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Scientist. Professor. I do research in behavioral economics. Experimentalist at heart. DanAriely.com

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United States, North Carolina, Durham

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Mentions in press and media 22

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Jun 9, 2025	The Stoic Investor: How to Win with Boredom, Not Bravado	CEE ~ Company: Decisions we think we make rationally are actually purely about emotions, short-term temptation, and blind spots in the mind beyond awareness, described iconic behavioral psychologist Dan Ariely in his Predictably Irrational....
Jul 17, 2023	25 books real estate leaders are reading today	Looking for a book to push your mindset to positivity? Grow as a leader? Impact your business? Look no further. In the Q2 2023 BrokerPulse survey, RealTrends asked real estate leaders what books they’re reading for motivation, inspiration a...
Dec 20, 2020	The Time Bias That Is Forcing Women Out Of The Workforce	getty
Oct 15, 2020	Leopard Changing Its Spots? BP’s New Position On Biodiversity Crisis	British gas and oil multinational company BP (British Petroleum) announced a new Biodiversity ... [+] Position in June 2020.NurPhoto via Getty Images
May 11, 2020	The pandemic spurred Americans to finally start saving money, but it's unclear how long the new habit will last	Americans are finding new ways, and new reasons, to save money during the coronavirus pandemic. FluxFactory/E+/Getty Redeem now Our experts answer readers' banking questions and write unbiased product reviews (here's how we assess banking p...
May 15, 2019	Why tech experts so often struggle to become leaders — and what they can do about it	There was a short essay published on the early internet — 1986, to be exact — called “Hacker Manifesto.” It’s a cringe-worthy screed that would be right at home on the “I’m 14 and this is deep” subreddit, but there’s a concept buried within...
Nov 9, 2018	Gaming AMA with YC Visiting Partner Holly Liu	YC Visiting Partner Holly Liu recently did a Gaming AMA with Startup School founders. It was so good that we wanted to share it here. Enjoy! If you were starting a new game company today, assuming all other conditions and game mechanics, ...
Apr 19, 2018	Qapital Secures $30M in New Financing	Qapital, a new way to bank designed around people's goals, announced today that it has secured $30M in new financing. The financing was anchored by top Nordic tech investors, Swedbank Robur, Norron, SEB Stiftelsen, and Athanase with partici...
Apr 19, 2018	Qapital Secures $30M in New Financing	Qapital, a new way to bank designed around people's goals, announced today that it has secured $30M in new financing. The financing was anchored by top Nordic tech investors, Swedbank Robur, Norron, SEB Stiftelsen, and Athanase with partici...
May 7, 2016	Lightening the cognitive load	Joe Rizk Contributor Joe Rizk is founder and partner at HARK, a design-led venture firm. More posts by this contributor Brands Without Wax A longtime colleague and friend of mine used to love to say “Let’s just make this easy for them” when...
Feb 9, 2016	Fintech Savings Service Qapital Launches Android App	Qapital, the financial management service integrated with most banks, is launching its Android app today. First available only in iOS, the new service offers the same breadth of functionality to new Android customers which comprise the bulk...
Jan 31, 2016	Masters – A failure of corporate governance?	This week, Masters has on offer a white and gold rococo style mirror. If Woolworths’ Chairman, Gordon Cairns, were to nip down to his local Masters warehouse (no need to rush, plenty of parking available) he could, with his staff discount, ...
Apr 24, 2015	Tidal isn't a tsunami (but it can be)	Lossless leader Tidal has a problem. Last month's splashy relaunch let critics control the narrative, defining the streaming service as a tool for pampering the bank accounts of already successful musicians. But Tidal is something else: Aff...
Feb 22, 2015	How Technology Is Tricking You Into Tipping More	Nir Eyal Contributor Nir Eyal is the author of Hooked: How to Build Habit-Forming Products and blogs about the psychology of products. More posts by this contributor Here’s what your boring app would look like as a conversation How to polit...
Aug 26, 2014	Are the Kids Alright? Panorama Education Releases Free Survey Tool to Help Schools Find Out	Not all feedback is equal--especially when it come from surveys where the respondents don’t understand the question. Just ask Panorama Education, a Y Combinator and Imagine K12 graduate that has helped over 5,000 schools in 30 states over t...
Dec 30, 2013	13 Must Read Books For Startups	"Reading makes ready man"~said Francis Becon. Therefore, having a handpicked, gratifying, and effective reading list for start-ups is important. This list is an overall indiscriminate reading list that shades light on multiple are...
Mar 20, 2013	Startups: how to avoid death by enthusiasm	This is a guest post by Eran Laniado, the managing director of BMN! This is heartbreaking: An entrepreneur puts mind, time, and energy into founding and running a new venture, and then recklessly sabotages the startup’s chances to succeed. ...
Mar 20, 2013	Startups: how to avoid death by enthusiasm	We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today! This is a guest post by Eran Laniado, the managin...
Oct 23, 2012	Character Is What You Do When EVERYONE Is Watching	John Wooden was a great coach and an amazing person of true character. One of many of his quotes is the following:
Aug 18, 2010	Positive Reinforcement and Social Media – The New Era of Marketing	Once upon a time, in the land of commercial advertising, 30 seconds of persuasion, art, and/or deception was the recipe in trying to win over a prospective customer's business. In television and radio's infancy stages, this proved to be an ...
	Advice for Gaming Startups	YC Visiting Partner Holly Liu recently did a Gaming AMA with Startup School founders. It was so good that we wanted to share it here. Enjoy! If you were starting a new game company today, assuming all other conditions and game mechanics, ...

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