We're CRACKD - and we are here for the people who can’t, don’t, or won’t eat eggs.
Employees: 11-50
Mentions in press and media 16
| Date | Title | Description |
| 15.08.2025 | UK Plant-Based Egg Brand Crackd Secures Listings at Major Grocery Stores in the US | Crackd, a popular plant-based egg brand from the UK, has secured distribution agreements with a group of US grocery stores. The egg alternative is now available at Jewel-Osco markets in Chicago, along with Albertsons, Randalls, and Tom Thum... |
| 20.05.2025 | Over 40 Brands Unite in “Unprecedented” Campaign to Drive Meat-Free Category Growth | More than 40 of the UK’s leading meat-free brands have joined forces in a new coalition described as “unprecedented”. Together, they will run a campaign claimed to be a world first, with the aim of driving penetration and unlocking growth i... |
| 15.04.2025 | Eat Just to Launch Mung Bean Egg in Europe with Vegan Food Group Deal | 5 Mins Read Eat Just is bringing its bestselling vegan egg to Europe after striking a distribution deal with Vegan Food Group, which is investing £11.5M ($15.2M) to ramp up production at its sites. Just Egg – the pioneering vegan egg altern... |
| 20.02.2025 | The Rise of Plant-Based Innovation: A Culinary Revolution | The world of food is changing. The winds of innovation are blowing through kitchens and supermarkets alike. Plant-based products are no longer a niche. They are becoming mainstream. This shift is driven by health concerns, environmental awa... |
| 19.02.2025 | Future Food Quick Bites: Vegan Dubai Chocolate, Impossible BrewDog & Non-Dairy Liqueurs | 5 Mins Read Our weekly column rounds up the latest sustainable food innovation news. This week, Future Food Quick Bites covers NotCo’s Dubai chocolate, BrewDog’s collaboration with Impossible Foods, and new products at Expo West. New produc... |
| 17.02.2025 | UK’s Leading Plant-Based Liquid Egg, Crackd, to Enter US Market Amid Rising Egg Prices | Crackd, a UK-based plant-based liquid egg brand, is preparing to enter the US market in 2025. The product will make its US debut at Natural Products Expo West, held in Anaheim, California, from March 5-7, 2025, where company representatives... |
| 12.02.2025 | Trend Report: As Egg Prices Skyrocket, Dozens of Startups Are Hatching Chicken-Free Protein Solutions | 8 Mins Read With egg prices returning to sky-high levels in the US, it brings a major opportunity for plant-based and fermentation-derived alternatives. Can these companies capitalise on the moment? You know things are serious when Waffle H... |
| 15.04.2024 | Plant-Based Eggs Come to the Rescue Amid “Eggflation” and Avian Flu Outbreaks | The exceptional circumstances around the poultry egg industry — high prices leading to what has been commonly termed “eggflation“, avian flu outbreaks, the rise of plant-based diets, and food allergy awareness – have created a business oppo... |
| 22.12.2021 | Noble Foods Launches New and Improved Version of Vegan Egg Alternative Crackd | British egg producer Noble Foods has improved the recipe for its vegan egg alternative Crackd. The product, previously intended mostly for use in baking, can now also be used to make vegan scrambled eggs and omelettes. To accomplish this, t... |
| 01.12.2021 | What Are Vegan Eggs And How Do They Taste? Everything You Need To Know | 11 Mins Read Vegan eggs come in a variety of guises and are carefully crafted to replicate not only the savoury standalone taste but also the unbeatable binding qualities of animal-laid versions. Do they live up to what they promise? Do the... |
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