Startups
GushMI implements the infrastructure needed to collect data from visitors to High Traffic Establishments (HTE). Our exclusive algorithms capture the collected data in a unique playful way. Once processed, data is presented in a Portal that includes dashboards indicating metrics such as shopper exposure, shopper hours, visitors by period (hours, day, month, year), dwell time, performance, demographics (sex, age, region), KPI, traffic and hot zones, Bench Marking Tools and visit experience.
GushMI´s unique algorithm, allows Brands to pin point their aspirational client, our Buying Persona MI Portal enables Brands to create the profile/s and retrieve tailored attributes that meets the requested criteria. This functionality allows Brands to find and understand the end costumer in a way never seen before.
Our analytics includes a Psychometric component. By using a simple valuation scale in a given set of images, allows us to stablish personality behavior, BIG5, BIS/BAS. GushMI keeps track of these preferences, it is also capable of determining when these preferences changes; thus enabling the capability to understand how and when people change habits and behaviors.
Our platform is SOA compliant, SAAS, BIG DATA, and Cloud Based.
GushMI´s unique algorithm, allows Brands to pin point their aspirational client, our Buying Persona MI Portal enables Brands to create the profile/s and retrieve tailored attributes that meets the requested criteria. This functionality allows Brands to find and understand the end costumer in a way never seen before.
Our analytics includes a Psychometric component. By using a simple valuation scale in a given set of images, allows us to stablish personality behavior, BIG5, BIS/BAS. GushMI keeps track of these preferences, it is also capable of determining when these preferences changes; thus enabling the capability to understand how and when people change habits and behaviors.
Our platform is SOA compliant, SAAS, BIG DATA, and Cloud Based.