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Cruelty Free International
https://www.crueltyfreeinternational.org/Last activity: 23.09.2025
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Cruelty Free International is one of the world’s longest standing and most respected animal protection organisations. Widely regarded as an authority on animal testing issues we are frequently called upon by governments, media, corporations and official bodies for our advice and expert opinion. For over 100 years, we have championed progressive, humane scientific research and cruelty free living.
We also certify cruelty free cosmetics, personal care and household products under our Leaping Bunny certification. The Leaping Bunny is the internationally recognised gold standard assurance that a company has made a genuine commitment to ending animal testing. Certified brands must meet our rigorous criteria, including ongoing independent audits, before we let them display the Leaping Bunny logo.
We also certify cruelty free cosmetics, personal care and household products under our Leaping Bunny certification. The Leaping Bunny is the internationally recognised gold standard assurance that a company has made a genuine commitment to ending animal testing. Certified brands must meet our rigorous criteria, including ongoing independent audits, before we let them display the Leaping Bunny logo.
Overview
Location
United Kingdom, England, London
Employees
11-50
Founded date
1898
Mentions in press and media 8
| Date | Title | Description |
| Sign up to see | Sign up to see | Sign up to see |
| Mar 6, 2024 | Non-Animal Alternatives Testing Global Market Report 2024 | |
| Jul 6, 2022 | Michelle Thew becomes Tenth Honorary Fellow of the Oxford Centre for Animal Ethics | Michelle Thew The Oxford Centre for Animal Ethics is delighted to announce the appointment of Michelle Thew as its tenth Honorary Fellow. We are delighted that Michelle has accepted our invitation as a way of recognising her tremendous cont... |
| Aug 27, 2021 | After a 23-Year Ban, Animal Testing For Cosmetic Industry Could Be Reinstated in the UK | The UK has been one of the pioneering countries in abandoning animal testing for the cosmetics industry. Indeed, animal testing has been banned since 1998, well before the EU bans that took place in 2004 for “finished” cosmetic products and... |
| Apr 14, 2021 | From Country To Coast: How Artisan Wellness Brands Are Inspired By The British Isles | From the misty peat bogs of Ireland to the seaweed-strewn shores of Scotland, the wild landscapes of the British Isles have long been a source of inspiration for creativity, not to mention those in search of some therapeutic intelligence. |
| Apr 14, 2021 | Why the 'Save Ralph' short went viral | April 14, 2021 10 min read This article was translated from our Spanish edition using AI technologies. Errors may exist due to this process. Opinions expressed by Entrepreneur contributors are their own. By now, you've probably seen the rud... |
| Nov 6, 2019 | Bulldog Skincare Becomes First Certified Cruelty-Free Brand To Sell In China | 1 1 Share 3 Mins Read London-based men’s brand Bulldog Skincare has just become the first international company to maintain its cruelty-free commitments while on sale in mainland China. After striking up a “unique agreement”, Bulldog Skinca... |
| Mar 31, 2019 | Almost There: China Announces End To Post-Market Animal Testing For Cosmetic Products | 2 Mins Read China is on the road to completely banning animal testing for cosmetic products. The Gansu Province National Medical Products Association announced that post-market testing for finished imported and domestically produced cosmeti... |
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FAQ about Cruelty Free International
When was Cruelty Free International founded?
Cruelty Free International was founded in 1898.
What has the press written about Cruelty Free International?
Parsers VC has collected 8 articles mentioning Cruelty Free International, among them “Non-Animal Alternatives Testing Global Market Report 2024” (Mar 6, 2024) and “Michelle Thew becomes Tenth Honorary Fellow of the Oxford Centre for Animal Ethics” (Jul 6, 2022).
Is Cruelty Free International still active?
Yes, Cruelty Free International is active; its latest activity on Parsers VC dates from Sep 23, 2025.