Blue Label Telecoms is a progressive leader in the market of distributing virtual, secure prepaid,electronic tokens of value. We’re continually innovating transactional services that reach both the formal and informal or unbanked markets to provide convenience and value to all our stakeholders. Our business is customer centric and dedicated, in particular, to driving financial inclusion for the unbanked and underserved.
The key to our success is the seamless reconciliation of billions of nano transactions through numerous mobile and physical points of presence. It allows us to supply vital products and services that support small business growth, create jobs and bridge the digital divide. From cellular starter packs, prepaid airtime, electricity and insurance products to gift vouchers, loyalty and stored-value cards, we ensure that people have easy, reliable access to secure electronic tokens of value. Our operations also extend to distribution of third-party prepaid products and VAS, such as ticketing for buses, games and trains through our ever-expanding footprint of touchpoints.
Blue Label Telecoms thrives because our core values underpin all our decisions and interactions. The main drive for the organisation is to deliver outstanding customer service, and we consistently reach this standard by reinforcing a company culture that keeps the customer front of mind.
We proudly recognise achievements and celebrate successes on all levels within the organisation. We believe in collaboration and strive to create the best work environment where enjoyment is a part of the experience. We don’t negotiate when it comes to honesty and integrity - these values form the foundation of the Group.
For more information on Blue Label Telecoms , visit our website or reach out to our customer service team.
The key to our success is the seamless reconciliation of billions of nano transactions through numerous mobile and physical points of presence. It allows us to supply vital products and services that support small business growth, create jobs and bridge the digital divide. From cellular starter packs, prepaid airtime, electricity and insurance products to gift vouchers, loyalty and stored-value cards, we ensure that people have easy, reliable access to secure electronic tokens of value. Our operations also extend to distribution of third-party prepaid products and VAS, such as ticketing for buses, games and trains through our ever-expanding footprint of touchpoints.
Blue Label Telecoms thrives because our core values underpin all our decisions and interactions. The main drive for the organisation is to deliver outstanding customer service, and we consistently reach this standard by reinforcing a company culture that keeps the customer front of mind.
We proudly recognise achievements and celebrate successes on all levels within the organisation. We believe in collaboration and strive to create the best work environment where enjoyment is a part of the experience. We don’t negotiate when it comes to honesty and integrity - these values form the foundation of the Group.
For more information on Blue Label Telecoms , visit our website or reach out to our customer service team.
Location: South Africa, Gauteng, Sandton
Employees: 1001-5000
Founded date: 2001
Mentions in press and media 42
| Date | Title | Description |
| 01.09.2025 | Cell C listing plan gains momentum | Cell C’s largest shareholder, Blue Label Telecoms, on Monday announced that an agreement has been reached on a major restructuring involving the mobile operator ahead of its likely (but still not confirmed) listing on the JSE in 2026. “The ... |
| 28.05.2025 | TCS | Signal restored: Unpacking the Blue Label and Cell C turnaround | TechCentral’s guests in this episode of the TechCentral Show believe Blue Label Telecoms and its affiliate (and soon to be subsidiary) Cell C present a compelling investment case. Philip Short, global portfolio manager at Flagship Asset Man... |
| 27.05.2025 | Pepkor now sells 80% of all prepaid cellphones in South Africa | JSE-listed retailer Pepkor Holdings on Tuesday said eight in 10 prepaid cellular handsets sold in South Africa are now sold through its stores. Citing March 2025 research data from GfK and the Retailers’ Liaison Committee, Pepkor said this ... |
| 20.05.2025 | Cell C's Potential JSE Listing: A New Dawn for Blue Label Telecoms | Blue Label Telecoms is on the brink of a significant transformation. The company has announced plans to potentially list its mobile operator, Cell C, on the Johannesburg Stock Exchange (JSE). This move is part of a broader restructuring str... |
| 20.05.2025 | South Africa's Mobile Landscape: A Tug of War for Spectrum and MVNO Dominance | In the vast expanse of South Africa's telecommunications sector, two key players are vying for supremacy: Mobile Virtual Network Operators (MVNOs) and the race for spectrum. Each has its own set of challenges and opportunities, painting a c... |
| 20.05.2025 | Cell C and PIC: Navigating Change in South Africa's Corporate Landscape | In the fast-paced world of telecommunications and investment, two South African giants are making headlines. Cell C, a mobile operator, is doubling down on its leadership in the mobile virtual network operator (MVNO) space. Meanwhile, the P... |
| 19.05.2025 | Vodacom upgrades growth outlook | Vodacom Group CEO Shameel Joosub Vodacom Group has reported a marginal rise in annual earnings and aims to accelerate group service revenue growth into a double-digit rise over the next three years, it said on Monday. Vodacom, majority-owne... |
| 16.05.2025 | Cell C may list on the JSE as Blue Label eyes big restructuring | Blue Label Telecoms has said it may list mobile operator Cell C on the JSE as part of a broader restructuring of the group aimed at unlocking shareholder value. The shares surged. In a statement to shareholders on Friday, JSE-listed Blue La... |
| 14.05.2025 | Cell C CEO vows to defend MVNO leadership | Cell C CEO Jorges Mendes Supporting MVNOs like Capitec Connect is critical to Cell C’s successful turnaround, the mobile operator’s CEO, Jorge Mendes, has said. Speaking to journalists on Tuesday during a company update media briefing, Mend... |
| 20.02.2025 | Blue Label ups economic interest in Cell C to 73% | Blue Label Telecoms is still awaiting Competition Tribunal approval for its plan to take voting control of Cell C, but that hasn’t stopped it from increasing its economic interest in the mobile operator by a further 10 percentage points. Al... |
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