| Date | Title | Description |
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| Oct 28, 2021 | A privacy-centric future, retaining CTV users, and YouTube's interactive video ads | On today's episode, we discuss how prepared measurement and syndication vendors are for the removal of third-party cookies and device IDs, what options advertisers have to maintain measurement and addressability, and some best practices and... |
| Oct 27, 2021 | Brand Anatomy: How LensDirect leveraged subscriptions to build an upstart D2C company | It’s our third episode of Brand Anatomy, where we get exclusive looks inside leading brands! Today, eMarketer Briefing director Jeremy Goldman sits down with Ryan Alovis, CEO of LensDirect, to discuss how his direct-to-consumer (D2C) brand ... |
| Oct 26, 2021 | Around the World with ... The impact of Facebook’s outages | On today's episode, we discuss Facebook’s recent outages and how WhatsApp being down in particular affected consumers and businesses around the world. Tune in to the discussion as eMarketer principal analyst Bill Fisher hosts senior analyst... |
| Oct 25, 2021 | The Most Important Trends in Media: Smart products, multinetworking, and voice search | On today's episode, we discuss the most important trends in media, including what is happening with the rise of smart products, how concerning the plateauing of social media use is, and how people are using voice assistants in different way... |
| Oct 22, 2021 | The Weekly Listen: Google Search 2.0, leaving Facebook, and regulating algorithms | On today's episode, we discuss what's next for Google Search, what it would take for advertisers to leave Facebook, regulating algorithms, how advertisers can get into gaming, restaurant robots, how to run better meetings, fun with flags, a... |
| Oct 21, 2021 | How travel companies (and ads) are changing, virtual living rooms, and streaming ads | On today's episode, we discuss how travel companies are changing their offerings to attract travelers, whether a la carte pricing is the way forward, and how travel ad spend is recovering. We then talk about what people think of streaming a... |
| Oct 20, 2021 | How holiday shopping is shaping up, supply chain havoc, and retail media in 2022 | On today's episode, we discuss our holiday shopping expectations, the differences between this year and last, and where people are shopping. We then talk about how shipping delays will change holiday shopping this year and what the major th... |
| Oct 19, 2021 | Welcome to the metaverse, did James Bond save movie theaters, and alternative content | On today's episode, we discuss the current state of the so-called "metaverse," what the future of mixed reality could look like, and how marketers are getting involved. We then talk about what the new James Bond film’s opening wee... |
| Oct 18, 2021 | Some brand new Q3 forecasts, heavy podcast listeners, and the internet's paid layer | On today's episode, we discuss what brand new forecasts the forecasting team cooked up in Q3, including global podcast listeners, 5G users, and connected car drivers. We then talk about heavy podcast listeners' receptiveness to ads, the ris... |
| Oct 14, 2021 | The Facebook Files: Why this is a big deal, why it isn't, and what's next | On today's episode, we discuss all of the latest Facebook revelations that have come from former employee turned whistleblower Frances Haugen: Is Facebook really having its "Big Tobacco" moment, why it's unlikely we will be talkin... |
| Oct 13, 2021 | Brand Anatomy: How Panasonic leveraged podcasting to reposition its brand | It’s our second episode of Brand Anatomy, where we get exclusive looks inside leading brands! Today, eMarketer Briefing director Jeremy Goldman sits down with Panasonic's Brian Rowley, vice president of marketing, to discuss how the company... |
| Oct 12, 2021 | Disrupting primary care, why value-based care is emerging, and your biometric baseline | On today's episode, we discuss who is shaking up primary care, how it is being disrupted, why now, and how technology is playing a heightened role in how primary care is delivered. Tune in to the discussion with eMarketer digital health ana... |
| Oct 11, 2021 | The problem with BNPL, tech-fueled fitting rooms, and Amazon advertising | On today's episode, we discuss who is using "buy now, pay later" (BNPL) services, why they're choosing them, whether banks can compete, and the dark side of these payment options. We then talk about whether Amazon's tech-fueled fi... |
| Oct 8, 2021 | The Weekly Listen: Facebook goes down, VR's dopamine rush, and TV binging glasses | On today's episode, we discuss what the ramifications of Facebook going dark might be, the search for virtual reality's (VR) dopamine rush, how optimistic marketers should be, some new augmented reality sunglasses for binging TV, how to fut... |
| Oct 7, 2021 | AVOD's rapid emergence, reducing churn, and Disney+ with ads? | On today's episode, we discuss which ad-supported video-on-demand (AVOD) services Americans are using, why they're using them, and if these types of viewers are different from those using subscription video-on-demand (SVOD). We then talk ab... |
| Oct 6, 2021 | How podcast listening has changed, Twitter's Ticketed Spaces expectations, and social media news | On today's episode, we discuss emerging podcast sub-worlds, how listener behavior has (permanently?) changed, and how the ad dollars are fairing. We then talk about what we expect from Twitter's Ticketed Spaces, what is going on in the worl... |
| Oct 5, 2021 | A new breed of traveler, the NFL's alternate telecasts, and sports betting's promise | On today's episode, we discuss how the travel industry is recovering and how the typical traveler has changed. We then talk about the state of the NFL's ratings, how much alternate telecasts can help, and the promise of sports betting. Tune... |
| Oct 4, 2021 | What features will propel Twitter, Instagram Kids halts, and Facebook's Apple headwinds | On today's episode, we discuss what to make of all of Twitter's new features, which ones will propel the social giant forward, and how Twitter might jumpstart its US user growth. We then talk about Facebook suspending plans for an Instagram... |
| The Weekly Listen: Facebook goes down, VR's dopamine rush, and TV binging glasses | On today's episode, we discuss what the ramifications of Facebook going dark might be, the search for virtual reality's (VR) dopamine rush, how optimistic marketers should be, some new augmented reality sunglasses for binging TV, how to fut... |
| Around the World with ... The impact of Facebook’s outages | On today's episode, we discuss Facebook’s recent outages and how WhatsApp being down in particular affected consumers and businesses around the world. Tune in to the discussion as eMarketer principal analyst Bill Fisher hosts senior analyst... |
| The Weekly Listen: The next big TV event, TikTok hits 1 billion users, and ads in 3D | On today's episode, we discuss whether TV can produce an event that gathers a mass audience without relying on sports or news, why Warby Parker is eyeing brick and mortar, why advertising's future is in 3D, how folks find things to stream, ... |
| The Weekly Listen: Curbing Facebook, social media models, and good thought leadership | On today's episode, we discuss some suggested ways to rein Facebook in, a newly proposed social media model, the significance of the customer experience gap, what to expect from the new Instagram TV, how to create good thought leadership, w... |
| Brand Anatomy: How Panasonic leveraged podcasting to reposition its brand | It’s our second episode of Brand Anatomy, where we get exclusive looks inside leading brands! Today, eMarketer Briefing director Jeremy Goldman sits down with Panasonic's Brian Rowley, vice president of marketing, to discuss how the company... |
| A privacy-centric future, retaining CTV users, and YouTube's interactive video ads | On today's episode, we discuss how prepared measurement and syndication vendors are for the removal of third-party cookies and device IDs, what options advertisers have to maintain measurement and addressability, and some best practices and... |
| Brand Anatomy: How LensDirect leveraged subscriptions to build an upstart D2C company | It’s our third episode of Brand Anatomy, where we get exclusive looks inside leading brands! Today, eMarketer Briefing director Jeremy Goldman sits down with Ryan Alovis, CEO of LensDirect, to discuss how his direct-to-consumer (D2C) brand ... |
| How podcast listening has changed, Twitter's Ticketed Spaces expectations, and social media news | On today's episode, we discuss emerging podcast sub-worlds, how listener behavior has (permanently?) changed, and how the ad dollars are fairing. We then talk about what we expect from Twitter's Ticketed Spaces, what is going on in the worl... |
| Some brand new Q3 forecasts, heavy podcast listeners, and the internet's paid layer | On today's episode, we discuss what brand new forecasts the forecasting team cooked up in Q3, including global podcast listeners, 5G users, and connected car drivers. We then talk about heavy podcast listeners' receptiveness to ads, the ris... |
| How holiday shopping is shaping up, supply chain havoc, and retail media in 2022 | On today's episode, we discuss our holiday shopping expectations, the differences between this year and last, and where people are shopping. We then talk about how shipping delays will change holiday shopping this year and what the major th... |
| The Weekly Listen: Amazon's 'fourth screen' robot, the creator economy, and noticing ads | On today's episode, we discuss whether Amazon's new home robot could be the "fourth screen," the significance of the creator economy, online shopping's ceiling, how much people notice social media ads, YouTube's upcoming Holiday S... |
| The Facebook Files: Why this is a big deal, why it isn't, and what's next | On today's episode, we discuss all of the latest Facebook revelations that have come from former employee turned whistleblower Frances Haugen: Is Facebook really having its "Big Tobacco" moment, why it's unlikely we will be talkin... |
| How travel companies (and ads) are changing, virtual living rooms, and streaming ads | On today's episode, we discuss how travel companies are changing their offerings to attract travelers, whether a la carte pricing is the way forward, and how travel ad spend is recovering. We then talk about what people think of streaming a... |
| Disrupting primary care, why value-based care is emerging, and your biometric baseline | On today's episode, we discuss who is shaking up primary care, how it is being disrupted, why now, and how technology is playing a heightened role in how primary care is delivered. Tune in to the discussion with eMarketer digital health ana... |
| Welcome to the metaverse, did James Bond save movie theaters, and alternative content | On today's episode, we discuss the current state of the so-called "metaverse," what the future of mixed reality could look like, and how marketers are getting involved. We then talk about what the new James Bond film’s opening wee... |
| The problem with BNPL, tech-fueled fitting rooms, and Amazon advertising | On today's episode, we discuss who is using "buy now, pay later" (BNPL) services, why they're choosing them, whether banks can compete, and the dark side of these payment options. We then talk about whether Amazon's tech-fueled fi... |
| The Weekly Listen: Google Search 2.0, leaving Facebook, and regulating algorithms | On today's episode, we discuss what's next for Google Search, what it would take for advertisers to leave Facebook, regulating algorithms, how advertisers can get into gaming, restaurant robots, how to run better meetings, fun with flags, a... |
| A new breed of traveler, the NFL's alternate telecasts, and sports betting's promise | On today's episode, we discuss how the travel industry is recovering and how the typical traveler has changed. We then talk about the state of the NFL's ratings, how much alternate telecasts can help, and the promise of sports betting. Tune... |
| AVOD's rapid emergence, reducing churn, and Disney+ with ads? | On today's episode, we discuss which ad-supported video-on-demand (AVOD) services Americans are using, why they're using them, and if these types of viewers are different from those using subscription video-on-demand (SVOD). We then talk ab... |
| What features will propel Twitter, Instagram Kids halts, and Facebook's Apple headwinds | On today's episode, we discuss what to make of all of Twitter's new features, which ones will propel the social giant forward, and how Twitter might jumpstart its US user growth. We then talk about Facebook suspending plans for an Instagram... |
| The Most Important Trends in Media: Smart products, multinetworking, and voice search | On today's episode, we discuss the most important trends in media, including what is happening with the rise of smart products, how concerning the plateauing of social media use is, and how people are using voice assistants in different way... |
