Social context, wherever you go approves.it is a ridiculously easy to use mobile app that lets you approve whatever you like and love in your world, and publishes it to FB newsfeed and user.approves.it, which is a map of all your approvals. We have disapproves.it also. Update Sept 2013 - approves.it is on a hiatus while the approach and algorithms undergo a change. Currently pivoting from the consumer facing app to a machine learning algorithm and platform that learns from a user's social media behavior to generate an interest graph.