FatTail provides enterprise-class software designed to automate and control advertising sales and operations. Our first software module was deployed for Network World in 2002 to streamline and centralize order management. It is now used by more than 10,000 media buyers and sellers, and supports the entire advertising lifecycle from proposal to billing, and almost everything in between..
Today, FatTail products are relied on by thousands of sales and operations users every day to manage their advertising activities and mission critical data. Our software streamlines the entire advertising process from proposal to billing and centralizes workflow approval, inventory reservations and management information. We provide “off the shelf” integrations to the leading ad servers, financial management, CRM, business intelligence, and media buying systems.
We are trusted by many of the world’s most celebrated media brands such as Architectural Digest, eBay, Autobytel, Allrecipes, Travelocity, Weatherbug, Walmart, The New Yorker, Atlantic Monthly, National Journal, TV Guide, Men’s Health, Time, People, Fortune, Live Strong, Information Week, AARP, Harvard Business Review, Institutional Investor, and many others.
FatTail has earned a high integrity reputation for providing extremely flexible products, exceptional customer service, and highly innovative solutions to address our clients’ most complex business challenges.
Today, FatTail products are relied on by thousands of sales and operations users every day to manage their advertising activities and mission critical data. Our software streamlines the entire advertising process from proposal to billing and centralizes workflow approval, inventory reservations and management information. We provide “off the shelf” integrations to the leading ad servers, financial management, CRM, business intelligence, and media buying systems.
We are trusted by many of the world’s most celebrated media brands such as Architectural Digest, eBay, Autobytel, Allrecipes, Travelocity, Weatherbug, Walmart, The New Yorker, Atlantic Monthly, National Journal, TV Guide, Men’s Health, Time, People, Fortune, Live Strong, Information Week, AARP, Harvard Business Review, Institutional Investor, and many others.
FatTail has earned a high integrity reputation for providing extremely flexible products, exceptional customer service, and highly innovative solutions to address our clients’ most complex business challenges.
Location: United States, California, Calabasas
Employees: 11-50
Phone: +1 818-615-0380
Total raised: $3.5M
Founded date: 2001
Investors 1
| Date | Name | Website |
| - | Cuadrilla ... | cuadrillac... |
Funding Rounds 1
| Date | Series | Amount | Investors |
| 15.10.2008 | - | $3.5M | - |
Mentions in press and media 2
| Date | Title | Description |
| 15.10.2008 | FatTail lands $3.5M to streamline online advertising | FatTail, maker of software that helps online publishers determine which combination of ads will bring in the most money, just nabbed $3.5 million of its own in first-round funding from Velocity Interactive, Ted Meisel, former chief executiv... |
| 15.10.2008 | FatTail Raises $3M | Woodland Hills-based FatTail, a developer of online advertising management software, announced this morning that it has raised $3M in a Series A financing round led by Velocity Interactive Group. Velocity Interactive Group is the venture fi... |