Startups
At Deserve, we are committed to providing deserving but underserved people access to fair credit.
When it comes to credit, most young people are caught in a catch-22: you don’t qualify for credit because you lack credit history, and to build a credit history you first need to get credit.
Deserve is different. Where traditional lenders see risk, Deserve sees potential.
Ultimately, we believe credit and lending should be a win-win-win. Helping our customers be successful with credit and become financially independent is good for them, our business, and society.
When it comes to credit, most young people are caught in a catch-22: you don’t qualify for credit because you lack credit history, and to build a credit history you first need to get credit.
Deserve is different. Where traditional lenders see risk, Deserve sees potential.
Ultimately, we believe credit and lending should be a win-win-win. Helping our customers be successful with credit and become financially independent is good for them, our business, and society.
Overview
Location
United States, California, Palo Alto
Employees
51-200
Total raised
$50M
Founded date
2013
Investors 1
| Date | Name | Website |
| Sign up to see | Sign up to see | Sign up to see |
Funding Rounds 1
| Date | Series | Amount | Investors |
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Mentions in press and media 2
| Date | Title | Description |
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| Jun 25, 2021 | Deserve Raises $50M in Series D Funding | Deserve, a Palo Alto, Calif.-based fintech company transforming credit cards into a software that lives on mobile, raised $50m in Series D funding round. The round was led by Mission Holdings, Mastercard and Ally Ventures with participation... |
Reviews 0
FAQ about Deserve
When was Deserve founded?
Deserve was founded in 2013.
How much funding has Deserve raised?
Deserve has raised $50M in total across 1 funding round.
What has the press written about Deserve?
Parsers VC has collected 2 articles mentioning Deserve, among them “Deserve Raises $50M in Series D Funding” (Jun 25, 2021).
Is Deserve still active?
Yes, Deserve is active; its latest activity on Parsers VC dates from Jun 25, 2021.