Bidnamic is a marketing technology platform that helps retailers unlock the full potential of Google Shopping.
Our platform helps retailers to outrank competitors, increasing revenue and market share – in short, it gives you an “unfair advantage” on Google Shopping.
Bidnamic achieves this by applying machine learning to profile every single product SKU in your catalogue, predicting its optimal bid value algorithmically. Real-time performance analysis and high-frequency bid management increase the efficiency of your ad spend, decrease costs per acquired customer, and enables the full revenue potential of every product.
While scaling our own eCommerce store we encountered the same problems faced by all retailers of over or underbidding on Google Shopping at the individual product level, thus Bidnamic was born.
We are now working with a selected group of established leading retailers for which we are already delivering 60%+ increases in revenue and are backed and supported by notable Investors; including board advisors to Net-A-Porter, Co-Founder of Booking.com - thought leaders at Google, IBM and founders of many of today‘s fastest growing companies.
Our platform helps retailers to outrank competitors, increasing revenue and market share – in short, it gives you an “unfair advantage” on Google Shopping.
Bidnamic achieves this by applying machine learning to profile every single product SKU in your catalogue, predicting its optimal bid value algorithmically. Real-time performance analysis and high-frequency bid management increase the efficiency of your ad spend, decrease costs per acquired customer, and enables the full revenue potential of every product.
While scaling our own eCommerce store we encountered the same problems faced by all retailers of over or underbidding on Google Shopping at the individual product level, thus Bidnamic was born.
We are now working with a selected group of established leading retailers for which we are already delivering 60%+ increases in revenue and are backed and supported by notable Investors; including board advisors to Net-A-Porter, Co-Founder of Booking.com - thought leaders at Google, IBM and founders of many of today‘s fastest growing companies.
Location: United Kingdom, England, Leeds
Employees: 51-200
Total raised: $5.03M
Founded date: 2018
Investors 1
| Date | Name | Website |
| - | Richmond V... | rvv.tv/ |
Funding Rounds 1
| Date | Series | Amount | Investors |
| 27.05.2022 | - | $5.03M | - |
Mentions in press and media 2
| Date | Title | Description |
| 27.05.2022 | UK-based Bidnamic secures €4.7M to help businesses drive revenue and profits from Google Shopping adverts | Leeds, UK-based Bidnamic, a machine learning platform that helps retailers unlock the full potential of Google Shopping, announced on Wednesday that it has raised £4M (approximately €4.70M) in its Series A round of funding. The round was le... |
| 27.01.2021 | Ones to Watch in 2021: The 33 UK scaleups joining the prestigious Upscale programme | It is with great excitement that we introduce the 33 UK scaleups that have been selected to join Upscale 6.0. Upscale is one of our flagship growth programmes, focused on helping the fastest growing mid-stage tech companies in the UK to tac... |