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BIA Advisory Services
http://www.bia.com/Last activity: 22.10.2026
Active - Reference to BIA Kelsey
Experienced
BIA has been a partner to local media companies of all sizes and platforms for more than 25 years, providing proprietary research and serving as a resource for valuations and strategic assessments. We bring deep knowledge of all segments of local media, as well as cross-discipline expertise, from sales and finance to technology and regulatory. Our media sector coverage includes radio, newspaper, television, cable, direct mail, magazines, print Yellow Pages, interactive, local search (including Internet, Yellow Pages, E-mail, mobile), banking and investments and out-of-home.
Trusted
Relevant expertise, reliable foresight and proven ability to build important communities, make BIA/Kelsey the trusted source for local media industry intelligence. Our clients rely on us for the information and insights they need to grow and transform their organizations in an ever-changing marketplace.
Authoritative
To deliver the highest level of support and most insightful advisory services possible, we have assembled a team of highly respected industry professionals and analysts with deep expertise in the market segments we cover.
BIA has been a partner to local media companies of all sizes and platforms for more than 25 years, providing proprietary research and serving as a resource for valuations and strategic assessments. We bring deep knowledge of all segments of local media, as well as cross-discipline expertise, from sales and finance to technology and regulatory. Our media sector coverage includes radio, newspaper, television, cable, direct mail, magazines, print Yellow Pages, interactive, local search (including Internet, Yellow Pages, E-mail, mobile), banking and investments and out-of-home.
Trusted
Relevant expertise, reliable foresight and proven ability to build important communities, make BIA/Kelsey the trusted source for local media industry intelligence. Our clients rely on us for the information and insights they need to grow and transform their organizations in an ever-changing marketplace.
Authoritative
To deliver the highest level of support and most insightful advisory services possible, we have assembled a team of highly respected industry professionals and analysts with deep expertise in the market segments we cover.
Overview
Location
United States, Virginia
Employees
51-200
Founded date
1983
Mentions in press and media 11
| Date | Title | Description |
| Sign up to see | Sign up to see | Sign up to see |
| Oct 28, 2025 | Owner of WISH-TV announces $83M acquisition of WRTV-TV | Please subscribe to IBJ to decode this article. aooTenhosIi psaceW sWa tRTylaocpchtC shJo cr urc Tnu6 aV nnfoV en neDeh oy-eatfpau-a,MCpy n nS nT8nedahCanp.ammytl,h wdtourlnuVen H 2 d RffTtL, e tlt i i itidW giwTihVoCwCpBLWlwna-,r hod-odtnY... |
| Oct 24, 2025 | Tiger Pistol Launches 2026 Planning Guides to Define Next Era of Local Ads | Tiger Pistol, today announced the launch of its 2026 Planning Guides, a forward-looking series designed to help marketers plan, adapt, and win in an AI-driven era of local advertising. These comprehensive resources arm marketing leaders wit... |
| Oct 22, 2025 | OTT TV Tops Revenue Sources as 2025 State of Media Sales™ Survey Highlights AI's Rising Impact | Report reveals optimism, AI adoption, and top-performing categories heading into 2026. SalesFuel®, in partnership with BIA Advisory Services, has released the results of the 2025 State of Media Sales™ Survey, revealing that 58% of media sal... |
| Mar 16, 2025 | Vaughn Plummer Joins The Zeus Network as Co-Owner: A Game-Changer for the Streaming Platform | Share Tweet Share Share Email The Zeus Network, one of the fastest-growing subscription-based streaming platforms, has a new co-owner—Vaughn Plummer. With decades of experience in the entertainment industry, Plummer is set to bring fresh an... |
| Dec 7, 2023 | New Survey from SalesFuel and BIA Reveals $12 Billion Projected in 2024 for Healthcare Advertising | Find out how healthcare marketers will spend billions in 2024 in a new study available now. AdMall SalesFuel for Media + Agencies BIA Advisory Services Healthcare survey shows spending trends of healthcare marketers & that generative ar... |
| Sep 30, 2021 | Bolstered by a Political Year and the Economy, BIA Forecasts Local Broadcast TV Ad Revenues to Increase By 26.5 Percent in 2022 | BIA Advisory Services estimates the local broadcast TV industry in 2022 will generate $21 billion in advertising revenue, with $19.3 billion in over-the-air (OTA) revenue and $1.7 billion in digital. This estimate indicates an increase of 2... |
| Apr 14, 2011 | Local Is Focal: Street Fight Gives The Local Industry A Source For News And Analysis | I’m beginning to think that the old phrase “think globally, act locally” has become an appropriate slogan for Web 2.0. (Or perhaps an alternative might be “think global, try to monetize the sh*t out of local”.) With the rise of location-bas... |
| Dec 1, 2010 | U.S. Mobile Ad Revenues To Reach Nearly $3 Billion By 2014 | It’s no surprise that the mobile advertising market is growing like gangbusters. Today, BIA/Kelsey is releasing a new report that shows that U.S. mobile advertising revenues will grow from $491 million in 2009 to $2.9 billion in 2014. The s... |
| Sep 14, 2010 | Online Local Advertising Estimated To Grow 26 Percent This Year To $20 Billion | Local advertising is the great untapped market for the Web, and unlocking it is what is driving much of mobile and geo-targeted advertising these days. Think Google Places, Yelp, Craigslist, Foursquare, Patch, Citygrid, Gowalla, Yodle, Yext... |
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FAQ about BIA Advisory Services
When was BIA Advisory Services founded?
BIA Advisory Services was founded in 1983.
What has the press written about BIA Advisory Services?
Parsers VC has collected 11 articles mentioning BIA Advisory Services, among them “Owner of WISH-TV announces $83M acquisition of WRTV-TV” (Oct 28, 2025) and “Tiger Pistol Launches 2026 Planning Guides to Define Next Era of Local Ads” (Oct 24, 2025).
Is BIA Advisory Services still active?
Yes, BIA Advisory Services is active; its latest activity on Parsers VC dates from Oct 22, 2026.