Innovation Showdown, one of the highlights of VentureBeat’s seventh annual event on the future of mobile (next Tuesday and Wednesday, July 8 and July 9, in San Francisco).
We... |
| Jun 30, 2014 | Yahoo Mobile's careful use of push messaging pays off | So you have a great mobile app or product. But how do you attract users? And more importantly, how do you retain users? One key aspect is mastering the balance between push and pull.
There’s a fine line between whether a notification will h... |
| Jun 30, 2014 | 12 major brands show off their customer-conversion strategies at MobileBeat | Consumer traffic is spiking on mobile devices. It’s shifting away from the desktop, which is dangerous for brands that took the PC experience granted for so long.
So brands are scrambling to manage the shift, seeking to build mobile experie... |
| Jun 27, 2014 | 30 new MobileBeat speakers, and tickets shoot up $200 at 5 p.m. Pacific today | MobileBeat is coming right up, and the price shoots up today (June 27) at 5 p.m. Pacific!
This is your last to chance to save $200. Sign up here.
Our goal this year is to highlight winning strategies for tracking and serving customers along... |
| Jun 26, 2014 | L'Oreal & Shopkick explore how brands can benefit from the sharp rise of consumer traffic on mobile | Consumer traffic on mobile devices is accelerating at a rapid pace, rising 81 percent in the last year alone.
As a result, mobile is becoming the No. 1 medium for companies to reach their target markets — any time, any place. But as a fairl... |
| Jun 25, 2014 | AT&T on how the 'Internet of things' will drive the next wave of growth on mobile | Mobile- and web-industry experts constantly speculate about where the next big wave of growth will come from.
Will it be Google Glass? A new type of sensor? Smart-home devices like Nest or Dropcam? The future appears to be pointing to the g... |
| Jun 25, 2014 | CEOs of four of the hottest predictive app companies join MobileBeat lineup | A powerful trend in mobile is taking shape: Smaller, faster, less expensive, and more intelligent connected devices are everywhere. Backing them up is increasingly powerful cloud software that leverages machine learning to draw inferences a... |
| Jun 24, 2014 | Here's why MobileBeat is the must-attend mobile event of the year | Our seventh annual MobileBeat event is coming right up on July 8-9 in San Francisco, and we’re confident we’ve put together the must-attend mobile event of the year.
We’re highlighting winning strategies for tracking and serving customers a... |
| Jun 23, 2014 | Here's how national brands are using mobile to market in your hometown, store by store | In mobile marketing, local campaigns can drive sales at the store level, but the challenge lies in scaling these benefits at national level.
Brands, retailers, and agencies work together to explore how mobile platforms can help businesses a... |
| Jun 23, 2014 | How LivingSocial baked marketing into its mobile-first approach | Mobile has the fastest adoption of any new medium ever. Companies are watching as consumption on mobile screens rapidly outpaces consumption on the desktop.
While mobile commerce is growing, it is clearly behind when compared to consumption... |
| Jun 20, 2014 | Google’s head of performance media explores what’s really driving growth on mobile | Businesspeople are talking about the important role mobile is playing in driving growth across sectors—such as retail, services, and entertainment. But with so many disparate data sources, it’s hard to know exactly what is going on with reg... |
| Jun 20, 2014 | Location is the 'mobile cookie' | Location, considered by many to be the “mobile cookie,” is being used in increasingly sophisticated ways to help brands better connect with consumers.
VentureBeat’s upcoming MobileBeat event — July 8-9 in SF — is featuring a panel on how lo... |
| Jun 17, 2014 | Case study in mobile marketing: How Trulia partnered with top mobile app Pandora | Marketers are struggling to keep up with the explosion in mobile users.
In an effort to reach the largest audience possible, they’re focusing their efforts on the mobile apps with the most users. Facebook and Twitter are, of course, the top... |
| May 28, 2014 | Desktop usage is cratering. Here's how to get ahead on mobile | Mobile has become almost cliché among Silicon Valley companies. Everyone’s talking about their “mobile first” strategy.
Facebook now makes a majority of its revenue from mobile, up from almost nothing three years ago. And evidence about the... |
| May 27, 2014 | Tech Moves: Godreau heading to NYC with UP Global; Chef opens in Europe; and more | Enrique Godreau
—UP Global continues to expand, and this time the Seattle non-profit has picked an experienced venture capitalist to help lead the charge in New York City. The organization, best known for operating the Startup Weekend event... |
| May 23, 2014 | Mobile startups: Get noticed at the MobileBeat Innovation Showdown | Nominations have just opened for the Innovation Showdown, one of the highlights of our seventh annual MobileBeat event (July 8 and July 9) at the Hilton in San Francisco.
We’re looking for companies — from young startups to more established... |
| May 8, 2014 | Revealed: The winners of the 2014 GeekWire Awards | Rory Rawlings, co-founder and chief tax automation officer of Avalara, celebrates on stage after winning the award for Next Tech Titan.
The best and brightest of Seattle’s startup scene filled the EMP Thursday evening, as we welcomed more t... |
| May 1, 2014 | Fired by Facebook and quickly moving on, HasOffers opens in Seoul | Mobile analytics startup HasOffers is taking a road trip.
The Seattle-based startup, which has 160 employees and did $19 million in business last year, is opening up an office in Seoul. This city of 9.8 million is a tech hotbed with a well-... |
| Apr 20, 2014 | GeekWire Awards: Vote for Perk of the Year | In the war for tech talent, every little thing matters, including sweet workplace perks. That’s especially the case for smaller companies that can’t necessarily compete with tech giants on salary.
That’s why we’re back again with the Perk o... |
| Apr 14, 2014 | Why accurate ad measurement is critical to the growing mobile ecosystem | Accurately measuring the effectiveness of mobile ads is the “circulatory system” that is critical to the health of the mobile ecosystem, but coming up with the right way to do that is easier said than done, according to mobile measurement e... |
| Apr 14, 2014 | Why accurate ad measurement is critical to the growing mobile ecosystem | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
Accurately measuring the effectiveness of mobile ads is the “circulatory system” that is critical to the health of the mobile ecosystem... |
| Apr 11, 2014 | HasOffers just discovered the holy grail of iAds, thanks to a hidden gem in iOS 7.1 | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
HasOffers, a mobile analytic outfit based in Seattle, has a neat little trick in its new SDK: the holy grail for tracking iAds.
“We wer... |
| Apr 4, 2014 | Learn the dirty secrets of mobile monetization at the Mobile Summit | Mobile monetization is a lawless territory, and not every pioneer is as honest as they should be.
People are spending much more time on mobile devices than they are on desktops, and advertisers are scrambling to shift dollars over to mobile... |
| Apr 4, 2014 | MobileAppTracking Says It’s The First Platform To Support iAd Attribution | Earlier this month, mobile ad attribution startup HasOffers spotted what seemed to be an important new feature in the latest iOS update — iAd attribution. Now it looks like the company was right, because it just announced it’s taken advanta... |
| Mar 20, 2014 | Apple injects clout into its iAd platform | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today!
Apple is finally waking up to the frenzy of the m... |
| Mar 20, 2014 | Apple injects clout into its iAd platform | Apple is finally waking up to the frenzy of the mobile advertising sector.
A little-noticed tweak to the Cupertino, Calif.-based giant’s iOS 7.1 iAd app means that Apple can finally get the credit for driving new customers to app publishers... |
| Mar 12, 2014 | iOS Update Reportedly Includes New Capability For iAd Attribution | As part of iOS 7.1, the recent update to its mobile operating system, Apple appears to have added a new feature to its iAd program. This should allow the company to take credit for the app downloads driven by its ads, and allow advertisers ... |
| Feb 25, 2014 | The top 25 mobile advertising ecosystems beyond Facebook (report) | This is what happens when you ban a mobile advertising company from Facebook.
Peter Hamilton, the mobile ad executive dumped by Facebook after violating data storage agreements, has released a marketing report of the top 25 other companies ... |
| Feb 25, 2014 | The top 25 mobile advertising ecosystems beyond Facebook (report) | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
This is what happens when you ban a mobile advertising company from Facebook.
Peter Hamilton, the mobile ad executive dumped by Faceboo... |
| Feb 18, 2014 | Burned marketing partner makes overtures to Facebook, but this relationship may be toast | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
If you hear howling, look no further than the doghouse, current residence of HasOffers.
The chastened chief executive of this advertisi... |
| Feb 13, 2014 | Banished marketing CEO to Facebook: ‘We deserve a second chance’ | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today!
HasOffers chief Peter Hamilton has a message for ... |
| Feb 12, 2014 | Updated: Facebook drops mobile ad partners HasOffers and Kontagent for holding on to user data too long | Updated 2/13/2014: Added Playhaven/Kontagent comment.
Corrected 2/13/2014: HasOffers provides mobile analytics to its customers, but does not do monetization or sell advertising on its own. Also, we’ve removed a hypothetical example of how ... |
| Feb 12, 2014 | Updated: Facebook drops mobile ad partners HasOffers and Kontagent for holding on to user data too long | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
Updated 2/13/2014: Added Playhaven/Kontagent comment.
Corrected 2/13/2014: HasOffers provides mobile analytics to its customers, but do... |
| Nov 26, 2013 | Mobile ad startup HasOffers opens London office | Fast-growing mobile analytics startup HasOffers is opening a new office in London, part of a plan to continue its expansion in Europe. Already, HasOffers says that international revenues account for 51 percent of the total at the 5-year-old... |
| Nov 20, 2013 | How to Make Your Mobile App Stand Out in the Ever-Expanding App Market | November 20, 2013 12 min read This story originally appeared on KISSmetrics
You came up with a great idea, figured out your niche, hired developers and designers, and created your mobile app. However, the development and implementation are ... |
| Sep 14, 2013 | HasOffers acknowledges privacy violation with Facebook user data | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today!
Corrected 2/13/2014: HasOffers provides mobile an... |
| Jul 14, 2013 | 5 years of Apple’s app store: Software and Seattle’s bright future | This week marked a diverse set of technology milestones: Apple’s app store turned five; Microsoft announced that it’s reorganizing and Amazon’s stock crossed $300 per share. For those of us who’ve grown up in the software industry, it’s bee... |
| Jul 9, 2013 | Poshmark, HotelTonight, Swiftkey share how to win hearts of mobile users | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
SAN FRANCISCO — So you’ve spent months (or years) building an amazing, one-of-its kind app that will make peoples’ lives better. But li... |
| Jul 9, 2013 | Poshmark, HotelTonight, Swiftkey share how to win hearts of mobile users | SAN FRANCISCO — So you’ve spent months (or years) building an amazing, one-of-its kind app that will make peoples’ lives better. But like the proverbial tree in the forest, it only matters if there are people around to experience it.
User a... |
| Jul 1, 2013 | The new face of mobile app marketers | This sponsored post is produced by Peter Hamilton, CEO of HasOffers.
Earlier this month we were honored to be listed by VentureBeat as one of the top 10 mobile advertising companies. As the post mentioned, there is a lot of change going on ... |
| Jun 17, 2013 | Why Gaming Is Still A Great Bet For Investors | Kristian has been at the forefront of the rapidly transforming game industry since 2001. After serving as Electronic Arts’ executive vice president of digital, he left three months ago to focus on startups. Today, he leads seed-stage invest... |
| Jun 12, 2013 | The top 10 mobile advertising companies | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
With all of the activity and change going on in the mobile economy, VentureBeat has decided to create a “Mobile Advertising Index” to h... |
| Jun 12, 2013 | The top 10 mobile advertising companies | With all of the activity and change going on in the mobile economy, VentureBeat has decided to create a “Mobile Advertising Index” to help find and track the most reliable companies in mobile monetization.
We’re curating a top 10 list to he... |
| May 21, 2013 | HasOffers Secures $9.4M |
SEATTLE, WA, Leader in mobile advertising attribution raises $9.4M in its first round of funding led by Accel Partners.
>> Click here for more funding data on HasOffers
>> To export HasOffers funding data to PDF and Excel, c... |
| May 21, 2013 | Roundup: HasOffers Raises $9.4M, UW Bothell Chancellor, & More | Share Share on Facebook Share on Twitter LinkedIn Email Reprints
This week’s Seattle tech news roundup features a hefty venture round for mobile ad tracking startup HasOffers, the new STEM-focused chancellor of University of Washington Both... |
| May 21, 2013 | HasOffers Raises $9.4M in First Funding | HasOffers, a Seattle-based provider of SaaS attribution analytics solutions, raised $9.4m in its first round of funding.
The investment was led by Accel Partners, with participation from Rob Glaser, founder of RealNetworks, and Chris DeVore... |
| May 20, 2013 | Aiming To Dominate Mobile Ad Attribution, HasOffers Raises $9.4M Round Led By Accel | HasOffers, a startup that helps mobile app developers see which ad efforts are actually paying off, is announcing that it has raised a $9.4 million round of funding led by Accel Partners.
The company was founded in 2009 — the product that i... |
| May 20, 2013 | Fast-growing HasOffers raises $9.4M, promises to keep ‘bootstrapper spirit’ alive | HasOffers CEO Peter Hamilton with co-founders Lee and Lucas Brown
HasOffers built a pretty impressive business over the past four years, using the company’s revenue to fuel expansion as it grew to 79 employees and added profits to the botto... |
| May 20, 2013 | HasOffers scores $9.4M first round led by Accel Partners | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today!
HasOffers, a company offering tools to help compa... |
| May 16, 2013 | This tech startup just turned a hip Seattle bar into an amazing hang-out space | HasOffers just took over the old Twilight bar in Seattle’s Belltown neighborhood
You’ve heard the stories of the amazing perks now being offered to employees of tech companies, from massages to paid vacations to free lunches. Not to be outd... |
| May 9, 2013 | Revealed: The winners of the 2013 GeekWire Awards | Co-founder Amy Balliett accepts the award on behalf of Killer Infographics for Geekiest Office Space.
Phew. Now that was fun.
We just got off the stage at the 2013 GeekWire Awards at the EMP in Seattle, naming winners in 14 geeky categories... |
| Apr 30, 2013 | GeekWire Awards: Keynote revealed, last chance to vote | We’re gearing up for the GeekWire Awards, May 9 at the EMP in Seattle, and today we’re pleased to announce that the keynote speaker at the event will be Chris DeVore — the startup veteran and angel investor who has played a key role in the ... |
| Apr 23, 2013 | GeekWire Awards: Vote for Bootstrapper of the Year | Bootstrapping is not an easy path to building a business. But it also can be extremely gratifying, and the best way for a big payoff down the road.
The Pacific Northwest is full of hard-core bootstrappers, those folks who are using their ow... |
| Feb 28, 2013 | 34 Must-Have Tools to Launch your Startup from Idea to Exit | Bizible CEO Aaron Bird
I’ve launched half a dozen or so startup products in my career and in the process I’ve picked up my list of favorite tools to make each step easier, faster, and cheaper. Below are the sites and services I’ve had succe... |
| Feb 25, 2013 | Apple Rejecting Apps Using Cookie-Tracking Methods, Signaling Push To Its Own Ad Identifier Technology Is Now Underway | Mobile app developers using a technology called “cookie tracking” (sometimes called “Safari flip-flop” or “HTML5 first party cookies”) are starting to have their apps rejected by Apple’s App Review team, we’ve heard from a few different ind... |
| Jan 2, 2013 | HasOffers doubles sales, plans to continue bootstrapping ways | Lucas Brown, Peter Hamilton and Lee Brown of HasOffers
HasOffers, the fast-growing Seattle affiliate marketing startup, hit a crossroads in 2012. The 57-person company doubled revenue, pulling in $7.2 million. That’s up from $1.6 million in... |
| Sep 5, 2012 | Tech Moves: HasOffers taps CEO; Tableau bolsters board; EveryMove’s key hires; etc. | Lucas Brown, Peter Hamilton and Lee Brown of HasOffers
HasOffers, the Seattle affiliate marketing company, has promoted Peter Hamilton to the position of CEO. Hamilton, who joined the company in 2009, previously served as chief marketing of... |
| Jul 5, 2012 | This startup just hired a private chef: Find out what’s on his amazing menu | Newly-hired chef Chris Blanco plans to keep the HasOffers staff well fed
Having a private chef on staff is a luxury typically associated with big companies like Google and Facebook.
But Seattle online marketing startup HasOffers, not to be ... |
| Jul 3, 2012 | 4 takeaways from a different type of startup competition | Judges for the Lean Startup Machine competition
Between Startup Weekend, AngelHack and StudentRND you could spend every weekend hacking in this town. And that’s just this month. So I’ll admit I was curious if not skeptical when Lean Startup... |
| Jun 4, 2012 | The Pinterest/Getty Images Battle | Photo-sharing site Pinterest has had its share of legal troubles in the past, mostly because trying to keep up with every single image uploaded on a daily basis–as well as their origin–is a daunting task. Trying to police copyrights on the ... |
| May 8, 2012 | The Founders’ Promise: Put your money where your angst is | Will you take the Founders' Promise? Photo via Bigstock
“There is no reason why good cannot triumph as often as evil. The triumph of anything is a matter of organization. If there are such things as angels, I hope that they are organiz... |
| Mar 29, 2012 | Facebook Tests Letting Advertisers Optimize For Results (Such As Page Likes Or App Installs) | Advertisers looking for higher ROI from their Facebook self-serve ads may soon see some new tools. Facebook tells us its testing new features like “Objectives” which lets advertisers ask Facebook to “Show this to people who are more likely ... |
| Sep 20, 2011 | HasOffers to help mobile app developers track installations | HasOffers founders Lucas and Lee Brown
HasOffers today is rolling out a new product today called Mobile App Tracking, which like the name suggests allows developers of iPhone and Android apps to keep track of installations and where they ar... |
| Apr 29, 2011 | HasOffers: Twin brothers bring a new face to affiliate marketing | Twins share many common attributes. But — Winklevoss twins aside — do they actually make good co-founders of startups? The twin partnership is working for HasOffers, a 23-person Seattle affiliate marketing company founded by Lucas and Lee B... |
| eBay откроет доступ брендам к некоторым данным пользователей | Интернет аукцион eBay предоставит брендам доступ к некоторым данным пользователей – позволит сегментировать аудиторию, используя информацию о их покупках, что даст возможность более точного таргетинга рекламных объявлений на сайтах, не связ... |
