Bit.ly for Apps AppSpin is the ultimate tool box for tracking, analyzing and optimizing your organic traffic for your mobile app. The Problem: iTunes and Play store URLs don't provide App developers any insight or analytics into how they are performing in organic and social channels. The Solution: AppSpin provides a free URL shortening service for developers (think Bit.ly on mobile steriods) to help track those long iTunes and Play store links. They are platform agnostic, so they can detect what sort of device you are and send you to the appropriate store or website. We give them mobile-centric data points, such as device and platform breakdown per channel making it a no-brainer for app developers to use AppSpin. We use the data about how these links proliferate to help power our premium products with AppSpin links, such as strategic deeplinking, benchmark analytics and a out of the box incentivized user referral system.