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The largest mom influencer marketing agency with the most proven results in marketing to moms. Trusted by top brands to engage mothers and drive sales.
Mentions in press and media 6
| Date | Title | Description |
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| May 26, 2026 | Study Finds Instagram Ranks Highest for Purchase Likelihood Among Moms | BSM Media releases new data showing how moms use Facebook, Instagram, and TikTok differently across discovery, research, and purchase decisions. Facebook should be used to build community and reach moms where they gather. Instagram should b... |
| Apr 30, 2026 | This Mother’s Day, Moms Say the Advice They Trust Most Comes from Other Moms | Mothers are the most power consumer group in the US today. New Research Reveals the Growing Power of Peer-to-Peer Influence in Parenting Decisions “Moms spend $4.2 trillion annually in the U.S. economy and control 90% of family spending,” s... |
| Mar 31, 2026 | The AI-Enabled Mom: Survey Finds 66% of Mothers use Artificial Intelligence to Discover Products and Parenting Tips | ChatGPT leads AI tool usage among moms, but most still prefer human-created content in marketing, creating a tension brand must carefully navigate. Moms are using AI to save time and find answers, but they still want to feel like a real per... |
| Mar 19, 2026 | Spring Cleaning Starts in the Nursery: 3 in 4 Moms Say Baby Laundry is the Most Surprising Part of Early Motherhood | New national survey on reveals how quickly baby laundry piles up and why parents prioritize gentle cleaning products “From the beginning, Noodle & Boo was created to support parents who want the very best care for their babies. Parents ... |
| Jul 9, 2025 | Moms Plan to Scale Back on Back-to-School Spending Amid Tariff Concerns | Moms are getting ready for Back to School shopping season New survey by BSM Media reveals moms plan to cut back on back-to-school spending due to tariff concerns, prioritizing essentials and deals. Moms are concerned about how these economi... |
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FAQ about BSM Media
What has the press written about BSM Media?
Parsers VC has collected 6 articles mentioning BSM Media, among them “Study Finds Instagram Ranks Highest for Purchase Likelihood Among Moms” (May 26, 2026) and “This Mother’s Day, Moms Say the Advice They Trust Most Comes from Other Moms” (Apr 30, 2026).
Is BSM Media still active?
Yes, BSM Media is active; its latest activity on Parsers VC dates from Sep 15, 2026.