Betaout is an all-in-one E-commerce Marketing Solution. Using the power of real-time segmentation and hyper-targeted personalization, Betaout enables its E-commerce marketers to automate customer engagement across multiple channels including Email, Mobile Push, On-site, Browser Push, Cart Recovery, Facebook Retargeting, and SMS.
Founded in 2014, with an aim to "Humanize E-commerce Experience", Betaout offers a comprehensive marketing personalization and automation tool to over 160 E-commerce companies like Paytm, Lenskart, Tokopedia, Crocs, Lenovo etc. across the globe. The tool marries advanced capabilities like machine learning, behavioral intelligence, and customer segmentation, allowing E-commerce merchants to engage their customers with highly personalized and contextual messaging.
Backed by prominent investors like Beenext, Stanford Angels, Letsventure, Chennai Angels, Hyderabad Angels, and Mumbai Angels, Betaout is a rapidly-growing organization committed to building a powerful all-in-one E-commerce marketing automation tool.
Location: India, Uttar Pradesh, Noida
Phone: +91 90190 87822
Total raised: $1.5M
Investors 2
| Date | Name | Website |
| - | Techstars | techstars.... |
| - | Mumbai Ang... | mumbaiange... |
Funding Rounds 1
| Date | Series | Amount | Investors |
| 20.04.2016 | Seed | $1.5M | - |
Mentions in press and media 16
| Date | Title | Description |
| 05.05.2017 | 3 ways retailers are using AI to reinvent shopping | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today! In this new age of ecommerce, marketing means pro... |
| 19.04.2017 | 4 ways AI can improve email marketing | Email marketing is in for a complete overhaul. With AI, email marketing isn’t limited to rule-based triggers but has evolved into a means of more in-the-moment personalization. AI has filled in the missing gap between traditional shopping a... |
| 19.04.2017 | 4 ways AI can improve email marketing | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today! Email marketing is in for a complete overhaul. Wi... |
| 19.04.2016 | Betaout raises $1.5M to help e-commerce companies manage marketing campaigns | Betaout, a marketing automation platform for e-commerce companies, plans to expand in India, Southeast Asia, and the United States after closing $1.5 million in pre-Series A funding. Along with earlier seed funding, this brings Betaout’s to... |
| 19.04.2016 | Betaout Raises $1.5M in Seed Funding | Betaout, a Noida, India-based provider of a customer intelligence and marketing automation platform for ecommerce, raised $1.5m in seed funding. Backers included Stanford Angels, Letsventure, Beenext, Chennai Angels, Hyderabad Angels, and M... |
| 19.04.2016 | Marketing automation startup Betaout raises $1.5M | Noida-based Betaout, which operates a SaaS (software as a service)-based customer intelligence and marketing automation platform for e-commerce firms, has raised $1.5 million (around Rs 9.9 crore) in a pre-Series A round of funding from a g... |
| 14.08.2015 | Daily funding roundup - August 14, 2015 | GrabTaxi secured $400M; The Honest Company raised $100M; Massdrop bagged $40M The Honest Company, the subscription service that offers eco-friendly baby and family products, has long been seen as a potential IPO candidate. Now comes a bit o... |
| 13.08.2015 | Marketing automation startup Betaout raises $500K in seed funding | Betaout Inc, which operates a customer intelligence and marketing automation platform for e-commerce businesses, has raised $500,000 (Rs 3.2 crore) in seed funding from People Group founder Anupam Mittal, Ibibo Group founder Ashish Kashyap,... |
| - | Meet The Top 50 Emerging Indian Startups From Nasscom Emerge 50 2016 Awards | Nasscom, during the Nasscom Product Conclave 2016 today in Bengaluru, announced the list of startups that made it to the Emerge 50. Started in 2009, the NASSCOM EMERGE 50 Awards – is a marathon search for India’s high potential top 50 emerg... |
| - | After MartMobi, Betaout Becomes The 2nd Indian Startup To Get Selected For TechStars | Betaout, a Noida based startup has been selected for the prestigious program, TechStars Chicago 2015, a US based accelerator. They received around 900 applications out of which 10 startups were selected, Betaout is the only startup based ou... |
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