ET BrandEquity
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ET BrandEquity

https://brandequity.economictimes.indiatimes.com/
Last activity: 04.12.2024
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Categories: AdTechB2CBrandGoodsIndustryInformationITMarketNewsOnline
Economic Times Brand Equity is a platform that provides the latest advertising and marketing industry information and updates. It covers topics such as marketing, digital advertising, media interviews, business of brands, communication events, and more.
The Big Leap 2023 is an event organized by ETBrandEquity and CleverTap, which aims to help brands engage and retain their users.
ETBrandEquity.com intends to spark conversations about real issues, develop and disseminate knowledge, news and opinions, represent the culture and help strengthen the community and the society at large through rich insights.
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Location: India, Uttar Pradesh, Greater Noida
Employees: 11-50

Mentions in press and media 970

DateTitleDescription
04.12.2024Future Food Quick Bites: Indian Vegan Nuggets, Airline Sushi & Non-Dairy Grilled Cheese5 Mins Read In our weekly column, we round up the latest news and developments in the alternative protein and sustainable food industry. This week, Future Food Quick Bites covers a vegan nugget campaign with Anushka Sharma and Virat Kohli, ...
18.07.2024Kiara Advani Spills the Secret Sauce of Celebrity Brand Endorsements at Brand World Summit 2024Mumbai, Maharashtra, India In a rare glimpse into the world of high-stakes celebrity branding, Bollywood powerhouse Kiara Advani pulled back the curtain on her USD 66 million brand empire at the Brand World Summit 2024. Advani's candid reve...
15.07.2024Apple's Annual Sales in India Reach Almost $8 Billion, Revenue Jumps About 33% in Just 12 MonthsBy Joseph Henry Published Jul 15, 2024 9:54AM EDT Share on Facebook Share on Twitter Share on LinkedIn Share on Reddit Share on Flipboard Share on Pocket Apple's aggressive push into the Indian market is reaping rewards, with sales surging ...
11.05.2024Curated and Creatively Produced by Shameer Tandon's Music Boutique, the Savlon Swasth India Mission Clinches Three Golds at ET Brand Equity Brand Disruption AwardsMumbai, Maharashtra, India Shameer Tandon's Music Boutique, a leader in innovative brand solutions, has reshaped perceptions of hygiene with its groundbreaking Savlon Swasth India mission for ITC Savlon alongside Ogilvy. The exceptional wor...
23.08.2023Alia Bhatt-backed baby care startup SuperBottoms raises $5 million from Lok Capital, Sharrp VenturesETtechPallavi Utagi, founder, Superbottoms Baby care brand SuperBottoms on Wednesday said it has raised $5 million in a funding round led by Lok Capital and Sharrp Ventures. The company will employ the funds to expand offline with a greater...
17.07.2023Women’s Health Ads Are Still Being Censored; The Center For Intimacy Justice Takes Action With FTC Complaint“What is VMS?” During the 2023 Super Bowl, Astellas Pharma aired an ad featuring actress Carmella Riley asking women that very question. The 30-second spot (which likely cost around seven million dollars) helped educate women about vasomoto...
06.03.2023Another AV company hits the skids, Scout Motors picks a home and Tesla’s tepid investor dayThe Station is a weekly newsletter dedicated to all things transportation. Sign up here — just click The Station — to receive the full edition of the newsletter every weekend in your inbox. Subscribe for free. Welcome back to The Station, y...
03.03.2023Big media is gearing up for battle with Google and Microsoft over AI chatbots using their articles for training: 'We are actively considering our options'Google CEO Sundar Pichai. Anna Moneymaker/Getty Images This story is available exclusively to Insider subscribers. Become an Insider and start reading now. Redeem now Major publishers are calling AI-trained chatbots an existential threat to...
24.02.2023Генеративный ИИ и его будущееТак будущее генеративного ИИ видит нейросеть Midjourney В конце прошлого года на крупнейших IT-ресурсах появились десятки статей о ChatGPT, которого назвали чат-ботом нового поколения. Но наш обзор посвящен не конкретным продуктам, а тем те...
22.02.2023CX+ Summit 2023: Uplifting Customer Experience by Leveraging Data and TechnologyNew Delhi, Delhi, India Event to highlight trends that define the future of CX Insightful keynotes from 40+ industry stalwarts like Santosh Iyer (Mercedes-Benz India) and Pushkaraj Shenai (Lakme Lever) The second edition of ETBrand Equity’s...
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