| Date | Title | Description |
| 07.06.2025 | Moments Lab: $24 Million Raised For AI Video Discovery | Moments Lab, a leader in AI video discovery, announced it has raised $24 million in funding, led by Oxx, with participation from Orange Ventures, Kadmos, Supernova Invest, and Elaia Partners.
Created for media and entertainment companies, s... |
| 04.06.2025 | Moments Lab: Revolutionizing Video Discovery with AI | In a world awash with video content, Moments Lab is carving a niche. This French-American startup has just secured $24 million in funding to supercharge its growth. The aim? To transform how organizations index and discover video. With the ... |
| 03.06.2025 | Moments Lab secures $24M to scale AI-powered video indexing | French-American video AI startup Moments Lab has raised $24 million in a new funding round to fuel its expansion into the U.S. and accelerate development of its next-generation AI tools for video indexing and discovery.
The round was led by... |
| 03.06.2025 | Watch this – French startup Moments Lab raises €21 million to scale video discovery with Agentic AI | Paris-based Moments Lab, an innovator in AI video discovery, today announced it has raised €21 million in funding to accelerate their US expansion and advanced its R&D work – building on the success of its MXT-2 multimodal AI.
The round... |
| 23.05.2025 | InfoSum unveils Amazon Ads integration for smarter data use | - |
| 14.04.2025 | Generative AI and the Future of Software Development: An Interview with Nikhil Nanivadekar | Share
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Nikhil Nanivadekar is at the forefront of integrating generative AI into real-world software development. Known for his leadership on the Eclipse Collections library and his deep expertise in robotics, data str... |
| 11.04.2025 | Shirofune Integrates DV360 for Cross-Channel Ad Control | Shirofune, a leader in automated ad management technology that services major advertising agencies worldwide, including Dentsu, is pleased to announce its integration with Google’s DV360 (Display & Video 360), an enterprise-level demand... |
| 10.04.2025 | LG's Bold Moves: Expanding Horizons in Advertising and Innovation | In the fast-paced world of technology and advertising, LG is making waves. The company is not just riding the tide; it’s creating its own currents. Recently, LG Ad Solutions announced a significant integration with Amazon Publisher Services... |
| 10.04.2025 | The Digital Advertising Landscape: LG Ad Solutions and Amazon's New Frontier | In the bustling world of digital advertising, change is the only constant. LG Ad Solutions has just thrown a new card on the table. Their recent integration with Amazon Publisher Services (APS) is a game-changer. This partnership opens the ... |
| 09.04.2025 | LG Ad Expands Programmatic Access via Amazon Publisher Direct | LG Ad Solutions, a global leader in connected TV and cross-screen advertising, announced a new integration with Amazon Publisher Services (APS) that enables marketers to access expanded advertising inventory on LG Channels – LG’s free strea... |
| 19.03.2025 | Adobe Announces New Offerings with AWS and Amazon Ads | Adobe Summit the flagship digital experience conference Adobe announced a strategic collaboration with Amazon Web Services (AWS) to build new offerings that empower marketing and creative teams to deliver customer experiences with greater s... |
| 19.03.2025 | Adobe Partners with AWS and Amazon Ads to Enhance Marketing and Creative Impact | Share
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Adobe has partnered with AWS and Amazon Ads to enhance marketing and creative impact.
Takeaway Points Adobe has partnered with AWS and Amazon Ads. The aim is to enhance marketing and creative impact. Adobe also... |
| 05.03.2025 | White Shark Media Becomes an Amazon Advertising Partner | Share
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White Shark Media is known for its exceptional service and solid track record.
White Shark Media is now part of Amazon Advertising’s Find-a-Partner directory, allowing businesses to work directly with its team ... |
| 25.02.2025 | Shirofune to Present New LinkedIn Integration at eTail West 2025 | Shirofune, the leading platform for digital advertising automation, will showcase its advanced platform at eTail West 2025, taking place February 24-27. Attendees are invited to visit Booth #W9 for live demonstrations of Shirofune’s solutio... |
| 12.02.2025 | TripleLift Names Dave Helmreich as Chief Executive Officer | TripleLift, the Creative SSP transforming digital advertising with innovative technology and immersive ad formats, announced the appointment of Dave Helmreich to the position of chief executive officer. Helmreich will build on TripleLift’s ... |
| 07.02.2025 | Shirofune Joins IAB US as Official Member | Shirofune, the leading platform for digital advertising automation, announced its official membership in the Interactive Advertising Bureau (IAB US), the premier association shaping the future of digital advertising and marketing. This memb... |
| 29.01.2025 | Shirofune Integrates LinkedIn Ads to Boost Omnichannel Marketing | Shirofune, the premier digital advertising automation management tool, today announced the integration of LinkedIn Ads into its powerful platform. This latest expansion provides advertisers and agencies with the ability to seamlessly manage... |
| 24.01.2025 | Xmars Rebrands to Xnurta, Embracing the Era of AI Agents | Xmars, powered by SparkX Global, the leading agentic AI-powered ad management platform for brands, sellers, and agencies, announced its rebrand to Xnurta.
Xnurta’s transformation mirrors that currently underway in the world of artificial in... |
| 15.01.2025 | The Digital Revolution in Advertising and Logistics: A New Era of Efficiency | In the fast-paced world of business, two companies are making waves. Shirofune and Magaya are not just players; they are pioneers. They are reshaping the landscapes of digital advertising and logistics. Their recent innovations promise to s... |
| 14.01.2025 | Shirofune Becomes Official Member of ANA | Shirofune, the leading platform for digital advertising automation, announced its official membership in theAssociation of National Advertisers (ANA), the largest trade association in the U.S. advertising industry. This milestone represents... |
| 13.01.2025 | MobileAction Enters Strategic Partnership with Skai to Enhance Apple Search Ads Capabilities | The deal cements MobileAction’s position as the leading Apple Search Ads campaign management platform for app developers and marketers.
SAN FRANCISCO–(BUSINESS WIRE)–January 14, 2025–
MobileAction announced that it has expanded its commitme... |
| 17.12.2024 | MMA Global Announces the SMARTIES™ X Global & North America 2024 Winners: A Celebration of Marketing Excellence - Pushing Innovative Boundaries on the Global Stage | NEW YORK, Dec. 17, 2024 /PRNewswire/ -- MMA Global proudly announces the winners of the esteemed SMARTIES™ X Global & North America 2024 Awards. This prestigious program honors the most innovative and impactful marketing campaigns world... |
| 12.12.2024 | Yeahmobi's New Chapter: Joining the Amazon Ads Partner Network | In the fast-paced world of digital advertising, partnerships can be the lifeblood of growth. Yeahmobi, a programmatic digital advertising platform, has recently taken a significant step by joining the Amazon Ads Partner Network. This move i... |
| 11.12.2024 | Yeahmobi Successfully Joins the Amazon Ads Partner Network | We are thrilled to announce that Yeahmobi, a programmatic digital advertising platform, has successfully joined the Amazon Ads Partners Network as an Amazon Advertising Partner. This achievement marks an important step in expanding our capa... |
| 09.12.2024 | 2024 Golden Flag Award Winners Announced in Kuala Lumpur: Unveiling Six Key Trends in China's Brand Communication Strategies | KUALA LUMPUR, Malaysia, Dec. 9, 2024 /PRNewswire/ -- On November 28, 2024, according to 17PR reports, The 2024 Golden Flag Award ceremony was successfully held in Kuala Lumpur, Malaysia, with the official release of the 2024 Golden Flag Awa... |
| 27.11.2024 | How Advertisers Can Unlock Their Campaign’s Full Potential through Amazon Marketing Cloud | With the holiday season on the horizon, to be as high volume and competitive as ever, advertisers need to understand their customers at every stage of the buying journey. However, standard methods simply measure short-term return on ad spen... |
| 24.11.2024 | The Future of Sports Marketing: Navigating the New Landscape with Data and Innovation | The world of sports marketing is evolving. As technology advances, so do the strategies that brands use to connect with fans. The recent release of the "Winning Audiences" media planning guide by Sports Innovation Lab is a beacon ... |
| 21.11.2024 | Sports Innovation Lab Publishes 2025 Media Planning Guide for Sports and Entertainment | 2025 Winning Audiences: Media Planning For Sports & Entertainment
"Winning Audiences" is the ultimate guide for programmatic and data-driven media buyers looking to maximize their campaign performance in 2025
BOSTON, Nov. 21, ... |
| 18.11.2024 | Bridge the gap: Optimizing the impact of advertising in a phygital world | Given that the average American adult spends up to 6.5 hours online daily according to Forbes1, it's no surprise that digital experiences significantly shape consumer shopping habits, including how we shop for groceries. In this increasingl... |
| 16.10.2024 | Amazon Ads Launches AI Creative Studio and Audio Generator | At unBoxed 2024, Amazon Ads introduced AI creative studio and Audio generator, two new generative AI tools designed to lower creative barriers and expand opportunities for advertisers to scale their reach. By building a suite of self-servic... |
| 16.10.2024 | Shirofune, BigCommerce Integrate for Customer LTV-Driven Ad Optimization | Shirofune, the leading digital advertising automation management platform, today announced its integration with BigCommerce, a leading open SaaS ecommerce platform for fast-growing and established brands, to predict and optimize ad campaign... |
| 15.10.2024 | Amazon DSP Announces Next-Gen Ad Tech for Full-funnel Reach & Performance | At unBoxed 2024, Amazon Ads announced a series of innovations across the Amazon Demand-side Platform (Amazon DSP) that drive precise full-funnel audience reach with streamlined campaign planning and optimization. Amazon Ads has a unique, de... |
| 26.09.2024 | Canva's Developer Ecosystem: A New Era of Design Innovation | Canva is not just a design tool; it’s a revolution. The platform is evolving, and its latest updates are a testament to its ambition. With the recent expansion of its developer platform, Canva is inviting creators from around the globe to j... |
| 26.09.2024 | Canva Expands Developer Platform As App Uses Surpass 1 Billion | Canva, the world’s only all-in-one visual communication platform, unveiled updates for its growing Canva Developers community, as part of its vision to build the world’s most pluggable design platform.
At the company’s second annual Canva E... |
| 23.09.2024 | MadTech Launches MadConnect as Snowflake Native App | MadTech, a leading product-led consultancy focused on advertising and marketing technology today announced the launch of MadConnect as a Snowflake Native App on Snowflake Marketplace. MadConnect allows publishers, platforms, agencies, and b... |
| 14.09.2024 | Navigating the Retail Media Landscape: Insights from Quartile's 2024 Pulse Report | The retail media landscape is a bustling marketplace, teeming with opportunities and challenges. Quartile, a titan in retail media optimization, has unveiled its 2024 Retail Media Pulse Report. This comprehensive study offers a magnifying g... |
| 13.09.2024 | Quartile released 2024 Retail Media Pulse Report | Quartile, the world’s largest retail media optimization platform, announced the release of its latest research report, “2024 Retail Media Pulse Report: Insights and Outlook”. This extensive study offers a deep dive into the retail media lan... |
| 05.09.2024 | The $40.9B Shift to CTV Advertising Marketers Can’t Afford to Ignore | Connected TV (CTV) advertising is experiencing explosive growth, with analysts forecasting ad spending to soar to $40.9 billion by 2027, nearly double the $24.6 billion spent in 2023. As more and more audiences consume their information and... |
| 04.09.2024 | Cox Media Group Reveals Its 'Active Listening' Software Spies on User Convos, Clients Include Meta, Google | By Isaiah Richard
Published Sep 4, 2024 8:57AM EDT
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A marketing firm called Cox Media Group has recently revealed that it is listening to... |
| 20.08.2024 | 4 Steps to Building a Purpose-Driven Business Learn how to build a purpose-driven business that thrives by focusing on sustainability, community and impactful values. | In a world increasingly focused on sustainability and social responsibility, building a business with purpose has become a necessity. A purpose-driven business creates a nurturing environment for its stakeholders, which reminds me of some o... |
| 12.08.2024 | Shirofune to exhibit advanced automation platform at eTail East 2024 | Shirofune, the leading digital advertising automation management tool, is set to exhibit its advanced ecommerce and omnichannel advertising automation platform at eTail East 2024 on August 12-15. Attendees are invited to visit Booth #T7 for... |
| 07.08.2024 | Amazon Prime Video Doesn't Want to Be Just a Default Prime Perk. Here's How the Streaming Service Became a Major Player. Amazon Prime Video became the largest ad-supported streaming service in the U.S... | Amazon Prime Video is more than a side benefit of a Prime membership — Amazon is building out the streaming service to stand on its own.
Jeff Bezos saw Prime Video "as an opportunity to build a media company," not just as an offsh... |
| 06.08.2024 | Shirofune Enhances Improvement Suggestion Feature for Microsoft Ads | Shirofune, the leading digital advertising automation management tool, announced the launch of its enhanced Improvement Suggestion feature for Microsoft Ads. This new addition builds on Shirofune’s existing support for Google Ads, Yahoo Ads... |
| 01.08.2024 | Skai Study Reveals Rising Digital Ad Spend Despite Increasing Costs | Today, Skai, the leading omnichannel advertising platform specializing in walled garden media, published its Q2 2024 Digital Marketing Quarterly Trends Report. This in-depth analysis highlights the digital marketing trends that defined the ... |
| 16.07.2024 | Почему у интернет-магазина мало продаж? Ошибка №6 – мало заказов для оптимизации рекламы, а микроконверсии не настроены... | Серия мини-кейсов про критические ошибки интернет‑магазинов, которые мешали росту продаж и прибыли. Один кейс — одна ошибка. В этом материале расскажем, как отсутствие настроек по воронке продаж и микроконверсиям мешало продажам интернет‑ма... |
| 28.06.2024 | OMNICOM MEDIA GROUP RETURNED FROM CANNES AS MOST HONORED MEDIA HOLD CO, PREFERRED PARTNER IN GAME-CHANGING COLLABORATIONS | OMG Agency OMD Named Media Network of the Year, with sister-shop PHD claiming second place
Group revealed first-mover partnerships with leading retail, programmatic buying and social platforms that will connect upper funnel investment to sa... |
| 25.06.2024 | PubMatic Announces Key Executive Hires to commerce media team | PubMatic (Nasdaq: PUBM), an independent technology company delivering digital advertising’s supply chain of the future, is pleased to announce the addition of two executives to its commerce media team. These strategic hires will play a cruc... |
| 14.06.2024 | Stagwell's (STGW) Code and Theory Named ANA B2B Agency of the Year | Technology-first creative agency delivers historic results for Amazon Ads, Volvo Trucks and other top B2B clients.
NEW YORK, June 14, 2024 /PRNewswire/ -- Code and Theory was named B2B Agency of the Year in the ANA B2 Awards. The ANA (Assoc... |
| 08.05.2024 | Amazon Ads on Prime Video to Feature Products, New Interactive Formats Coming | Isaiah Richard, Tech Times 08 May 2024, 11:05 pm
If the latest advertisement changes on Amazon's Prime Video are not enough, the e-commerce company announced a new update on what the world would expect from upcoming new ads for the streamin... |
| 11.03.2024 | Global Digital Video Advertising Market Forecast 2024-2033 – Market Size, Drivers, Trends, And Competitors | Digital Video Advertising Market Report 2024 – Market Size, Trends, And Forecast 2024-2033
The Business Research Company has updated its global market reports with latest data for 2024 and projections up to 2033
The digital video advertisin... |
| 06.03.2024 | Deadline for EU DMA Compliance Reports Arrives for ‘Gatekeeper’ Orgs | March 7 marks the day that six major tech companies — Alphabet, Amazon, Apple, ByteDance, Meta and Microsoft — must provide compliance reports for the European Union’s Digital Markets Act, which has been in effect since May 2023. Here is ho... |
| 02.02.2024 | Amazon is releasing a new tool in Europe that will make it an even bigger challenger to Google's ads empire | Premium Advertising Amazon is releasing a new tool in Europe that will make it an even bigger challenger to Google's ads empire
Lauren Johnson
2024-02-02T18:55:22Z
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| 23.01.2024 | Retail isn’t the only sector Amazon is about to disrupt in South Africa | Ever since rumours first started circulating about Amazon.com entering the South African e-commerce market, most of the speculation has been focused on how the online giant could potentially reshape the competitive landscape in retail. But ... |
| 08.01.2024 | Amazon insiders are bracing for changes at Freevee now that Prime Video is adding ads | Premium Media Amazon insiders are bracing for changes at Freevee now that Prime Video is adding ads
Lucia Moses
2024-01-08T20:18:34Z
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| 15.12.2023 | Amazon is raiding rivals to take on Disney and Netflix for TV ad dollars and is still hunting for a top sales leader | Advertising Amazon is raiding rivals to take on Disney and Netflix for TV ad dollars and is still hunting for a top sales leader
Lucia Moses and Lara O'Reilly
2023-12-15T14:46:26Z
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| 03.11.2023 | Leaked Amazon document details a wildly successful ad business from a tech called 'slot-splitting' | Premium Tech Leaked Amazon document details a wildly successful ad business from a tech called 'slot-splitting'
Eugene Kim
2023-11-03T15:42:49Z
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| 27.10.2023 | Amazon is now an advertising juggernaut; revenue surges to $12 billion in just 3 months | When most people think of Amazon, they typically associate it with its e-commerce retail business and its domination in cloud computing. However, in recent years, Amazon has quietly established itself as one of the world’s largest online ad... |
| 28.07.2023 | Why the U.S. government may try to break up Amazon | A showdown between Amazon and government regulators over whether it is overly dominant may soon be coming to a head, with the Federal Trade Commission preparing to sue — and possibly break up — the world's largest e-commerce company, accord... |
| 17.07.2023 | Women’s Health Ads Are Still Being Censored; The Center For Intimacy Justice Takes Action With FTC Complaint | “What is VMS?” During the 2023 Super Bowl, Astellas Pharma aired an ad featuring actress Carmella Riley asking women that very question. The 30-second spot (which likely cost around seven million dollars) helped educate women about vasomoto... |
| 03.07.2023 | Fiverr Launches ‘Certified’: Revolutionizing Tech Support for Amazon Ads, monday.com, Stripe, and others | Fiverr International Ltd., the company that is revolutionizing how the world works together, announced the launch of Fiverr Certified. Fiverr Certified builds a unique freelance marketplace for each of its tech partners. Freelancers are the... |
| 01.06.2023 | Международный день детей в разных странах: 3 главных урока для бизнеса | Праздники – это повод для компаний напомнить о себе и увеличить выручку. Топ самых коммерчески успешных международных праздников не так уж и много. По разным данным – это конец года, День Святого Валентина, Черная Пятница (которая в арабски... |
| 21.05.2023 | Cybersecurity Expert Warns Public About Android TV Boxes Infected with Stealthy Malware | John Lopez, Tech Times 21 May 2023, 02:05 pm
A cybersecurity expert has recently exposed a widespread malware infection plaguing highly sought-after Android TV boxes sold online.
The revelation comes from cybersecurity researcher Daniel Mil... |
| 01.05.2023 | Amazon debuts free, ad-supported streaming channels just for Fire TV | Amazon is doubling down on free, ad-supported content with today’s introduction of Fire TV Channels, its new, free and ad-supported (FAST) video experience coming to Fire TV devices this week. Though Fire TV had previously offered FAST cont... |
| 02.02.2023 | Amazon Advertising Continues to Grow Amid Tough Economy That Affects Digital Advertising | April Fowell, Tech Times 02 February 2023, 09:02 pm
Amazon's advertising business continues to grow despite a slowdown, according to CNBC. The retail giant's advertising services unit brought in $11.6 billion in sales for the fourth quarter... |
| 26.10.2022 | Amazon Just Announced 7 New Advertising Features. Which Ones Matter Most? | Amazon AMZN AMZN announced a slew of new advertising capabilities at its Unboxed event in New York today. |
| 13.10.2022 | Survey reveals how PC brands can connect with new and existing customers | This article is part of a VB Lab Insights series paid for by Amazon Ads.
Smartphones often take center stage in the digitalization conversation as nearly 84% of the world’s population owns one. But the personal computer (PC) industry, which... |
| 14.09.2022 | Alexa may answer your questions with ads soon | Amazon wants Alexa owners to buy more things. That’s the clear impetus behind the new Alexa feature announced today at Amazon’s Accelerate conference, called Customers Ask Alexa, which lets brands submit answers to common questions like “Ho... |
| 18.08.2022 | Amazon Briefing: What advertisers can expect from Amazon’s NFL offering | This is the latest installment of the Amazon Briefing, a weekly Modern Retail column about the ever-changing Amazon ecosystem. To receive it in your inbox every week, sign up here.
Amazon’s ‘Thursday Night Football’ games package is expecte... |
| 17.08.2022 | Amazon is internally testing a TikTok-like feed in its app | Amazon is the next company in line to try to generate engagement from a TikTok-like social feed. The e-commerce giant joins the a laundry list of companies that have had the same idea: Facebook, Instagram, Twitter, Snapchat, Pinterest, Link... |
| 01.08.2022 | Amazon Posts: A Way To Get Free Traffic | CEO & Founder of AMZ One Step | Amazon Creatives Agency | Helping Amazon Sellers Succeed. |
| 26.07.2022 | Third-Party Sales Through Online Marketplaces Will Account for 59% of All Global Ecommerce by 2027: New Report by Edge by Ascential | Projected Marketplace Share of Global Ecommerce Sales (2019-2027) “The most successful retailers, both now and in the future, will operate third-party marketplaces,” said Deren Baker, CEO of Edge by Ascential.
BOSTON (PRWEB) July 26, 2022
E... |
| 12.05.2022 | Google TV app to add casting as Android TV ecosystem grows to 110M monthly active devices | Following last year’s makeover of the Google TV app, which added features like movie and TV recommendations, critics’ scores and more, the company today announced at its Google I/O developer conference that, later this year, users will be a... |
| 25.04.2022 | Solve The IOS Update Problem By Shifting To Amazon Advertising | Co-Founder/ CRO for Marketplace Valet, a 9 Figure DTC Amazon agency. |
| 04.02.2022 | HubSpot : The Plain English Guide to Demand-Side Platforms (DSP) | As a marketer, you might be focused on creating organic content most of the time. But you should keep in mind that paid advertising is just as important.
When you manage the paid ads for your business, you can go through individual ad manag... |
| 05.01.2022 | Amazon Fire TV is coming to more cars in 2022 | Amazon’s Fire TV streaming platform is coming to more cars, the company announced today at CES. In the fourth quarter last year, Stellantis became the first automaker to integrate Fire TV for in-car entertainment with its new Wagoneer and G... |
| 20.11.2021 | Partner spotlight: An interview with Artefact on Amazon Marketing Cloud | Read our article on
.
Interview of Thomas Faure - Consulting Director - Data and digital marketing, eCommerce Lead at Artefact
Amazon Ads: What's Artefact's approach to Amazon Marketing Cloud (AMC)?
Thomas Faure: "Advising on brands' e... |
| 17.08.2021 | Kaspien : Why You Need an Influencer Marketing Strategy for Amazon | Why an Influencer Marketing Strategy Is Important
Why should you bother with an influencer marketing strategy for Amazon? The short answer is that it helps your brand generate awareness, build trust, and drive additional traffic to Amazon. ... |
| 02.08.2021 | Building Customer Loyalty Is Possible On Amazon, But Brands Need To Get Creative | A worker restocks shelves with chilled drinks insode Amazon's new Amazon Fresh store in Ealing, west ... [+] London, on March 4, 2021. - Amazon on Thursday opened the first of its Amazon Fresh grocery stores in Europe, where customers will ... |
| 29.07.2021 | Amazon Demand Side Platform (DSP): How to Use Programmatic Advertising on Amazon | As Amazon becomes more crowded and traditional Amazon advertising becomes more expensive, leading brands are seeking ways to distinguish themselves. One such method is programmatic advertising.In Amazon's case, this is the Amazon Demand Sid... |
| 08.07.2021 | Popshop Live raises about $20M at a $100M valuation for its livestream shopping platform for hipsters | Legacy TV services like HSN and QVC may have put live shopping shows on the map for consumers, but livestream commerce got a completely new boost of life in the pandemic, with retailers and e-commerce leviathans tapping a perfect storm of t... |
| 04.06.2021 | MARIN SOFTWARE INCORPORATED
Marin Software Incorporated : Top tactics for a successful Prime Day 2021 | Top tactics for a successful Prime Day 2021
By Jeremy BrownJune 4th, 2021
Welcome to part two of our Amazon Prime Day 2021 three-part series. In part one, Are you ready for Prime Day 2021?, we took a look at last year's performance, noted k... |
| 18.05.2021 | Android TV OS reaches 80M monthly active devices, adds new features | Google offered an update on its TV platform, Android OS, at its Google I/O developer event on Tuesday. The company said its Android TV OS now reaches over 80 million monthly active devices, including through its new experience Google TV for... |
| 07.05.2021 | 3 trends from this year’s NewFronts | Over the past week, various companies have presented new digital video services, features, or content at the IAB NewFronts. Here are three major trends we’ve been tracking from this week’s presentations.
Ad-supported platforms are getting i... |
| 27.04.2021 | As brands take livestreaming more seriously, hosts become a hot commodity | To staff those official streams, Amazon over the past year has hired close to a dozen on-air hosts who show up on camera and interact with audiences. One Amazon Live host, Katie Sands, was an Instagram influencer and fashion blogger before ... |
| 27.04.2021 | As brands take livestreaming more seriously, hosts become a hot commodity | David Sandström, CMO at the buy-now-pay-later service Klarna, has thought a lot about who, exactly, he wants to host his company’s livestreams.
Klarna, like much of the retail world in 2021, is pouring significant amounts of investment into... |
| 04.03.2021 | Amazon Briefing: Amazon’s big year in livestreaming | This is the latest installment of the Amazon Briefing, a weekly Modern Retail column and newsletter about the ever-changing Amazon ecosystem. To receive it in your inbox every week, sign up here.
At the beginning of last year, Katie Sands a... |
| 04.03.2021 | Amazon Briefing: Amazon’s big year in livestreaming | Amazon has been actively staffing up Live over the last year, pitting it in a race against Facebook, TikTok and even Mall of America and Klarna to pitch products through livestreams. To stand out, Amazon is making Live a friendlier space to... |
| 23.02.2021 | Why Amazon is taking cues from social media platforms | Brands are increasingly trying out Amazon’s Instagram-like features.
In the latest move, the company has been increasingly pushing a program called Amazon Posts, launched in late 2019, which lets brands curate a social feed of photos that a... |
| 23.02.2021 | Why Amazon is taking cues from social media platforms | Still, he noted that the Amazon Posts metrics tend to be good enough that brands are increasingly interested in the feature. Major companies like Utz have been using Posts, and as have smaller brands, like the vegetable chip brand Wicked Cr... |
| 13.02.2021 | Amazon Seller Tools to Help Improve Your Amazon Business in 2021 | Amazon merchants who aim for long-term success invest in additional workforce, time, and effort, as well as investing in software tools and services to help them streamline their online business. With that in mind, here are some of the best... |
| 04.01.2021 | What’s Next For Amazon: 11 Predictions For 2021 | By Greg Mercer, founder and CEO of Jungle Scout, the leading all-in-one platform for selling on Amazon. |
| 09.11.2020 | Мировые экосистемы: возможности для рекламодателей | Крупнейшие технологические компании выстраивают вокруг себя экосистемы, и частью этих экосистем на определенном этапе развития обязательно становится рекламный бизнес.
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| 20.10.2020 | Amazon launches a program to pay consumers for their data on non-Amazon purchases | Amazon has launched a new program that directly pays consumers for information about what they’re purchasing outside of Amazon.com and for responding to short surveys. The program, Amazon Shopper Panel, asks users to send in 10 receipts per... |
| 19.08.2020 | How To Effectively Advertise On Amazon To Grow Your Brand | Co-Founder + CRO for Marketplace Valet, a DTC agency + Amazon Optimization company providing global marketing, sales & fulfillment services |
| 23.12.2019 | How the ‘big 5’ bolstered their AI through acquisitions in 2019 | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today!
The AI talent grab is real. This year alone, Pint... |
| 23.12.2019 | How the ‘big 5’ bolstered their AI through acquisitions in 2019 | The AI talent grab is real. This year alone, Pinterest CTO Vanja Josifovski jumped ship to Airbnb, while Pinterest hired Walmart CTO Jeremy King to head up its engineering team. Moreover, all the big tech companies, including Google and App... |
| 23.12.2019 | How the ‘big 5’ bolstered their AI through acquisitions in 2019 | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
The AI talent grab is real. This year alone, Pinterest CTO Vanja Josifovski jumped ship to Airbnb, while Pinterest hired Walmart CTO Je... |
| 06.09.2019 | Markle has become an Amazon Advertising Partner | A leader in data-driven performance marketing, Markle, today announced that they have been included in Amazon Advertising’s find-a-partner directory. The find-a-partner directory makes it easier for advertisers to directly connect with Amaz... |
| 05.08.2019 | Amazon is Now Highlighting Ad Products for Marketers to Promote Their Alexa Skills – EXCLUSIVE | Amazon is Now Highlighting Ad Products for Marketers to Promote Their Alexa Skills – EXCLUSIVE
Bret Kinsella on August 5, 2019 at 8:47 pm
Amazon forbids ads within most Alexa skills, but it is now highlighting its own ad products that enabl... |
| 31.05.2019 | Amazon confirms acquisition of Sizmek’s ad server | Amazon just announced that it’s acquiring Sizmek’s ad serving and dynamic content optimization businesses.
“Sizmek and Amazon Advertising have many mutual customers, so we know how valued these proven solutions are to their customer base,” ... |
