Advertiser Perceptions is the global leader in data-driven business intelligence for the advertising industry. Our exclusive insights, practical advice and expert guidance produce solutions that deliver results and enable our clients to thrive in today’s complex and competitive advertising market.
We provide data-informed, consultative solutions critical to the success of the leading media and ad tech companies, agencies and marketers. Through our advertiser intelligence and advisory services, we work with clients to investigate, analyze and interpret the insights that we collect, and then develop solutions specific to meeting the individual challenges that they face.
Advertiser Perceptions delivers the unique insight and expert guidance necessary for our clients to gain competitive advantage and grow in today’s advertising industry. Exclusively focused on the global advertising market, our experienced consultants supply clients with an unbiased, fact-based view of the market, their brands, and their customers – with analysis and solutions tailored to their specific KPIs and business objectives.
We invite you to schedule a complimentary briefing where we’ll share data-driven insights related to your brand. For more information about our services or to arrange a briefing, please contact us at 212-626- 6683 or info@AdvertiserPerceptions.com.
We provide data-informed, consultative solutions critical to the success of the leading media and ad tech companies, agencies and marketers. Through our advertiser intelligence and advisory services, we work with clients to investigate, analyze and interpret the insights that we collect, and then develop solutions specific to meeting the individual challenges that they face.
Advertiser Perceptions delivers the unique insight and expert guidance necessary for our clients to gain competitive advantage and grow in today’s advertising industry. Exclusively focused on the global advertising market, our experienced consultants supply clients with an unbiased, fact-based view of the market, their brands, and their customers – with analysis and solutions tailored to their specific KPIs and business objectives.
We invite you to schedule a complimentary briefing where we’ll share data-driven insights related to your brand. For more information about our services or to arrange a briefing, please contact us at 212-626- 6683 or info@AdvertiserPerceptions.com.
Location: United States, New York
Employees: 11-50
Founded date: 2002
Investors 1
| Date | Name | Website |
| 23.02.2023 | Eureka Equ... | eurekaequi... |
Mentions in press and media 17
| Date | Title | Description |
| 15.07.2025 | Nearly 90% of Advertisers will Use Gen AI to Build Video Ads: IAB Report | Video’s transition to the future is accelerating, with half of advertisers already using Gen AI to build video ads, according to IAB’s “2025 Digital Video Ad Spend & Strategy Full Report.” Created in partnership with Advertiser Percepti... |
| 29.04.2025 | Digital Video to Hit 60% of TV/Video Ad Spend by 2025: IAB | A resurgence in live events and sports programming on streaming platforms, coupled with the expansion of self-serve and programmatic ad tools, helped CTV rebound with 16% year-over-year (YoY) growth in 2024, according to IAB’s “2025 Digital... |
| 22.11.2024 | Addressable TV Ads Grow for 3rd Year; 53% of Advertisers Say Must-Buy | Today, Go Addressable, a non-profit trade organization dedicated to and advancing the growth of addressable TV advertising, released new research findings in conjunction with Advertiser Perceptions that captures the growth, usage, and adopt... |
| 14.10.2024 | US Advertisers See an Average 33% Increase in ROI with Data Standards | Advertiser Perceptions, the leader in providing research-based strategic market intelligence to the media, advertising, and ad tech industries, conducted the second edition of its “Data Standards Practices” study. The research investigates ... |
| 26.04.2024 | Digital Video Ad Spend Growing Nearly 80% Faster than Media Overall | Total digital video advertising spend, including Connected TV (CTV), social video, and online video (OLV), is projected to grow 16% in 2024 — nearly 80% faster than total media overall*. In total, digital video ad revenues are expected to r... |
| 23.04.2024 | Raptive Ranks as a Top Ten ComScore Publisher, a Top Destination for Women and Diverse Audiences on the Internet, on One Year Anniversary of Company's Rebrand | The Creator Media Company Noted by Jounce and Advertiser Perceptions for Scale and High-Quality Standards NEW YORK, April 23, 2024 /PRNewswire/ -- Raptive, the creator media company, today announced several major growth and reputation miles... |
| 21.06.2023 | Creativity is Reclaiming Its Time as the Defining Factor of Campaign Success | The “Old Spice Guy” has stood as a behemoth in creative advertising over the last 15 years. After being introduced as maybe one of the most absurd commercial executions back in 2010, the Man-Your-Man-Could-Smell-Like campaign went on to del... |
| 16.02.2023 | Eureka Equity Partners Announces Investment in Advertiser Perceptions | PHILADELPHIA, PA - Eureka Equity Partners (“Eureka”) today announced its investment in New York based Advertiser Perceptions. Founded in 2002, Advertiser Perceptions (“Advertiser Perceptions” or the “Company”) is the leading provider of res... |
| 20.03.2022 | How self-service advertisers can optimize performance | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today! This article was contributed by Jeremy Fain, CEO ... |
| 20.03.2022 | How self-service advertisers can optimize performance | Did you miss a session at the Data Summit? Watch On-Demand Here. This article was contributed by Jeremy Fain, CEO and cofounder of Cognitiv. It is easy to see the appeal of self-service programmatic ad buying. Instead of limited transparenc... |
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