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If you found your last Facebook post, Amazon purchase or Uber ride an easy, enjoyable and rewarding user experience then you’re going to love everything about Easy Equities.
You won’t find a cheaper or friendlier place to invest in the companies you love. No minimum trade commissions, no monthly account fees and no unnecessary data costs.
EasyEquities also offer Fractional Share Rights (FSRs) which allows you to enjoy the economic benefits and risks associated with share ownership (price movements and dividends) without having ownership rights in the underlying share. This means that you can invest as little as you like or as much as you can afford in the companies you love. Build a portfolio of securities without a suitcase of money and get started right away.
© EasyEquities. First World Trader (Pty) Ltd t/a EasyEquities is an authorized Financial Services Provider (FSP number 22588). All trades on the EasyEquities platform are subject to the legal terms and conditions to which you agree to be bound.
The EasyEquities platform enables users to invest in securities which includes whole shares and fractional share rights (FSRs). EasyEquities acts as an agent for the issue of whole shares, where the investor is the registered owner of those shares, entitled to dividends, participation in corporate actions and all the economic benefits and risks associated with share ownership. In respect of FSRs, EasyEquities acts as principal to a contract for difference issued to the investor, where the investor will have a contractual claim against EasyEquities to the economic benefits and risks associated with share ownership (price movements and dividends) without having ownership rights in the underlying share. Fractional share rights (FSRs) which are issued through a contract for difference, are an over the counter derivative. Unlike whole shares, FSRS do not carry any voting rights. As the investor makes further investments in FSRs and ultimately ends up with a whole share, the contract for difference is closed out and ownership whole share is delivered to the investor.
The availability of any share on the EasyEquities platform is based on various factors but is not an indication of value and does not mean that any share is an appropriate investment for you.
The availability of any share on the browse shares page does not necessarily indicate any contractual relationship between EasyEquities and the listed company, or the payment of fees for services. Brand Logos are owned by the respective companies and not by EasyEquities. The use of a company’s brand logo does not represent an endorsement of EasyEquities by the company, nor an endorsement of the company by EasyEquities, nor does it necessarily imply any contractual relationship. Further investment disclosures are available on the EasyEquities website.
EasyEquities is a subsidiary of Purple Group Limited Company, a company listed on the JSE Limited (PPE).
You won’t find a cheaper or friendlier place to invest in the companies you love. No minimum trade commissions, no monthly account fees and no unnecessary data costs.
EasyEquities also offer Fractional Share Rights (FSRs) which allows you to enjoy the economic benefits and risks associated with share ownership (price movements and dividends) without having ownership rights in the underlying share. This means that you can invest as little as you like or as much as you can afford in the companies you love. Build a portfolio of securities without a suitcase of money and get started right away.
© EasyEquities. First World Trader (Pty) Ltd t/a EasyEquities is an authorized Financial Services Provider (FSP number 22588). All trades on the EasyEquities platform are subject to the legal terms and conditions to which you agree to be bound.
The EasyEquities platform enables users to invest in securities which includes whole shares and fractional share rights (FSRs). EasyEquities acts as an agent for the issue of whole shares, where the investor is the registered owner of those shares, entitled to dividends, participation in corporate actions and all the economic benefits and risks associated with share ownership. In respect of FSRs, EasyEquities acts as principal to a contract for difference issued to the investor, where the investor will have a contractual claim against EasyEquities to the economic benefits and risks associated with share ownership (price movements and dividends) without having ownership rights in the underlying share. Fractional share rights (FSRs) which are issued through a contract for difference, are an over the counter derivative. Unlike whole shares, FSRS do not carry any voting rights. As the investor makes further investments in FSRs and ultimately ends up with a whole share, the contract for difference is closed out and ownership whole share is delivered to the investor.
The availability of any share on the EasyEquities platform is based on various factors but is not an indication of value and does not mean that any share is an appropriate investment for you.
The availability of any share on the browse shares page does not necessarily indicate any contractual relationship between EasyEquities and the listed company, or the payment of fees for services. Brand Logos are owned by the respective companies and not by EasyEquities. The use of a company’s brand logo does not represent an endorsement of EasyEquities by the company, nor an endorsement of the company by EasyEquities, nor does it necessarily imply any contractual relationship. Further investment disclosures are available on the EasyEquities website.
EasyEquities is a subsidiary of Purple Group Limited Company, a company listed on the JSE Limited (PPE).
Overview
Location
South Africa, Gauteng, Hillbrow
Employees
51-200
Founded date
2014
Mentions in press and media 56
| Date | Title | Description |
| Sign up to see | Sign up to see | Sign up to see |
| Sep 28, 2026 | Major bank joins fight against draft crypto rules | GoTyme Bank has confirmed it has signed up to Catastrophe, the industry coalition campaigning against draft rules that would bar South African companies from making cross-border payments in cryptocurrency, saying the country’s regulatory fr... |
| Sep 9, 2026 | Reserve Bank says its approach to stablecoins is not settled | The South African Reserve Bank (Sarb) says its approach to stablecoins has not been settled, in its first response to the public campaign launched on Wednesday, 9 September by South Africa’s largest regulated crypto platforms against its pr... |
| Sep 9, 2026 | Coalition leads public revolt against treasury’s crypto draft | South Africa’s biggest regulated crypto platforms have taken their fight public, forming a coalition and launching a petition against draft rules that would bar local companies from making cross-border payments in crypto assets. The coaliti... |
| Jul 14, 2026 | Purple Group buys AI fintech Telescope in R177-million deal | Purple Group, the JSE-listed owner of EasyEquities, is acquiring Telescope AI, the Australian start-up whose technology already powers the investment platform’s AI Baskets feature, in a deal worth up to US$10.75-million (R177-million). Purp... |
| Jun 18, 2026 | South Africans took a sizeable bite of SpaceX after historic IPO | South African investors poured R179-million in just two days into SpaceX when it hit the public markets last week, with EasyEquities data revealing a frenzy of activity that has already made the stock the platform’s second-largest US dollar... |
| May 21, 2026 | Two telcos, $1-trillion and two very different fintech bets | MTN Group and Vodacom Group between them processed just over US$1-trillion in mobile money transactions across their most recent financial years – a milestone for Africa’s two largest telco-led fintech businesses, even as the JSE-listed ope... |
| Jul 10, 2025 | Africa: Nigeria's Bamboo Launches in South Africa, Offers Access to Us Stocks | TLDR Nigerian investment platform Bamboo has officially launched in South Africa, expanding access to U.S. stock markets for local investors through fractional investing Founded in 2019 and backed by Y Combinator, Bamboo allows users to buy... |
| Mar 19, 2025 | The Digital Banking Revolution: A New Era for South Africa's Financial Landscape | In the heart of South Africa's financial sector, a quiet revolution is brewing. Digital banks are emerging, challenging the traditional giants that have long dominated the landscape. At the forefront of this movement is Bank Zero, co-founde... |
| Mar 18, 2025 | Michael Jordaan mulls partnerships to grow Bank Zero | Michael Jordaan Michael Jordaan, the former chief of First National Bank, is considering partnerships to grow Bank Zero as the app-driven firm seeks to challenge the country’s biggest finance institutions. Launched in 2021, the digital bank... |
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FAQ about EasyEquities
When was EasyEquities founded?
EasyEquities was founded in 2014.
What has the press written about EasyEquities?
Parsers VC has collected 56 articles mentioning EasyEquities, among them “Major bank joins fight against draft crypto rules” (Sep 28, 2026) and “Reserve Bank says its approach to stablecoins is not settled” (Sep 9, 2026).
Is EasyEquities still active?
Yes, EasyEquities is active; its latest activity on Parsers VC dates from Oct 5, 2026.