Collective Bias
An Inmar Influencer Marketing Company
Influencer Marketing* Shopper Social Media* Influencer-Generated Content* Content Marketing
At the forefront of influencer marketing and measurement, Collective Bias' proprietary data and technology enables influencer selection and management, resulting in campaigns that drive true engagement and impact sales for leading brands across multiple verticals. Collective Bias was named one of Forbes' "Most Promising Companies" three years in a row and listed in the "Inc. 5000." Social Fabric® is Collective Bias' hand-selected community of over 10,000+ shopping-focused influencers with an aggregate multi-channel reach in excess of 80 million.
Collective Bias is a wholly-owned subsidiary of Inmar, Inc. Anyone who has redeemed a coupon, filled a prescription or returned a product, has touched Inmar. We apply technology and data science to improve outcomes for consumers and those who serve them. As a trusted intermediary for over 35 years, Inmar has unmatched access to billions of consumer and business transactions in real time. Our analytics, platforms and services enable engagement with shoppers and patients, and optimize results. Together Collective Bias and Inmar are set to measure influencer marketing’s impact along the entire purchase funnel.
For more information, please visit collectivebias.com or find us on Facebook or Twitter.
Location: United States, Arkansas, Bentonville
Employees: 51-200
Total raised: $10.5M
Founded date: 2009
Investors 1
Date | Name | Website |
16.12.2020 | Updata Par... | updata.com |
Funding Rounds 1
Date | Series | Amount | Investors |
02.04.2013 | Series A | $10.5M | - |
Mentions in press and media 12
Date | Title | Description | Source |
29.11.2017 | How the 6 'E's of Social Can Get More Traction to Your Tweet... | Recently, the American College Application Campaign (ACAC) hit a home run as part of its social medi... | edsurge.co... |
19.11.2016 | Funding roundup - week ending 11/19/16 | FanDuel and DraftKings merged; Facebook bought FacioMetrics; Hulu acquired The Video Genome Project ... | vator.tv/n... |
17.11.2016 | Term Sheet — Thursday, November 17 | WHERE ARE THEY NOW? In today’s issue of Term Sheet, I’m providing updates on some of the stories we... | fortune.co... |
21.04.2016 | Why You Don't Need Kylie Jenner As Your Next Brand Influence... | April 21, 2016 5 min read Opinions expressed by Entrepreneur contributors are their own. Entrepren... | entreprene... |
09.01.2016 | The 8 best brand uses of emojis so far | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI an... | venturebea... |
09.01.2016 | The 8 best brand uses of emojis so far | Emojis have been around since the late ‘90s, but their surge in popularity among users is fairly rec... | venturebea... |
03.08.2015 | Buy buttons could hurt brands more than they help | Willy Wonka made consuming media literal with his “Wonka Vision” invention that teleported a giant c... | venturebea... |
03.08.2015 | Buy buttons could hurt brands more than they help | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI an... | venturebea... |
02.04.2013 | Arkansas’ Collective Bias storms marketing scene with army o... | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI an... | venturebea... |
02.04.2013 | Collective Bias Raises $10.5M Series A To Push Its Shopping ... | The market for social marketing startups is getting some natural uplift as more advertising money sh... | techcrunch... |
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