Buzzmetrics is a proprietary technology that scans through all social networks, forums, blogs, news sites, classifieds and retailers to collect all discussions into a database. From here consumers’ discussions can be extracted and analysed in Category, brand, campaign and product level.
In the old days for a brand to understand about its consumers, a survey has to be conducted in key cities which may take 2-3 months. Now with the revolution of social media, this can be done in real-time at a fraction of the costs.
Buzzmetrics' differentiation lies in the Research capability deep-diving into each industry verticals, to bring quality and actionable Consumer Insight to brands, based on the most up-to-date real-time consumer feedback via social media.
Buzzmetrics is currently used by the most sophisticated Fortune 1000 brands including Mead Johnson, Unilever, Coca-Cola, Samsung... and we are the partner of choice for large multinational agencies such as Ogilvy One, Phibious, Maxus, Mirum/JWT...
In the old days for a brand to understand about its consumers, a survey has to be conducted in key cities which may take 2-3 months. Now with the revolution of social media, this can be done in real-time at a fraction of the costs.
Buzzmetrics' differentiation lies in the Research capability deep-diving into each industry verticals, to bring quality and actionable Consumer Insight to brands, based on the most up-to-date real-time consumer feedback via social media.
Buzzmetrics is currently used by the most sophisticated Fortune 1000 brands including Mead Johnson, Unilever, Coca-Cola, Samsung... and we are the partner of choice for large multinational agencies such as Ogilvy One, Phibious, Maxus, Mirum/JWT...
Location: Vietnam, Binh Duong province, Hòa Lợi
Employees: 11-50
Phone: +84 28 6686 0955
Founded date: 2011
Investors 1
| Date | Name | Website |
| - | Chrysalis ... | chrysalisv... |
Mentions in press and media 2
| Date | Title | Description |
| 22.05.2009 | Visible Technologies raises $6M to help companies track buzz | Visible Technologies, a service that lets companies follow what’s being said about them across the web, has brought in $6 million in a third round of funding. This bumps its total capital raised to $18 million since its founding in 2003. Ba... |
| 17.01.2006 | Consumer Feedback Goes Mainstream | Back in 1999, Flatiron Partners invested in a company called Planet Feedback which was started by Pete Blackshaw. Pete’s thinking was that major brands needed to tap user generated feedback to create a "closed loop" marketing proc... |