Startups
ALLIES Group is a fast-growing company and is currently comprised of two highly efficacious skincare brands: Allies of Skin and PSA. Founded by Nicolas Travis, ALLIES was built on the idea of “formula-first”. He started by breaking the rules of product formulation, developing products he was told couldn’t be created, then successfully brought them to market. Since then, the ALLIES team has continued to push forward our company vision: formula is everything. We combine science and cutting-edge technology to make maximal-potency formulas that deliver clinically proven results with minimal effort. Built on honesty, inclusivity, and commitment, we are a brand that vows to keep our promises, invites anyone to sit at our table, and goes above and beyond to serve our customers. Our products are not here as trends. They’re made to be by your side—and on your skin—for every stage of life. We've been awarded and received accolades from Marie Claire Skin Awards 2021, British Vogue, Singapore Women's Weekly, Harper's Bazaar SG Best of the Beauty Awards 2020, Cosmopolitan Skin Awards, and Teen Vogue Acne Awards 2019. Want to disrupt the skincare and beauty industries with us? Join us in our journey to bringing the most efficacious formulas to people everywhere. Check out our career opportunities for more info.
Overview
Employees
11-50
Total raised
$20M
Founded date
2016
Funding Rounds 1
| Date | Series | Amount | Investors |
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Mentions in press and media 9
| Date | Title | Description |
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| Jan 7, 2026 | Are you overloading your skin? What’s the right amount of skincare actives for real results? | New: You can now listen to articles. This audio is generated by an AI tool. Wonder why your skin isn’t looking any better even after slathering copious amounts of skincare ingredients recommended for better skin? Shouldn’t you see results s... |
| Apr 11, 2024 | Deals in brief: Mindverse and CNV secure funding, India-based investment firms hit milestones, 19 China and India deals, and more | NewsDeals in brief: Peptobiotics raises USD 6.2 million, Meaningful Partners invests in Allies of Skin, nine China and India deals, and more Written by Marvin Goh Peptobiotics, Allies of Skin, RedDoorz, and more led Tuesday’s headlines: Pep... |
| Apr 10, 2024 | Agri-focused Antibiotic Alternative Startup Peptobiotics Raises $6.2 Million | Peptobiotics, a Singapore startup, secures $6.2 million in series A funding to market its antibiotic alternative for the farming and aquaculture sector. The funding will help the company produce larger commercial volumes of its product to r... |
| Apr 9, 2024 | Deals in brief: Peptobiotics raises USD 6.2 million, Meaningful Partners invests in Allies of Skin, nine China and India deals, and more | NewsDeals in brief: Smartpay and WYZauto secure funding, SGX-listed APS to acquire Mobii Network, seven China deals, and more Written by KrASIA Writers Smartpay, WYZAuto, APS, and more led yesterday’s headlines: Smartpay, a Japanese fintech... |
| Mar 28, 2024 | EBITA-profitable Allies of Skin raises $20m for US expansion | Consumer TechNewsStartups Samreen Ahmad · 6h ago · 2 min readEBITA-profitable Allies of Skin raises $20m for US expansion Photo credit: Allies of Skin LinkedIn page Singapore-based beauty brand Allies of Skin is set to expand into the US af... |
| Mar 27, 2024 | Allies of Skin Receives Investment From Meaningful Partners | Allies of Skin, a Singapore-based skincare brand, received an investment from Meaningful Partners. The amount of the deal was not disclosed. The company intends to use the funds to accelerate its entrance into the United States across the d... |
| Allies | “Discover Allies of Skin and PSA's range of science-led skincare products, packed with clinically proven actives in supercharged concentrations. Formulated to maximise your skin's health and achieve more, in fewer steps.” | |
| How Singapore beauty brand Allies of Skin went from ‘unknown’ to global cult fave in 6 years | It is no surprise that Nicolas Travis’ clear and evenly toned complexion is his calling card. After all, in this image-conscious society we live in, it is expected that the founder and chief executive officer of a beauty company has good sk... |
Reviews 0
FAQ about ALLIES
When was ALLIES founded?
ALLIES was founded in 2016.
How much funding has ALLIES raised?
ALLIES has raised $20M in total across 1 funding round.
What has the press written about ALLIES?
Parsers VC has collected 9 articles mentioning ALLIES, among them “Are you overloading your skin? What’s the right amount of skincare actives for real results?” (Jan 7, 2026) and “Deals in brief: Mindverse and CNV secure funding, India-based investment firms hit milestones, 19 China and India deals, and more” (Apr 11, 2024).
Is ALLIES still active?
Yes, ALLIES is active; its latest activity on Parsers VC dates from May 19, 2026.