Bewakoof.com
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Bewakoof.com

https://bewakoof.com/
Last activity: 18.10.2024
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Categories: B2CBrandClothingE-commerceFashionMobileOnlinePhoneProductShop
Founded in 2012, Bewakoof is a lifestyle fashion brand that makes creative, distinctive fashion for the trendy, contemporary Indian. Bewakoof was created on the principle of creating impact through innovation, honesty and thoughtfulness. With a team of 400 members, and 8 Million+ products sold till date. We like to experiment freely, which allows us to balance creativity and relatability, and our innovative designs. Our range of products is always fresh and up-to-date, and we clock sales of over 1 lakh products a month. Our innovation focus extends to our operations as well. We are vertically integrated, manufacture our own products, and cut out the middleman wherever possible. This direct-to-consumer model allows us to create high-quality fashion at affordable prices. A thoughtful brand, we actively attempt to minimise our environmental footprint and maximise our social impact. These efforts are integrated right into our day-to-day operations, from rainwater harvesting to paper packaging to employee benefits. For any queries visit www.bewakoof.com/contact-us. We do not have a phone number, and will never ask you to share OTPs, PIN, or sensitive account information on the phone.
Followers
93.64K
Mentions
36
Location: India, Karnataka, Bengaluru
Employees: 501-1000
Total raised: $43.98M
Founded date: 2012

Investors 2

Funding Rounds 3

DateSeriesAmountInvestors
01.12.2022-$24.62M-
25.08.2021Series B$8.16M-
14.10.2019Series A$11.2M-

Mentions in press and media 36

DateTitleDescription
18.10.2024Aditya Birla’s Fashion subsidiary raises stakes to 32.84 per cent in Virat Kohli backed WrognImage Courtesy: www.ndtvprofit.com Aditya Birla Group’s fashion subsidiary Aditya Birla Digital Fashion Ventures has made an additional investment in Wrogn, the apparel brand backed by popular Indian cricketer Virat Kohli. The Birla fashion...
17.10.2024Aditya Birla increases stake in Wrogn to 33% with an investment of Rs 75 Cr Recommended Stories For YouAditya Birla Fashion and Retail has increased its stake in Wrogn from the existing 17.10% to 32.84% with an investment of Rs 75 crore, it said in an exchange filing on Wednesday. The investment was made through the company’s wholly-owned su...
17.10.2024WROGN raises $9 Mn from Aditya Birla Digital FashionMen’s apparel brand WROGN has raised approximately Rs 75 crore (approximately $9 million) in funding from Aditya Birla Digital Fashion Ventures Ltd (ABDFVL), increasing ABDFVL’s stake in the D2C fashion brand from 17.10% to 32.84% on a full...
29.08.2024Velocity's Festive Fund: Fueling E-commerce Growth in IndiaIn the bustling world of e-commerce, timing is everything. As the festive season approaches, brands are gearing up for a sales surge. Enter Velocity, a Bengaluru-based cash flow financing platform, with a game-changing announcement. They’ve...
26.08.2024Velocity Launches INR 400 Cr Fund to Empower D2C and E-commerce Brands for Festive Season Growth Velocity's new fund will support brands on major e-commerce and quick commerce platforms by enabling in...Velocity, a Bengaluru-based cash flow-based financing platform, has launched an INR 400 crore (USD 48 million) fund aimed at supporting direct-to-consumer (D2C) and e-commerce brands during the upcoming festive season. This initiative comes...
13.08.2024Myntra's Bold Move: Aiming for Gen Z's HeartMyntra is making waves. The fashion platform has appointed Amit Mahajan as vice president of its Gen Z fashion vertical, Fwd. This is not just a title; it’s a strategic play. Myntra is diving deep into the Gen Z market, a demographic that i...
12.08.2024Myntra appoints Amit Mahajan as vice president of GenZ fashion vertical FwdFashion platform Myntra has appointed Amit Mahajan as vice president of Fwd, a fashion discovery portal for Gen Z consumers, according to sources. He will spearhead Myntra’s GenZ proposition, focusing on driving innovative merchandising str...
31.07.2024Myntra launches Beauty Edit of its Rising Stars ProgramMyntra launches beauty edit of its Rising Stars Program, plans to onboard around 500 D2C beauty and grooming brands by year end Fashion, and beauty e-retailer Myntra has launched the Beauty Edit of Myntra Rising Stars. The company plans to ...
25.07.2024The Rising Tide of ESOP Buybacks in India's Startup Ecosystem** **** In the bustling world of Indian startups, a new trend is emerging: employee stock ownership plan (ESOP) buybacks. This financial maneuver is reshaping the landscape for employees and investors alike. Recently, Adda247, a Google-backed ed...
22.07.2024Rohit Bansal and Kunal Bahl reserve 200X return from Urban CompanyThe co-founders of Snapdeal, Kunal Bahl and Rohit Bansal, have seen a significant return on their investment through Urban Company through Titan Capital, their early-stage investment platform. According to sources, the two had contributed a...
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