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Collective Bias
http://collectivebias.com/Last activity: 26.09.2024
Active - Reference to Inmar Intelligence
Collective Bias
An Inmar Influencer Marketing Company
Influencer Marketing* Shopper Social Media* Influencer-Generated Content* Content Marketing
At the forefront of influencer marketing and measurement, Collective Bias' proprietary data and technology enables influencer selection and management, resulting in campaigns that drive true engagement and impact sales for leading brands across multiple verticals. Collective Bias was named one of Forbes' "Most Promising Companies" three years in a row and listed in the "Inc. 5000." Social Fabric® is Collective Bias' hand-selected community of over 10,000+ shopping-focused influencers with an aggregate multi-channel reach in excess of 80 million.
Collective Bias is a wholly-owned subsidiary of Inmar, Inc. Anyone who has redeemed a coupon, filled a prescription or returned a product, has touched Inmar. We apply technology and data science to improve outcomes for consumers and those who serve them. As a trusted intermediary for over 35 years, Inmar has unmatched access to billions of consumer and business transactions in real time. Our analytics, platforms and services enable engagement with shoppers and patients, and optimize results. Together Collective Bias and Inmar are set to measure influencer marketing’s impact along the entire purchase funnel.
For more information, please visit collectivebias.com or find us on Facebook or Twitter.
An Inmar Influencer Marketing Company
Influencer Marketing* Shopper Social Media* Influencer-Generated Content* Content Marketing
At the forefront of influencer marketing and measurement, Collective Bias' proprietary data and technology enables influencer selection and management, resulting in campaigns that drive true engagement and impact sales for leading brands across multiple verticals. Collective Bias was named one of Forbes' "Most Promising Companies" three years in a row and listed in the "Inc. 5000." Social Fabric® is Collective Bias' hand-selected community of over 10,000+ shopping-focused influencers with an aggregate multi-channel reach in excess of 80 million.
Collective Bias is a wholly-owned subsidiary of Inmar, Inc. Anyone who has redeemed a coupon, filled a prescription or returned a product, has touched Inmar. We apply technology and data science to improve outcomes for consumers and those who serve them. As a trusted intermediary for over 35 years, Inmar has unmatched access to billions of consumer and business transactions in real time. Our analytics, platforms and services enable engagement with shoppers and patients, and optimize results. Together Collective Bias and Inmar are set to measure influencer marketing’s impact along the entire purchase funnel.
For more information, please visit collectivebias.com or find us on Facebook or Twitter.
Location: United States, Arkansas, Bentonville
Employees: 51-200
Total raised: $10.5M
Founded date: 2009
Investors 1
| Date | Name | Website |
| 16.12.2020 | Updata Par... | updata.com |
Funding Rounds 1
| Date | Series | Amount | Investors |
| 02.04.2013 | Series A | $10.5M | - |
Mentions in press and media 14
| Date | Title | Description |
| 27.09.2024 | The Future of Influencer Marketing: Data-Driven Precision with Commerce Fitscore™ | In the fast-paced world of marketing, data is the new gold. Inmar Intelligence has struck a rich vein with its latest innovation: Commerce Fitscore™. This tool promises to revolutionize how brands select influencers, marrying data with crea... |
| 26.09.2024 | Inmar Intelligence Launches Commerce Fitscore™ | Inmar Intelligence, a leading data and technology company, announced the launch of Commerce Fitscore™, the first solution of its kind that removes the subjectivity in creator selection and aligns creator selection with actual purchase behav... |
| 29.11.2017 | How the 6 'E's of Social Can Get More Traction to Your Tweets | Recently, the American College Application Campaign (ACAC) hit a home run as part of its social media marketing campaign to inspire students across the country to apply for college at college application events at schools throughout the nat... |
| 19.11.2016 | Funding roundup - week ending 11/19/16 | FanDuel and DraftKings merged; Facebook bought FacioMetrics; Hulu acquired The Video Genome Project Facebook acquired FacioMetrics, a developer of vision-based customer solutions. No financial terms of the deal were disclosed. FacioMetrics ... |
| 17.11.2016 | Term Sheet — Thursday, November 17 | WHERE ARE THEY NOW? In today’s issue of Term Sheet, I’m providing updates on some of the stories we’ve covered in the past. Paid Content You can't secure what you can't see From ExtraHop Ressi appealed. Since then, a Santa Clara county mort... |
| 21.04.2016 | Why You Don't Need Kylie Jenner As Your Next Brand Influencer | April 21, 2016 5 min read Opinions expressed by Entrepreneur contributors are their own. Entrepreneurs want a voice on social media, but they can’t afford to blow their entire marketing budgets to find it. In 2016, companies are shelling ou... |
| 09.01.2016 | The 8 best brand uses of emojis so far | Emojis have been around since the late ‘90s, but their surge in popularity among users is fairly recent, and brands are taking notice. In fact, some companies have even developed their own emojis, often cleverly integrating these brand-made... |
| 09.01.2016 | The 8 best brand uses of emojis so far | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today! Emojis have been around since the late ‘90s, but ... |
| 03.08.2015 | Buy buttons could hurt brands more than they help | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today! Willy Wonka made consuming media literal with his... |
| 03.08.2015 | Buy buttons could hurt brands more than they help | Willy Wonka made consuming media literal with his “Wonka Vision” invention that teleported a giant chocolate bar to be eaten right out of a TV screen. Sadly, this kind of instant gratification will likely only exist in fiction. With the arr... |
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