| Date | Title | Description |
| 28.06.2024 | Backstroke: Revolutionizing Marketing with AI Messaging Platform | Backstroke, a groundbreaking AI messaging platform based in Indianapolis, IN, recently announced a significant milestone with the successful completion of a $2 million seed funding round. This funding, led by prominent venture firms High Al... |
| 27.06.2024 | Backstroke: AI-Based Messaging Company Raises $2 Million In Seed Funding | Backstroke announced the launch of its generative AI messaging platform that is set to transform email, SMS, mobile push, and customer marketing for B2C brands. With a $2 million seed round co-led by venture firms High Alpha and Ground Game... |
| 21.06.2024 | Venminder Unveils AI-Driven Breakthroughs in Third-Party Risk Management | Advanced AI Capabilities Integrated into Venminder’s Platform Enhance Due Diligence and Contract Management, Paving the Way for Future Innovations
Venminder, a leader in third-party risk management solutions, announces significant enhanceme... |
| 22.10.2015 | 7 Statistics That Prove Email Marketing Isn't Dead | October 22, 2015 5 min read
Opinions expressed by Entrepreneur contributors are their own.
“It’s obvious email marketing is dead.”
“The days when AOL advertised ‘You’ve got mail!’ are long over.”
It’s hard to argue that receiving email is n... |
| 05.10.2015 | The problem with rating people on the new app Peeple | As I write this, #Peeple is the top trending topic in my Twitter sidebar. The web is bemused and irate about an app that will let people rate other people as if they were baubles purchased on Amazon.
Its cofounders, Nicole McCullough and Ju... |
| 27.08.2015 | NYC Rises As A Hub For Software-As-A-Service Startups | Brad Svrluga Contributor
Brad is a co-founder and General Partner at Primary Venture Partners.
Debating the importance of Software-as-a-Service long ago became a great way to flag yourself as a luddite.
The enterprise software market has be... |
| 29.07.2015 | Daily funding roundup - July 29, 2015 | Twilio closed $130M; Mereo BioPharma secured $119; AltspaceVR raised $10.3M
AltspaceVR, a software company that uses virtual reality to provide a new communication platform, raised a $10.3 million round of funding. Investors in the round in... |
| 17.06.2015 | Salesforce’s Marketing Cloud 2.0 goes beyond marketing journeys | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today!
Salesforce is today unveiling the 2.0 version of ... |
| 17.06.2015 | Salesforce’s Marketing Cloud 2.0 goes beyond marketing journeys | Salesforce is today unveiling the 2.0 version of its Marketing Cloud, which boosts the role of Journey Builder and ties this Cloud more tightly with its brethren clouds, Sales and Service.
It also points to an evolution of this major market... |
| 13.06.2015 | Mobile App Enablers: Who Will Be The Winners? | Joe Floyd Contributor
Joe Floyd is a partner at Emergence Capital.
More posts by this contributor
Why 2017 will be the year of the industry cloud
How To Tell If You’re Burning Money Too Fast
Over the past three years, the Emergence Capital ... |
| 23.05.2015 | 365 Million Reasons Why Email Is A Solid Investment | Len Shneyder Contributor
Len Shneyder is the VP of industry relations at SparkPost.
More posts by this contributor
The email, data and privacy implications of Microsoft’s acquisition of LinkedIn
Editor’s note: Len Shneyder is the director o... |
| 20.05.2015 | Mobile marketer Kahuna launches app-driven retargeting on Facebook — without driving users crazy | Mobile marketer Kahuna is moving beyond mobile today by announcing a marketing tool that goes beyond Facebook’s.
The new product, Dynamic Audiences, enables marketers to automatically retarget ads on Facebook by using mobile app behavior. A... |
| 20.05.2015 | Mobile marketer Kahuna launches app-driven retargeting on Facebook — without driving users crazy | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
Mobile marketer Kahuna is moving beyond mobile today by announcing a marketing tool that goes beyond Facebook’s.
The new product, Dynam... |
| 24.03.2015 | Campaign Monitor to double in size | Email marketing startup Campaign Monitor has opened new offices in Sydney as it looks to double in size over the next 12 months.
It follows the opening of a new office in San Francisco last month. The startup, which raised $250 million from... |
| 05.03.2015 | Why email marketing is still in style — and thriving | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today!
Email is the workhorse of digital marketing. Whil... |
| 05.03.2015 | Why email marketing is still in style — and thriving | Email is the workhorse of digital marketing. While we as marketers like talking about the hot new platform du jour, email marketing has been around since the ’90s, is appropriate for every audience, and delivers the highest return on invest... |
| 04.03.2015 | Newly Independent Social Monitoring Service Sysomos Launches Redesign, New API | Sysomos was among the earliest players in the enterprise social media monitoring and analytics space (together with the likes of Radian6, which was later acquired by Salesforce). Five years ago, the Toronto-based company was acquired by Mar... |
| 19.02.2015 | Visual-marketing platform Chute launches Insights to better navigate the visual flood | With cameras everywhere, the flood of visual communications between consumers is a tidal wave of opportunities for marketers.
But first you need a way to quickly navigate the waters. Today, visual marketing automation company Chute is launc... |
| 19.02.2015 | Visual-marketing platform Chute launches Insights to better navigate the visual flood | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today!
With cameras everywhere, the flood of visual comm... |
| 19.01.2015 | Email Marketing Considerations For Google Inbox | Last fall, Google launched Inbox by Google, a new email app, which it hopes will one day replace Gmail as the email experience people like to use. Right now, it’s still only available by invitation, but eventually it’s going to be available... |
| 29.12.2014 | Oracle’s purchase of Datalogix is a huge data play — and a big punch back at Adobe | Corrected 1/5/2015 to indicate that Breyer Capital, not Jim Breyer personally, has invested in Datalogix.
Oracle‘s announcement last week of an agreement to buy Datalogix, a company that collects information from retailers and shares it wit... |
| 29.12.2014 | Oracle’s purchase of Datalogix is a huge data play — and a big punch back at Adobe | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today!
Corrected 1/5/2015 to indicate that Breyer Capita... |
| 19.11.2014 | Salesforce brings Social Studio deeper into its Cloud family | In May, Salesforce announced that it was combining the social technologies from its Radian6 and Buddy Media acquisitions into a new Social Studio suite inside its ExactTarget Marketing Cloud.
Today, the company unveiled Phase Two, with a mo... |
| 19.11.2014 | Salesforce brings Social Studio deeper into its Cloud family | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today!
In May, Salesforce announced that it was combinin... |
| 13.10.2014 | Marketing Cloud data will appear in Wave, Salesforce exec promises (Q&A) | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today!
Salesforce’s annual Dreamforce event started toda... |
| 13.10.2014 | Marketing Cloud data will appear in Wave, Salesforce exec promises (Q&A) | Salesforce’s annual Dreamforce event started today, and headlining the annual event was the company’s announcement of Salesforce Wave, a cloud-based service for analyzing data.
Scott McCorkle, the CEO of Salesforce’s ExactTarget Marketing C... |
| 08.10.2014 | There’s Something Going On In L.A. | Mark Suster Contributor
Mark Suster is the managing partner at Upfront Ventures, the leading Los Angeles-based venture firm.
More posts by this contributor
Why was the winter for venture capital funding so short?
Should You Be A Startup CEO... |
| 30.05.2014 | ExactTarget Co-Founder Scott Dorsey Leaves Salesforce, McCorkle New CEO | A changing of the guard at ExactTarget, the email and digital marketing company that Salesforce acquired last year for $2.5 billion, its biggest acquisition to date. ExactTarget co-founder Scott Dorsey is stepping down as CEO, while Scott M... |
| 06.05.2014 | Salesforce Launches Its Social Studio For Marketing Collaboration And Custom Integrations | Salesforce.com says it’s launching a new set of tools for marketers on social media designed to improve collaboration and integrate with third-party partners.
The full name of the product is a bit of a mouthful — the Radian6 + Buddy Media S... |
| 01.04.2014 | The new CMO: Customer service, product development, sales, data … oh, and branding | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today!
In the good old days of fat cats and see-gars and... |
| 01.04.2014 | The new CMO: Customer service, product development, sales, data … oh, and branding | In the good old days of fat cats and see-gars and three TV networks, the chief marketing officer’s job was easy, if it even existed at all: brand, positioning, and placement on TV, newspapers, magazines, plus maybe some radio.
Done, martini... |
| 16.08.2013 | System Down! An Application Outage Survival Guide | A major system outage is every business’s worst nightmare, especially if you rely on applications to generate revenue. Depending on the scale of the outage this can be a very expensive problem—eCommerce stands to lose millions in sales for ... |
| 04.06.2013 | Salesforce to buy cloud marketing biz ExactTarget for a massive $2.5B | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today!
Enterprise software behemoth Salesforce has agree... |
| 04.06.2013 | With ExactTarget Acquisition, Salesforce.com Has Spent Close To $3.5 Billion To Get Into The Chief Marketing Officer’s Suite | Salesforce.com added more marketing power to its arsenal today with the purchase of ExactTarget for $2.5 billion. It is the company’s largest acquisition to date, second to Buddy Media, which it bought last year for $689 million. In 2011, t... |
| 04.06.2013 | Salesforce.com Gets Social, Adding ExactTarget’s Social Media Power Through $2.5 Billion Deal | Salesforce.com and ExactTarget today announced that they have entered into an agreement under which Salesforce.com will acquire ExactTarget in a transaction valued at $2.5 billion.
This acquisition will further Salesforce.com's mission to b... |
| 12.10.2012 | ExactTarget Buys Pardot For $95.5M And iGoDigital For $21M As Marketing Solutions Consolidate | ExactTarget, the marketing software giant that went public in March, has picked up a pair of smaller companies to build out its portfolio: marketing automation company Pardot for $95.5 million ($85.5 million in cash and $10.0 million in Exa... |
| 29.08.2012 | Twitter Launches “Twitter Certified Products” — Partners With DataSift, Gnip, HootSuite & Others | Twitter just launched its “Certified Products Program” to highlight “the best products and services to thrive on Twitter.” The program is meant to help companies find “the best tools to engage with their customers” and “understand what peop... |
| 17.05.2012 | Twitter Enables Firefox’s “Do Not Track” Option | The New York Times is reporting that Twitter has begun acknowledging the “Do Not Track” feature of Mozilla’s Firefox browser. By doing this, Firefox users can now opt-out of all information tracking practiced by Twitter. This includes cooki... |
| 12.04.2012 | Stanley Cup Playoffs Get Their Own Foursquare Badge | Things are heating up on the ice, as the NHL’s best are in playoff mode. Yes, hockey fans, the Stanley Cup playoffs have arrived, and Foursquare has a brand new badge to celebrate.
It’s simple – all you have to do is follow the NHL on Fours... |
| 10.04.2012 | Skype Celebrates 40 Million Concurrent Users Milestone | It looks like Skype use hasn’t slowed down at all after Microsoft acquired the company last year for $8.5 billion. And in the last couple of months, they have been announcing milestone after milestone on their blog. Near the end of February... |
| 03.04.2012 | March Madness sparked 2M tweets (infographic) | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today!
As men everywhere lament the end of spring’s most... |
| 22.03.2012 | ExactTarget raises $161.5M in initial public offering | - |
| 20.03.2012 | NASA Answers Questions via Twitter | NASA will take questions from Twitter during news briefings about upcoming International Space Station missions today, at the Johnson Space Center in Houston, Texas. After reporters at the event ask questions, NASA will take questions submi... |
| 08.03.2012 | ExactTarget looks to raise $145 million with IPO | - |
| 23.11.2011 | Marketing Software Giant ExactTarget Re-Files For IPO; Will Raise $100M | Email marketing software giant ExactTarget has just submitted its second S-1 for a public offering, seeking to raise as much as $100 million. In 2007, ExactTarget filed for an initial public offering but delayed its IPO plans and withdrew i... |
| 23.11.2011 | ExactTarget files for $100M IPO | - |
| 25.04.2011 | Marketing Software Giant ExactTarget Raises $30 Million, Revenue Up 50 Percent | Email marketing software giant ExactTarget has raised $30 million in new financing led by Technology Crossover Ventures with Battery Ventures, Scale Venture Partners and Greenspring Associates participating in the round. This brings the com... |
| 09.02.2011 | Why we break up… with a brand | A new study just released by ExactTarget and CoTweet finds that more than 90 percent of consumers have “broken up” with at least one brand via Facebook, email or Twitter.
The study surveyed 1500 consumers and found the most common reasons g... |
| 10.05.2010 | Twitter readies new business features after months of lead up | After close to five months of beta testing, Twitter is preparing to launch a suite of business features tied to a central Twitter Business Center. Right now they are only available for a small number of accounts, but they will be rolled out... |
| 10.05.2010 | Twitter readies new business features after months of lead up | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today!
After close to five months of beta testing, Twitt... |
| 02.03.2010 | ExactTarget Buys CoTweet, Sets Up "Social Media Lab" In San Francisco | Email marketing software giant ExactTarget has agreed to acquire CoTweet, a young company that offers a tool that enables multiple people to communicate on Twitter through corporate accounts.
CoTweet will continue to operate from San Franci... |
| 24.12.2009 | ExactTarget Named A Leader in Email Marketing by Independent Research Firm | ExactTarget Earns Perfect Scores for Product Roadmap, Vertical Strategy, Strength of Management, Executive Vision, Employee, Campaign Automation and Customer categories
LONDON (Dec. 24, 2009) – On-demand email marketing and one-to-one marke... |
| 03.12.2009 | ExactTarget lands another $75M in funding | - |
| 03.12.2009 | ExactTarget Raises $75 Million More, Up To $145 Million In Venture Capital | Wow. Marketing email software provider ExactTarget has secured another $70 million in funding, according to an SEC filing, bringing the startup’s total funding this year alone to $145 million. The company raised $70 million earlier this yea... |
| 12.11.2009 | Email, Social Media Help International Airline Increase Sales, Customer Satisfaction | Icelandair to Discuss Its Online Marketing Strategy at European Email Marketing Conference Thursday in Barcelona
LONDON (12 November 2009) – International airline Icelandair will share how targeted email marketing has helped the company boo... |
| 17.09.2009 | Free, Online Resource Provides Marketers Custom Email List Growth Recommendations in 60 Seconds | ExactTarget Email List Growth Advisor Uses Research, Marketer Responses to Power Advice
LONDON (17 September 2009) – Global on-demand email marketing and one-to-one marketing solutions provider ExactTarget released a new interactive online ... |
| 17.09.2009 | World Society for the Protection of Animals Increases Donations with Personalised Email Campaign | Organisation improves email performance, saves time using ExactTarget’s automation tools
LONDON (17 September 2009) – The World Society for the Protection of Animals (WSPA), the world’s largest alliance of animal welfare societies, has incr... |
| 08.09.2009 | How to determine if your marketing is worth the cost | You don’t have to be a dedicated student of current events to know that businesses are scrutinizing expenses more than ever. In an environment where staff cuts are commonplace and budgets are shrinking, marketing has quickly become one of t... |
| 07.05.2009 | ExactTarget raises $70M for email marketing | ExactTarget, a provider of software tools for businesses to run e-mail marketing campaigns, has withdrawn its $86 million initial public offering bid after closing $70 million in capital today. The company says the money will be used to ope... |
| 06.05.2009 | Despite Recession, ExactTarget Raises A Whopping $70 Million For Marketing Software | Marketing email software provider ExactTarget has secured $70 million in funding led by Battery Ventures, with Scale Venture Partners and Montagu Newhall participating. The company says it will use the money to expand its international pres... |
| 06.05.2009 | ExactTarget lands $70 million in venture capital-WEB ONLY | - |
| 17.12.2007 | BREAKING: ExactTarget plans $86M IPO | - |
| - | Венчурные сделки недели: 6-12 июля | Перед тем, как перейти к обзору сделок этой недели, отмечу: VentureBeat опубликовали статистику по сделкам в венчурной индустрии за второй квартал 2015 года. Согласно их данным, всего было закрыто 96 сделок на общую сумму около $3.5 млрд, а... |
| - | 50 Resources On Loyalty, Churn, & Customer Retention For Startups | Article Source
Earning customer loyalty is an uphill battle, but it is always worth the effort.
You’ve seen the data: the Harvard Business School report that showcased how, on average, increasing customer retention rates by 5% increases pro... |
