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CapitaLand Ascott Trust
https://www.capitalandascotttrust.com/Last activity: 05.06.2025
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Mentions in press and media 7
| Date | Title | Description |
| 05.06.2025 | The Crest Collection: A New Chapter in Luxury Hospitality | The Crest Collection is on the rise. Ascott Limited, a titan in the hospitality industry, is expanding this luxury brand beyond its European roots. The focus is on East Asia and the Middle East, where the demand for unique, heritage-rich ex... |
| 03.06.2025 | Ascott Grows The Crest Collection in East Asia and the Middle East, Extending the Brand’s Heritage-Inspired Luxury Beyond Europe and Southeast Asia | Added new locations in Japan, China, the UAE and Saudi Arabia, including the brand’s first resort La Clef Bangkok by The Crest Collection is set to open soon, bringing the brand’s number of operating properties in Southeast Asia to four Lau... |
| 10.04.2025 | Ascott aims to double India portfolio to 12,000 units by 2028 and commits to grow India as a key outbound source market | Inks three signings in Q1 2025 to add 600 units under the Oakwood brand, bringing Ascott’s current portfolio in India to ~6,100 units Introduces lyf, The Crest Collection and The Unlimited Collection brands to cater to the evolving needs of... |
| 02.04.2025 | Ascott's Ambitious Leap: A New Era for Loyalty and Pet-Friendly Stays | In the bustling world of hospitality, loyalty programs are the golden keys that unlock customer retention. Ascott Limited, a titan in the lodging industry, is sharpening its focus on its loyalty program, Ascott Star Rewards (ASR). With a go... |
| 01.04.2025 | Ascott powers up loyalty programme, Ascott Star Rewards, with enhanced member features to treble membership by 2028 | Refreshes user interface and boosts personalisation on ASR mobile app to enhance ease of use Expands booking capabilities of GenAI-powered chatbot on discoversasr.com to make online direct bookings more seamless Develops predictive AI trave... |
| 31.03.2025 | Ascott Expands Pet-Friendly Offerings With lyf one-north Singapore | lyf one-north Singapore joins Citadines Balestier Singapore, Citadines Raffles Place Singapore, and Oakwood Studios Singapore as the latest pet-friendly accommodation, offering exciting pet-related activities for guests. SINGAPORE – Media O... |
| 11.08.2024 | Ascott unveils brand refresh of The Unlimited Collection as brand portfolio triples riding on growth in experiential travel | The Unlimited Collection focuses on cultural charms to meet travellers’ aspirations for authentic and immersive local cultural experiences From debuting in Singapore with three properties, The Unlimited Collection now comprises 11 propertie... |