Lucidity

Lucidity is a digital advertising blockchain protocol bringing transparency and trust to digital advertising. We are the only ad verification company that uses blockchain technology for digital advertisers and publishers to mitigate fraud, transact with trust, and maximize ROI. Built on the Ethereum blockchain, we resolve data discrepancies so billing is faster; we enable supply chain payment tracking so advertisers know exactly where their budgets are going; and we prevent fraud by eliminating publisher domain spoofing. Our vision is to tap the blockchain to bring total, indisputable transparency to the digital advertising supply chain for a cleaner ecosystem in which honest players can benefit the most. Lucidity is based in Los Angeles, CA.