Named a "Top 10 Startup in AdTech", Blockthrough helps online publishers recover the revenue they're losing to adblocking.
About 30% of Internet users run an adblocker today, costing publishers tens of billions of dollars every year.
Yet a strong majority of adblock users is willing to see ads, so long as they load fast, don't have malware, and don't disrupt their experience.
Blockthrough's Accelerated Ad Reinsertion tech solves these problems for publishers and their users, making ads undetectable to adblockers, while resolving the UX issues that drive users to block ads.
About 30% of Internet users run an adblocker today, costing publishers tens of billions of dollars every year.
Yet a strong majority of adblock users is willing to see ads, so long as they load fast, don't have malware, and don't disrupt their experience.
Blockthrough's Accelerated Ad Reinsertion tech solves these problems for publishers and their users, making ads undetectable to adblockers, while resolving the UX issues that drive users to block ads.
Location: Canada, Ontario, Toronto
Employees: 11-50
Phone: +1 888-942-8362
Founded date: 2015
Investors 2
| Date | Name | Website |
| - | Stout Stre... | stoutstree... |
| - | DMZ | dmz.toront... |
Mentions in press and media 9
| Date | Title | Description |
| 16.01.2025 | Ukrainian Startup LetsData Raises €1.5M to Combat Disinformation with AI | In a world where information flows like a raging river, disinformation lurks like a stealthy predator. It disrupts elections, tarnishes reputations, and skews public opinion. Amid this chaos, a Ukrainian startup, LetsData, emerges as a beac... |
| 15.01.2025 | Ukrainian-founded disinformation startup raises $1.6M pre-seed | Cybersecurity startup LetsData has raised a $1.6M pre-seed round from SMOK Ventures, Wayra, Tilia Impact Ventures, 1991 Ventures, Google’s Ukraine Support Fund and Startup Wise Guys. Serial entrepreneurs Pavla Bobosikova (CEO and co-founder... |
| 04.12.2024 | Adblock Plus-Mutter eyeo wächst auf 71,3 Millionen Umsatz | Das Kölner Unternehmen eyeo, das den Werbeblocker Adblock Plus betreibt, konnte auch 2022 wieder wachsen Der Umsatz des Unternehmens stieg von 62,9 Millionen auf 71,3 Millionen Euro. “Somit wurde die im Vorjahr getroffene Prognose einer lei... |
| 05.01.2022 | Google makes the perfect case for why you shouldn’t use Chrome | Image: Lightspring/Shutterstock Must-read security coverage Best encryption software 2022 The 10 best antivirus products you should consider for your business 8 enterprise password managers and the companies that will love them Security inc... |
| 12.05.2021 | Adblocking Humans Blocked Your Ads, But Bots Loaded Them Instead | Time to revisit ad blocking. Since the rise of programmatic ad tech in 2012-13, the scourge of digital ads has gotten so bad that humans had to protect themselves by using ad blockers. Obviously, if the ads were as relevant as the ad tech p... |
| 14.08.2020 | Надоело: почему IT уже давно впереди назойливого рекламного контента. ТОП эффективных технологий эдблокинга | Как СЕО VeePN, сервиса для онлайн-защиты конфиденциальности, рассказываю о том, зачем люди блокируют рекламу, чем она опасна и как лучше всего от нее избавляться. 0 Обсудить 256 просмотров Диджитал-маркетинг работает так: с помощью технолог... |
| 22.05.2019 | PageFair Winds Up After Canadian Acquisition | PageFair, the Dublin-based ad-blocking analytics firm, is being wound up after it was bought by a Canadian peer Blockthrough in late 2018. Founded in 2012 by Sean Blanchfield (pictured), Brian McDonnell and Neil O’Connor, PageFair provided ... |
| 19.11.2018 | Adblock Specialist PageFair Finds Canadian Buyer | Blockthrough in Toronto has acquired PageFair, the Dublin-based specialist in adblock analytics and adblocking market research. Led by directors Sean Blanchfield (pictured) and Neil O’Connor, PageFair was founded in 2012 and enables website... |
| 24.06.2017 | How Google’s Chrome plans will impact publishers, ad blockers, and the web | I’ve spent the last two years fighting in the ad-block trenches, so I’ve gotten lots of questions about Google’s recent announcement that new Chrome ad blocking options are on the way and what that means for publishers, ad blocking, and the... |