Startups
Codec is a cultural intelligence platform.
We build community-driven brands: fusing AI with human imagination to tap in to pockets of culture that fuel growth.
We apply science to culture using award-winning AI to make sense of thousands of millions of digital content engagements, grouping mass audiences into meaningful cultural communities, linked by shared leaders, interests, and identity.
These insights can be plugged across the marketing workflow, to inform brand strategy, content creation, and media activation; connecting global teams and agencies to put cultural intelligence at the heart of brand-building.
We work with leading brands within Unilever, L’Oreal, P&G and more to unlock, track and grow their communities - giving them the cultural edge to create and activate emotionally-resonant content that supercharges growth. Our platform has been recognised as the Best Artificial Intelligence Product in Marketing’ (Cognition X) and one of the 50 most disruptive businesses in the UK (Real Business).
We build community-driven brands: fusing AI with human imagination to tap in to pockets of culture that fuel growth.
We apply science to culture using award-winning AI to make sense of thousands of millions of digital content engagements, grouping mass audiences into meaningful cultural communities, linked by shared leaders, interests, and identity.
These insights can be plugged across the marketing workflow, to inform brand strategy, content creation, and media activation; connecting global teams and agencies to put cultural intelligence at the heart of brand-building.
We work with leading brands within Unilever, L’Oreal, P&G and more to unlock, track and grow their communities - giving them the cultural edge to create and activate emotionally-resonant content that supercharges growth. Our platform has been recognised as the Best Artificial Intelligence Product in Marketing’ (Cognition X) and one of the 50 most disruptive businesses in the UK (Real Business).
Overview
Location
United Kingdom, England, London
Founded date
2015
Investors 3
| Date | Name | Website |
| Sign up to see | Sign up to see | Sign up to see |
| 500 Startups | 500.co | |
| Wayra UK | wayra.uk |
Mentions in press and media 2
| Date | Title | Description |
| Sign up to see | Sign up to see | Sign up to see |
| Oct 13, 2016 | Watch Pitch@Palace’s Demo Day here | TechCrunch is pleased to bring you Pitch@Palace’s Demo Day today, Friday 14 October, from 09.30 GMT+1, live from the Harwell Science and Innovation Campus. Pitch@Palace was set up by The Duke of York to amplify and accelerate U.K. tech entr... |
Reviews 0
FAQ about Codec
When was Codec founded?
Codec was founded in 2015.
Who has invested in Codec?
Parsers VC lists 3 investors of Codec, among them 500 Startups and Wayra UK.
What has the press written about Codec?
Parsers VC has collected 2 articles mentioning Codec, among them “Watch Pitch@Palace’s Demo Day here” (Oct 13, 2016).
Is Codec still active?
Yes, Codec is active; its latest activity on Parsers VC dates from Sep 9, 2019.