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At Drools® we realise your intense passion for the pets and the importance of a healthy and nutritious diet for them. Therefore our team of nutritionists and veterinarians have ensured and created a superior quality food, specific to the growing needs of pets. Not just that, extensive research has also ensured a consistent taste, better digestibility and absorption across the products of Drools®. These products are nutritionally balanced and undergo rigorous quality checks to ensure that the best quality of food reaches your pet’s bowl.
While we aim at providing just the right balance of nutrients, the entire process from assessing the raw material to processing of Drools® happens in-house, leading to a hygienic and consistent product that is highly recommended by Vets.
Drools® is produced under the IB Group umbrella, a leading ISO certified protein business led conglomerate in Central India.
While we aim at providing just the right balance of nutrients, the entire process from assessing the raw material to processing of Drools® happens in-house, leading to a hygienic and consistent product that is highly recommended by Vets.
Drools® is produced under the IB Group umbrella, a leading ISO certified protein business led conglomerate in Central India.
Overview
Location
India, Karnataka, Bengaluru
Employees
501-1000
Founded date
2009
Mentions in press and media 13
| Date | Title | Description |
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| Oct 26, 2026 | InMobi's Glance gets L Catterton backing weeks after partnering with PayPal and True Fit | L Catterton, a consumer-focused investment firm that manages about $40 billion in equity capital, has made a strategic investment in Glance, the AI-powered personal shopping platform backed by Naveen Tewari's InMobi. Advertisment The c... |
| Jun 18, 2026 | Pet care firm Vetic raises $40 million led by Bessemer Venture Partners | Synopsis Vetic, a pet care startup, has secured $40 million in funding. This investment will fuel the expansion of its clinic network, adding 25 new centers in major Indian cities. The company aims to integrate consultations, diagnostics, p... |
| Nov 26, 2025 | Exclusive: Petcare startup Supertails in talks to raise $15-20 million, led by Venturi Partners | Synopsis Founded in 2021 by Varun Sadana, Aman Tekriwal, and Vineet Khanna â former senior executives at meat delivery startup Licious â Supertails offers pet supplies such as toys, accessories, and pet food. It also offers services suc... |
| Sep 12, 2025 | India Adds 11 New Unicorns in 2025, Ai.tech Becomes Fastest to Hit USD 1.5 Bn: Report Peak XV leads unicorn investments; Zepto's 22-year-olds are the youngest founders. | India added 11 new Unicorns in 2025 – Ai.tech, Navi Technologies, Vivriti Capital, Veritas Finance, Rapido, Netradyne, Jumbotail, DarwinBox, Moneyview, Juspay and Drools. According to ASK Private Wealth Hurun India Unicorn and Future Unicor... |
| Sep 5, 2025 | L Catterton hits first close of maiden India private equity fund | Sanjiv Mehta | Credit: Wikimedia Commons Global consumer-focused private equity firm L Catterton has marked the first close of its India-centric investment vehicle at around $200 million, VCCircle has gathered. L Catterton had so far been p... |
| Jul 25, 2025 | Cat Food Makes Up 40% Revenue For Pet Food Unicorn Drools | SUMMARY Pet food brand Drools has become the biggest cat food brand in the country, with around 2,200 tonnes of monthly sales volume CEO Dr Shashank Sinha said at the Inc42 D2C & Retail Summit 2025 that the brand recorded a 37% CAGR thr... |
| Jul 24, 2025 | Sugar Cosmetics backer L Catterton names Unilever veteran India co-head | Vikram Kumaraswamy, Partner and co-head of India, L Catterton Global consumer-focused investment firm L Catterton has appointed former Unilever PLC Group executive Vikram Kumaraswamy as a partner and its co-head of India operations. In his ... |
| Jul 2, 2025 | Venture capital funding inches up to $4.9 billion in H1 2025 | Synopsis âAccording to the data, ecommerce drew the most investmentâabout $1.3 billionâin the first six months, followed by fintech with $1 billion. Other sectors that raised significant capital include enterprise software, deeptech a... |
| Jun 14, 2024 | Here's a quick five points to decode 10 years of Kiara Advani in Bollywood As the actress shared an emotional post on her social media while celebrating her decade-long ride as a Bollywood star, with multiple superhit films and more than 25 brand endorsements in her kitty, we look at five inter... | Though in most of the celebrity interviews that come out in the media, the audience gets to hear more of their struggle story than the actual work they have done, it is refreshing to see how actress Kiara Advani only remained focused on her... |
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FAQ about Drools
When was Drools founded?
Drools was founded in 2009.
What has the press written about Drools?
Parsers VC has collected 13 articles mentioning Drools, among them “InMobi's Glance gets L Catterton backing weeks after partnering with PayPal and True Fit” (Oct 26, 2026) and “Pet care firm Vetic raises $40 million led by Bessemer Venture Partners” (Jun 18, 2026).
Is Drools still active?
Yes, Drools is active; its latest activity on Parsers VC dates from Oct 28, 2026.