GreatVines Beverage Sales Execution Platform

GreatVines is a native Force.com application designed for the beverage alcohol industry, combining licensed sales data from Nielsen with CRM data for key accounts, sales activities, brand activation and visibility. GreatVines embeds analytics into each step of the CRM process, so reps can see historical trends, analyzing data by brand, label, package, territory and more. With analytics across all three tiers, companies can make more evidence-based decisions on sales strategy and trade promotions.