Innovative Housewares Products Our flagship product, The Best Morning Ever Mug, is a simple innovation to the utility and design of the age-old coffee cup. It keeps coffee and tea hotter for longer PLUS provides a dual function pastry warmer. It uses the heat from a hot beverage to warm the specially designed lid to provide superior insulation inside the cup, and a mini hot plate for food items placed on top. It's perfect for holding and warming donuts, cookies, muffins, bagels, and more. We were funded on Kickstarter in December of 2015 and met 300+% of our goal. We also went viral and were invited on Good Morning America. We've been featured on Food Network's TV show "The Kitchen" and several major websites including Buzzfeed, The Chive, and more. We just received our first shipment in late March, have fulfilled our Kickstarter orders, and are now selling online. Now six weeks later we need to start a 2nd production run so we don't run out of inventory. We also have deals with several major retailers.
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