Startups
Easyrewardz offers industry-agnostic cloud-based CRM, Loyalty and Conversational Commerce solutions that enable seamless omnichannel customer experience
At Easyrewardz, we believe that every customer data captured has a story to tell! Our key focus has always been to help brands deliver seamless customer experience and create a deeper customer connect by leveraging actionable insights obtained from data.
The Indian retail ecosystem is still learning to rely on data when it comes to delivering consistent customer experiences throughout the journey, hence we’ve tried to address those gaps and pain points with our CRM suite.
Our entire gamut of solutions has Customer Data Platform at the core providing intelligence that powers every product and enables Single View of Customer.
At Easyrewardz, we believe that every customer data captured has a story to tell! Our key focus has always been to help brands deliver seamless customer experience and create a deeper customer connect by leveraging actionable insights obtained from data.
The Indian retail ecosystem is still learning to rely on data when it comes to delivering consistent customer experiences throughout the journey, hence we’ve tried to address those gaps and pain points with our CRM suite.
Our entire gamut of solutions has Customer Data Platform at the core providing intelligence that powers every product and enables Single View of Customer.
Overview
Location
India, Haryana, Gurugram
Employees
201-500
Phone
+91 84700 03279
Total raised
$2M
Founded date
2011
Funding Rounds 1
| Date | Series | Amount | Investors |
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Mentions in press and media 13
| Date | Title | Description |
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| Oct 6, 2025 | IIFL Fintech Fund Secures 5x Returns from Partial Exit in FinBox This marks the third exit by the fund in the past year. | IIFL Fintech Fund, an early-stage fintech-focused investment fund, has announced a successful partial exit from its investment in FinBox, a credit infrastructure and embedded finance platform. The fund claims to achieve a five times return ... |
| Jan 24, 2025 | IIFL Fintech Fund Series-II: Fueling the Future of Finance | The IIFL Fintech Fund has struck gold again. With the successful closure of its second fund, IIFL Fintech Fund Series-II, the Mumbai-based financial services giant has raised ₹200 crore (approximately $23 million). This is a significant mil... |
| Jan 23, 2025 | IIFL Fintech Fund collects $23 mn in second outing | Mehekka Oberoi Kohli, Fund Manager, IIFL Fintech Fund IIFL Fintech Fund, the early-stage investment arm of Mumbai-based financial services major IIFL Group, has closed its second fintech fund at Rs 200 crore ($23 million). The new vehicle—I... |
| Jan 23, 2025 | IIFL Fintech Fund Closes Series-II at INR 200 Cr to Fuel Next-Gen Fintech Startups The fund aims to invest in the next generation of Indian fintech startups, with a special focus on generative artificial intelligence (AI) in the financial services space. | IIFL Fintech Fund, a leading early-stage fund dedicated to the fintech sector, has announced the successful closure of its second fund, IIFL Fintech Fund – Series – II, after raising INR 200 crore from top family offices, UHNIs, and HNIs. T... |
| Jan 19, 2023 | Customer Relationship Management Services Is Expected To Secure A Industry Value of US$ 164. 68 Billion by 2032 | Customer Relationship Management Services Is Expected To Secure A Industry Value of US$ 164. 68 Billion by 2032 01-19-2023 03:28 AM CET | IT, New Media & Software Press release from: fact.mr The global customer relationship managemen... |
| Jun 20, 2022 | Easyrewardz Launches World's First E2E B2C Focussed Unified CRM Stack for Brands Across Verticals to Offer Connected CX | New Delhi, Delhi, India Easyrewardz, India’s leading end-to-end CLM & Loyalty solution provider has unveiled their end-to-end CRM stack, named Zence, a combination of products which help brands offer a connected customer experience - fr... |
| Mar 17, 2022 | Motherhood Hospitals Partners with India's Leading CLM Platform Easyrewardz for "Motherhood Delights" Loyalty Program | New Delhi, Delhi, India Easyrewardz, India’s leading end-to-end CLM & Loyalty solution provider today announced that Motherhood Hospitals, India’s fastest growing women & childcare chain, has leveraged Easyrewardz Healthcare CRM sol... |
| Jan 20, 2022 | Walmart Invested Easyrewardz Completes a Decade in CRM and Loyalty Solutions | New Delhi, Delhi, India Easyrewardz, India’s leading end-to-end CLM & Loyalty solution provider firm today announced the reaching of its 10-year milestone with unwavering support of dedicated employees and partner-client network. Easyre... |
| Nov 12, 2021 | J&K Bank Opts for Easyrewardz' Solution to Manage their PAN Bank Loyalty and Rewards Program | New Delhi, Delhi, India J&K Bank, the universal bank of Jammu & Kashmir has chosen Easyrewardz, India’s leading CLM platform to implement and manage J&K Bank’s pan bank loyalty & rewards program. This selection was done basi... |
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FAQ about Easyrewardz Software Services
When was Easyrewardz Software Services founded?
Easyrewardz Software Services was founded in 2011.
How much funding has Easyrewardz Software Services raised?
Easyrewardz Software Services has raised $2M in total across 1 funding round.
What has the press written about Easyrewardz Software Services?
Parsers VC has collected 13 articles mentioning Easyrewardz Software Services, among them “IIFL Fintech Fund Secures 5x Returns from Partial Exit in FinBox This marks the third exit by the fund in the past year.” (Oct 6, 2025) and “IIFL Fintech Fund Series-II: Fueling the Future of Finance” (Jan 24, 2025).
Is Easyrewardz Software Services still active?
Yes, Easyrewardz Software Services is active; its latest activity on Parsers VC dates from Oct 27, 2025.