Founded in 2011 by Amy Jain and Daniella Yacobovsky Fiala, BaubleBar has quickly become an industry leader in the accessories space. Taking their motto of “Embellish Every Day” quite literally, the brand has consistently aimed and succeeded at ensuring every customer can express themselves with ease.
While the company got its start creating fashion jewelry, they knew that their cheerful and unique vision could go so much further. Since then, BaubleBar’s assortment has expanded to include fine jewelry, hair and tech accessories, as well as home décor.
In addition, BaubleBar has launched major partnerships with some of the most recognizable brands in the world, including Disney, the NBA, and the NFL.
The brand is available on BaubleBar.com and in over 300 premier retailers globally, including Nordstrom, Bloomingdale’s, Neiman Marcus, ULTA, Harvey Nichols, and Revolve. BaubleBar’s exclusive line at Target, SUGARFIX, is found at every Target location across the US.
Location: United States, New York
Employees: 201-500
Total raised: $48.6M
Founded date: 2011
Investors 6
| Date | Name | Website |
| - | Founder Co... | foundercol... |
| - | Grape Arbo... | grapearbor... |
| - | Greycroft | greycroft.... |
| - | Accel Part... | accel.com |
| - | Trinity Ca... | trinitycap... |
| - | Comcast Ve... | comcastven... |
Funding Rounds 5
| Date | Series | Amount | Investors |
| 29.03.2017 | - | $13M | - |
| 25.01.2016 | Series C | $20M | - |
| 29.07.2014 | - | $10M | - |
| 23.07.2012 | - | $4.5M | Greycroft |
| 03.12.2010 | - | $1.1M | Founder Co... |
Mentions in press and media 25
| Date | Title | Description | Source |
| 17.04.2023 | BaubleBar Launches Accessories Line With MLB | BaubleBar launches new accessories line with the MLB.BaubleBar Over a decade ago, Co-founders Danie... | forbes.com... |
| 30.11.2021 | The 104 best extended Black Friday 2021 deals you can still ... | New York Post may be compensated and/or receive an affiliate commission if you buy through our links... | nypost.com... |
| 28.11.2021 | The 104 best extended Black Friday 2021 deals you can still ... | NY Post may be compensated and/or receive an affiliate commission if you buy through our links. Mor... | nypost.com... |
| 23.08.2018 | Get With The Flock: 15 Flamingo Fashion Buys | Bird’s the word. Specifically, flamingos. Trendsetters have been flocking to the long-legged feather... | forbes.com... |
| 19.06.2017 | Aspect Ventures is raising its second fund | Aspect Ventures, the San Francisco-based early-stage venture firm founded in 2014 by longtime VCs Je... | techcrunch... |
| 23.02.2016 | How AppLovin, BaubleBar, and Moet Hennessey measure marketin... | What if you could get 100 percent return on every advertising dollar spent? Or increase your company... | venturebea... |
| 23.02.2016 | How AppLovin, BaubleBar, and Moet Hennessey measure marketin... | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI an... | venturebea... |
| 25.01.2016 | “Fast Fashion” Jewelry Biz BaubleBar Grabs Another $20 Milli... | E-commerce shop BaubleBar, known for its “fast fashion” take on women’s jewelry, has closed on $20 m... | techcrunch... |
| 25.01.2016 | BaubleBar Raises $20M in Series C Financing | BaubleBar, a NYC-based fashion jewelry e-commerce platform, raised $20m in Series C financing. The ... | finsmes.co... |
| 22.07.2015 | Home-cooked Meal Kit Delivery Company Serves Up $35m Series ... | Food delivery services are continuing to capture the attention of the venture capital community afte... | agfunderne... |
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