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| Jul 30, 2026 | Adidas Stock Falls Record 18% in 2026 as World Cup Marketing Bill Tops €900M | By Jerry Owens
Published: Jul 30 2026, 11:23 AM EDT
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| Dec 11, 2025 | Can Grace Wales Bonner make Hermes menswear cool for the new generation? | New: You can now listen to articles.
This audio is generated by an AI tool.
When Hermes announced Grace Wales Bonner as its new menswear creative director in October, the reaction was less a gasp than a knowing nod. Fashion had spent weeks ... |
| Aug 3, 2025 | Puma’s New Boss Takes Helm Trailing Adidas and a Recovering Nike | |
| Jul 13, 2025 | AI Disrupts Market Research: GetWhy Secures Major Funding, Targets U.S. Market | Danish innovator GetWhy, a leader in AI, secured a significant $20 million Series A funding boost. This investment fuels its innovative generative AI platform. It revolutionizes market research and consumer insights. Legacy methods are inef... |
| Jul 7, 2025 | GetWhy adds $20M to Series A to accelerate $140B market research overhaul | GetWhy, a Danish company revolutionising consumer insights through generative AI, has raised an additional $20 million in funding. The new investment enables GetWhy to expand its market lead and increase the previously announced Series A ro... |
| Jun 21, 2025 | Cybersecurity: The Unseen Battle for Personal Data | In a world where data is the new gold, cybersecurity has become a battleground. Companies are under siege. The latest skirmish involves Aflac, a well-known insurance provider. They recently discovered suspicious activity on their network. T... |
| Jun 20, 2025 | Aflac finds suspicious activity on US network that may impact Social Security numbers, other data | The Columbus, Georgia, company said that it will offer free credit monitoring and identity theft protection and Medical Shield for 24 months to anyone that calls its call center.
Cyberattacks against companies have been rampant for years, b... |
| Jun 11, 2025 | With retail cyberattacks on the rise, customers find orders blocked and and empty shelves | Here’s what you need to know. Cyberattacks are on the rise overall
Despite ongoing efforts from organizations to boost their cybersecurity defenses, experts note that cyberattacks continue to increase across the board.
In the past year, the... |
| May 31, 2025 | The Cybersecurity Storm: Navigating the Waves of Digital Threats | In the digital age, a storm brews beneath the surface. Cyberattacks are not just headlines; they are the reality of our interconnected world. Recent incidents, particularly involving major retailers like Victoria’s Secret and M&S, highl... |
| May 29, 2025 | The Cybersecurity Crisis: A Wake-Up Call for UK Firms | The digital landscape is a battlefield. Cyber threats lurk in the shadows, waiting for a moment of weakness. Recent events have painted a grim picture of the cybersecurity landscape in the UK. Major firms, from fintechs to retail giants, ar... |
| May 29, 2025 | Victoria’s Secret website is down in the US as the lingerie seller addresses a ‘security incident’ | The company doesn’t have an estimate for when its site will be back up, an FAQ on the Victoria’s Secret corporate site notes. The company added that it is trying to fulfill orders placed before Monday and that it would be extending return w... |
| May 27, 2025 | Adidas hit in yet another UK retail data breach | Adidas has confirmed a cyber attack that exposed the personal data of customers who contacted its help desk, adding the German sportswear giant to a growing list of major retailers hit by recent cybersecurity incidents.
The breach, disclose... |
| May 27, 2025 | Adidas Discloses Cyber-Attack, Customer Data Compromised | Adidas has confirmed that it has been targeted by a cyber-attack, with some customer data stolen as part of the incident.
The sportswear giant said that “an unauthorised external party obtained certain consumer data through a third-party cu... |
| Jan 3, 2025 | 'Challenges Are Opportunities': Reebok's 89-Year-Old Founder Is Launching the World's First Futuristic AI Shoe Joe Foster co-founded Reebok in 1958. Now, he's partnering with a 25-year-old entrepreneur to debut what they say is the first commercial shoe made with AI. | In 1958, Joe Foster co-founded Reebok and helped grow the company to be worth $4 billion, he says, before exiting in 1991. (Adidas bought Reebok for $3.8 billion in 2005 before selling it in 2021.)
Now the 89-year-old entrepreneur is helpin... |
| Nov 14, 2024 | adidas and Cult Come Together to Transform Strength Training and Promote Fitness in India | New Delhi, Delhi, India
adidas and cult are partnering to redefine strength training in India, starting with adidas Strength+, a group workout format, and its ramp-up across India.
The partnership extends across 150+ cult centres, giving ad... |
| Jul 17, 2024 | Shoe wars: Here’s why Nike is down and Adidas is up in 2024 | Two of the most recognizable shoemaking giants in the world – the German athletic apparel and footwear corporation Adidas AG (ETR: ADS) and America’s Nike (NYSE: NKE) – have taken a radically different stock market trajectory in 2024.
Indee... |
| Mar 18, 2024 | Affordable Dreams: Home and Land Packages in Melbourne | In the bustling city of Melbourne, where dreams of owning a home seem out of reach, home and land packages offer a glimmer of hope. These packages provide a comprehensive solution, bundling land and a house into one convenient deal. With af... |
| Mar 18, 2024 | Activewear vs. Sports Apparel: A Battle for Market Dominance | The activewear market is projected to exceed $771.8 billion by 2032, with a CAGR of 6.2%, while the sports apparel market is expected to reach $410.8 billion by the same year, growing at a rate of 6%. Both markets are driven by factors such... |
| Mar 18, 2024 | The Rise of Sports Apparel Market: A Billion-Dollar Industry | The sports apparel market is on the rise, with a projected worth of $410.8 billion by 2032. This exclusive report by Allied Market Research delves into the key factors driving this growth, including the increase in health awareness, rise in... |
| Mar 18, 2024 | The Battle of Athleisure: Sustainable vs. Active Wear | A clash of titans in the world of fitness fashion as sustainable athleisure and active wear compete for dominance in the market. Who will emerge victorious in this battle of style and sustainability?
In the red corner, we have sustainable a... |
| Mar 14, 2024 | Sports Apparel Market worth $410.8 billion by 2032, growing at a CAGR of 6% - Exclusive Report by Allied Market Research | Sports Apparel Market Size, Trends
By End User, the Men segment is the highest revenue contributor to the market and is expected to grow at a significant CAGR during the forecast period
WILMINGTON, DELAWARE, UNITED STATES, March 14, 2024 /E... |
| Mar 12, 2024 | Global Sustainable Athleisure Market Forecast 2024-2033 – Market Size, Drivers, Trends, And Competitors | Sustainable Athleisure Market Report 2024 – Market Size, Trends, And Forecast 2024-2033
The Business Research Company has updated its global market reports with latest data for 2024 and projections up to 2033
The sustainable athleisure mark... |
| Mar 11, 2024 | Fitness App Market Size, Share And Growth Analysis For 2024-2033 | Fitness App Market Size, Share And Growth Analysis For 2024-2033
The Business Research Company's Fitness App Global Market Report 2024 – Market Size, Trends, And Global Forecast 2024-2033
The fitness app market size is expected to see expon... |
| Mar 4, 2024 | Sports Equipment and Apparel Market will Surpass $930.5 Billion by 2031, growing at a CAGR of 8.3% from 2022 to 2031 | sports equipment and apparel market
Sports equipment and apparel market was valued at $340.6 billion in 2020, and is projected to reach $930.5 billion by 2031, growing at a CAGR of 8.3% to 2031
DELAWARE, WILMINGTON, UNITED STATES, March 4, ... |
| Feb 27, 2024 | Ye is accusing Adidas of selling 'fake' Yeezys that he didn't approve of and using contract clauses to 'rape' him as an artist | Retail Ye is accusing Adidas of selling 'fake' Yeezys that he didn't approve of and using contract clauses to 'rape' him as an artist
Matthew Loh
2024-02-27T04:17:22Z
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| Feb 1, 2024 | Adidas says it plans to sell its remaining Yeezy sneakers – and it doesn't want to make a loss | Retail Adidas says it plans to sell its remaining Yeezy sneakers – and it doesn't want to make a loss
Grace Dean
2024-02-01T11:21:16Z
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| Jan 13, 2024 | Adidas' CEO says he gave his cell number to 60,000 employees and was slammed with 200 messages a week, report says | Careers Adidas' CEO says he gave his cell number to 60,000 employees and was slammed with 200 messages a week, report says
Polly Thompson
2024-01-13T17:25:47Z
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| Sep 21, 2023 | Adidas CEO said he thinks Kanye West didn't mean his antisemitic comments and isn't a bad person: 'It just came across that way' | Entertainment Adidas CEO said he thinks Kanye West didn't mean his antisemitic comments and isn't a bad person: 'It just came across that way'
Matthew Loh
2023-09-21T08:28:15Z
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| Sep 21, 2023 | Adidas and Geek+ Inaugurate a New State-of-the-Art Automated Distribution Center | SUZHOU, China, Sept. 21, 2023 /PRNewswire/ -- Geek+, the global leader in mobile robots for logistics, and Adidas, the leading global sportswear brand, join forces to proudly announce the grand opening of their state-of-the-art automated di... |
| Aug 11, 2023 | Foot Locker reportedly refuses to sell surplus Yeezys over backlash fears | More On: adidas
Shop the best back-to-school sales: Clothing, shoes, laptops, and more Adidas brings in $437M from Yeezy sneaker sales: ‘Much better than destroying’ Manchester United inks record $1.1 billion apparel deal Adidas to release ... |
| May 20, 2023 | Adidas will finally start to move its $1.3 billion mountain of unsold Yeezy sneakers within days | Adidas is putting some Yeezy stock on sale at the end of May. Paco Freire/SOPA Images/LightRocket/Getty Images
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Adidas will start offloading its Yeezy stock worth $1.3 billion at the end of May.
The company plans to donate proceed... |
| May 11, 2023 | Adidas CEO suggests Yeezy apparel piled up in warehouses could be sold | More On: adidas
Yeezy ‘hurting’ Adidas brand as sneakers pile up in warehouses 7 months after Ye split: CEO Adidas retracts opposition to Black Lives Matter three-stripe design Adidas REALLY doesn’t know what to do with $1.3B in leftover Ye... |
| May 11, 2023 | Adidas plans to sell leftover Yeezy merch and donate proceeds to charity | Adidas has spent months trying to decide what to do with $1.2 billion worth of unsold Yeezy brand merchandise that has been piled up in its warehouses.
At one point, the company thought about torching all of it but that option never materia... |
| May 5, 2023 | Yeezy ‘hurting’ Adidas brand as sneakers pile up 7 months after split, CEO says | More On: adidas
Adidas retracts opposition to Black Lives Matter three-stripe design Adidas REALLY doesn’t know what to do with $1.3B in leftover Yeezy sneakers Adidas, hurt by unsold Kanye West Yeezy sneakers, posts $540M loss Adidas could... |
| May 5, 2023 | Adidas still doesn't know what to do with its $1.3 billion mountain of unsold Yeezy stock, 6 months after cutting ties with Kanye West | Adidas Yeezy. Christian Vierig/Getty Images
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Adidas doesn't know what to do with its mountain of Yeezy stock.
The company estimates this inventory would cost it $1.3 billion in sales.
Experts say Adidas is in a lose-lose situation... |
| Apr 10, 2023 | Choking On Scope 3 GHG: Tech Vendors To The Rescue On Carbon Management | Decarbonizing supply chains is a lot more than greening your factories – a.k.a., Scope 1 and 2. It is also, and much more messily, getting your suppliers, and their suppliers, and their suppliers….to do the same – a.k.a., Scope 3. The probl... |
| Apr 5, 2023 | Meet the typical Adidas US customer, a 20-something who earns just under $100,000 and looks to Adidas for fashion and fitness apparel | Adidas, launched in 1949, employs over 59,000 employees. Juan Mabromata/AFP via Getty Images
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Adidas in 2022 reported $24.6 billion in sales across footwear, apparel, and sporting equipment.
The German retailer is a giant in the s... |
| Mar 29, 2023 | Adidas won't challenge Black Lives Matter over three-stripes trademark | Adidas is withdrawing its request that the U.S. Trademark Office reject an application by Black Lives Matter to trademark a design featuring three parallel stripes.
The request, filed Monday, claimed that the three-stripe design the Black L... |
| Mar 13, 2023 | Adidas stock price faces these 6 threats with Yeezy split set to wipe out $1.3 billion in earnings | Adidas' share price could be under threat after the sportswear giant ended its Yeezy partnership.
The company warned last month that it faces a $1.3 billion earnings wipeout after cutting ties with Ye.
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Adidas shareholders are ... |
| Mar 10, 2023 | Nike, Adidas, and even Allbirds are rethinking their big bet on DTC | New Adidas CEO Bjørn Gulden on Wednesday spoke about the importance of selling through wholesale partners. Jeffrey Greenberg/UCG/Universal Images Group/Getty Images
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For the past several years, Nike and Adidas focused on direct sa... |
| Mar 8, 2023 | Adidas ожидает первых годовых убытков за последние 30 лет | Германский производитель спортивной одежды и обуви Adidas по итогам четвертого квартала 2022 года понес операционные убытки в размере €724 млн, чистый убыток составил €513 млн, валовая рентабельность снизилась на 9,9% по сравнению с аналоги... |
| Mar 8, 2023 | Adidas will slash its dividends as the split with Kanye West's Yeezy looks set to wipe out $1.3 billion in earnings | Adidas said Wednesday it will cut its 2022 dividend by around 80% after ending its Yeezy partnership.
The sportswear giant expects to take a $1.3 billion earnings hit after severing ties with Kanye West.
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Adidas slashed its 202... |
| Mar 3, 2023 | Unfair Unjust - The Devastation Caused by Withdrawn Resources and The Effects on Black Communities | John E. Harmon Sr., African American Chamber of Commerce of New Jersey (AACCNJ)
An Open Letter to Nike and Adidas by John E. Harmon Sr., African American Chamber of Commerce of New Jersey (AACCNJ)
When Nike and Adidas withdraw endorsements ... |
| Feb 13, 2023 | Adidas is facing a problem even bigger than Yeezy | Adidas flagship store entrance in New York City. Sarah Belle Lin/Insider
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Adidas announced early financial guidance for 2023 on Thursday.
Adidas expects sales to drop by $1.28 billion in 2023 if it doesn't sell leftover Yeezy inve... |
| Feb 11, 2023 | Разрыв контракта с Канье Уэстом может обернуться для Adidas потерей $1,3 млрд | Немецкий спортивный ретейлер опубликовал финансовый прогноз на 2023 год, в котором предупредил о возможных убытках в новом году, причиной которых может стать отказ от работы с Канье Уэстом. После этого объявления акции Adidas рухнули на 12,... |
| Feb 10, 2023 | Adidas’ Yeezy Line Isn’t Selling. The Retailer Is Ready to Take a $750 Million Hit. | Adidas stock was falling Friday after the sportswear company posted full-year 2023 financial guidance that warned of a big loss if it’s unable to sell its existing Yeezy inventory.
This is a product line created through a partnership with r... |
| Feb 10, 2023 | Adidas could lose over $750 million as it tries to figure out what to do with its stockpile of Yeezys | Adidas Yeezy crossed $1 billion in sales 2019. Jeremy Moeller/Getty Images
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Adidas may lose over $700 million in operating profits in 2023 if it doesn't sell off excess Yeezys.
Currency-neutral sales would also decline in the &quo... |
| Dec 9, 2022 | Adidas needs Yeezy-like designs to thrive, but many sneakerheads say they're done with the brand | Adidas Yeezy Boost 350 V2 sneakers. Edward Berthelot/Getty Images
In a note, Cowen analysts said Adidas has "a path forward" in selling popular shoes without Yeezy.
Some sneakerheads will give Adidas' new offerings a chance, while... |
| Nov 29, 2022 | Kanye West said the IRS put a $75 million hold on 4 of his accounts because he owes $50 million in taxes | Ye, formerly known as Kanye West. Edward Berthelot/GC Images
On a podcast on Monday, Kanye West said the IRS put a $75 million hold on four of his accounts.
The rapper said he owes around $50 million in taxes.
He's now estimated to be worth... |
| Nov 10, 2022 | Adidas will sell Yeezy designs under a different name following Kanye West controversy, CFO says | Adidas says it still plans to sell Yeezy designs — just with a different name.
The shoe and apparel brand announced its intentions to keep selling Yeezy products — which were created by Ye, formerly known as Kanye West — in a quarterly earn... |
| Nov 9, 2022 | Adidas' break-up with Kanye West has halved its earnings forecast for 2022 | Kanye West (right) with Adidas CMO Eric Liedtke in 2016. Jonathan Leibson/Getty Images
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Adidas had forecast net income of 500 million euros five days before cutting ties with Kanye West.
After ending the deal with the rapper the f... |
| Oct 26, 2022 | Ye's antisemitic comments show the risks companies face when they hook up with big-name celebs | Ye, formerly known as Kanye West, is seen during Paris Fashion Week in France on October 2, 2022. Edward Berthelot/GC Images
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Many business partners dropped Ye, formerly known as Kanye West, following his antisemitic rants.
The ra... |
| Oct 26, 2022 | Adidas expects to lose $246 million in profit this year after cutting ties with Kanye West | David Livingston/Getty Images
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Adidas expects to lose $246 million in profit by the end of the year after cutting ties with Ye.
Baird estimates Yeezy generated $1.7 billion in annual revenues for Adidas, or 8% of its 2021 total.
F... |
| Oct 26, 2022 | Resale site The RealReal joins the list of companies cutting ties with Kanye West and his Yeezy line after the rapper's antisemitic remarks | Kanye West Evan Agostini/Invision/AP
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The RealReal said Tuesday that it would not be accepting new listings for Yeezy products on its site.
There are still hundreds of listings under the 'Yeezy' tag on the site.
Adidas announced e... |
| Oct 25, 2022 | Adidas says it's cutting ties with Kanye West over his recent 'hateful and dangerous' comments | Jonathan Leibson/Getty Images
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Adidas said Tuesday it is ending its Yeezy partnership with Kanye West. It cited his "unacceptable, hateful and dangerous" comments and actions.
Ye wore a "White Lives Matter" shi... |
| Oct 25, 2022 | Adidas Responds To Its Kanye West Crisis | Adidas today terminated his partnership with rapper Kanye West, citing his recent antisemitic ... [+] comments. The company’s logo seen here on a football jersey in a store in Krakow, Poland on December 15, 2021 (Photo by Jakub Porzycki/Nur... |
| Oct 25, 2022 | Adidas just yanked its deal with Kanye West. Here's how much of a hit his net worth might take. | Adidas yanked its partnership with Kanye West. Gotham/GC Images
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In 6 years, Kanye West went from allegedly being $53M in debt to being a billionaire on Forbes' list.
Now that Adidas yanked its deal, experts expect West's fortune ... |
| Oct 25, 2022 | Adidas отказался от сотрудничества с Канье Уэстом из-за антисемитских высказываний рэпера | Немецкий производитель спортивной одежды и обуви Adidas разорвал сотрудничество с рэпером Канье Уэстом. Компания начала работать с артистом в 2013 году, а с 2016-го выпускает его линию одежды и обуви Yeezy. По оценке Adidas, разрыв договора... |
| Oct 25, 2022 | Adidas ends partnership with Ye over antisemitic remarks | Adidas has ended its partnership with the rapper formerly known as Kanye West over his offensive and antisemitic remarks, the latest company to cut ties with Ye and a decision that the German sportwear company said would hit its bottom line... |
| Oct 25, 2022 | Adidas immediately terminates Kanye partnership over antisemitism | HOLLYWOOD, CA – JUNE 28: Kanye West at Milk Studios on June 28, 2016 in Hollywood, California. adidas and Kanye West announce the future of their partnership: adidas + KANYE WEST (Photo by Jonathan Leibson/Getty Images for ADIDAS)
German sp... |
| Oct 21, 2022 | Endeavor CEO Ari Emanuel urges brands to stop working with Kanye West | Top entertainment industry talent agent Ari Emanuel is calling on businesses to stop working with rapper Ye, better known as Kanye West, over his antisemitic comments on social media.
Emanuel, CEO of Endeavor, said in a Financial Times op-e... |
| Oct 11, 2022 | Adidas' former brand president says streetwear needs a 'Tesla-like moment' to move the industry beyond plastics. His startup now aims to accomplish what brands like Nike haven't. | Unless Collective cofounder Eric Liedtke Courtesy Unless Collective This story is available exclusively to Insider subscribers. Become an Insider and start reading now.
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Eric Liedtke worked for Adidas for 26 years, ultimately serv... |
| Aug 19, 2022 | Nike and Adidas are blaming COVID for low China sales, but the numbers don’t add up | Adidas has posted healthy revenue gains in its other combined markets in the first half of the year, but the company’s revenue in China dropped by 35% year-on-year, with net sales decreasing from $2.4 billion to $1.7 billion. In the first q... |
| May 26, 2022 | Courts Are Not A Weapon: How Corporations Like Chevron Use The Law To Get Their Way | In 2008, I attended Chevron’s CVX annual meeting in Richmond, California, alongside indigenous activists from Ecuador concerned about their ownership of Texaco and the legacy of environmental destruction in Ecuador. I will never forget an E... |
| May 16, 2022 | As Nike cuts ties with retailers, competitors look to take its place in wholesale | “From the brands’ perspective, their hope is that by forming that kind of exclusive partnership, it gives them a greater share of shelf, in essence, amongst the retailers that they’re partnered with,” Moorut said. These partnerships would g... |
| Feb 14, 2022 | От высокой моды до кроссовок: топ-20 самых ярких коллабораций в Fashion | Читайте по теме: 20 самых интересных коллабораций зарубежных брендов, Без матрешек и хохломы: какие коллаборации создают российские бренды
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Коллаборации в сегментах люкс и премиум
Supreme x Louis Vuitton
Louis Vuitton x Джефф Кунс... |
| Jan 26, 2022 | Adidas AG: Preliminary announcement of the publication of financial reports according to Articles 114, 115, 117 of the WpHG [the German Securities Act] | DGAP Preliminary announcement financial reports: adidas AG / Preliminary announcement on the disclosure of financial statements
adidas AG: Preliminary announcement of the publication of financial reports according to Articles 114, 115, 117 ... |
| Sep 16, 2021 | How one nonprofit is getting the world’s biggest retail brands to improve human rights in countries producing raw materials | A landscape in the Haut Katanga province in the Democratic Republic of the Congo. Raphael Deberdt
The Responsible Sourcing Network is getting global brands to improve supply-chain sustainability.
It convinces companies to use sustainable ra... |
| Sep 16, 2021 | How one nonprofit is getting the world's biggest retail brands to improve human rights in countries producing raw materials | A landscape in the Haut Katanga province in the Democratic Republic of the Congo. Raphael Deberdt
The Responsible Sourcing Network is getting global brands to improve supply-chain sustainability.
It convinces companies to use sustainable ra... |
| Sep 15, 2021 | The 29-year-old founder of a $1 billion fitnesswear label: We don’t worry about larger brands | Gymshark founder Ben Francis says he doesn’t view big-name sportswear brands as a threat to his relatively young $1 billion label.
“So we don’t worry about larger brands,” Francis told CNBC in a recent video interview, arguing that many of ... |
| Aug 13, 2021 | When will Reddit go public already? | This is the web version of Term Sheet, a daily newsletter on the biggest deals and dealmakers. Sign up to get it delivered free to your inbox.
Paid Content What is xP&A—and why does your company need it? From Workday
This is u/Jessica M... |
| Aug 13, 2021 | When will Reddit go public already? | This is u/Jessica Mathews, Fortune finance writer, stepping in again for u/Lucinda. We’re talking about r/Reddit today, if you haven’t already figured that out from all the hashes.
Reddit announced yesterday that it had raised $410 million ... |
| Aug 13, 2021 | Adidas gives Reebok the boot. Will this go down as one of the worst sportswear acquisitions ever? | Subscribe to Fortune Daily to get essential business stories straight to your inbox each morning.
Adidas Group has finally cleaned its hands of Reebok, selling the underperforming shoe brand at a steep loss.
U.S.-based celebrity-and-clothin... |
| Aug 13, 2021 | Adidas agrees to sell Reebok for $2.5 billion to a company aiming to go public this summer | Adidas has agreed to sell Reebok for roughly $2.5 billion, a sum less than what it originally paid.
Reebok will be bought by Authentic Brands Group, a conglomerate that also owns Brooks Brothers and Forever 21.
Adidas bought Boston-based Re... |
| Aug 12, 2021 | Adidas продаст бренд Reebok за €2,1 млрд | О договоренности между компаниями говорится в официальном сообщении Adidas, размещенном на сайте. Большая часть суммы будет выплачена наличными при закрытии сделки, а оставшаяся часть состоит из отсроченного и условного вознаграждения, уточ... |
| Jun 16, 2021 | Adidas CEO Kasper Rorsted says consumers will force fashion industry to be more sustainable | Adidas CEO Kasper Rorsted said consumers are looking at the fashion industry with more scrutiny, which will force the industry to change.
Speaking at the CNBC Evolve Global Summit, the Adidas CEO discussed its partnership with Allbirds focu... |
| Apr 12, 2021 | Reebok To Launch Vegan & Sustainable Version of Its Nano X1 Training Shoe | British athletic wear company Reebok, a subsidiary of Adidas, has announced it will be launching the Nano X1 Vegan in the US. The shoe is an animal-free version of one of its most popular designs.
The Nano X1 Vegan is a USDA-certified bio-b... |
| Feb 16, 2021 | Adidas продаст Reebok | Adidas запустила процесс продажи своего бренда Reebok, говорится в заявлении, опубликованном на сайте компании. Немецкий производитель принял такое решение в процессе разработки новой пятилетней стратегии.
«После тщательного анализа мы приш... |
| Oct 22, 2020 | Adidas reportedly planning to sell Reebok amid COVID-19 struggles | Sign up for our special edition newsletter to get a daily update on the coronavirus pandemic.
More On: adidas
Adidas and Allbirds launch a new ‘low-carbon’ sneaker — snag it now McDonald's All American Boys and Girls games Adidas titillates... |
| Sep 22, 2020 | Nike’s Earnings Are Another Sign Coronavirus Is Widening The Retail-Industry Divide | Nike shares surged to a record high late Tuesday after the company reported better-than-expected ... [+] fiscal first-quarter profit and sales. Photographer: Michael Nagle/Bloomberg© 2016 Bloomberg Finance LP |
| Aug 23, 2020 | Bayern Munich’s Transfer History Is Far More Like Paris Saint-Germain’s Than It Admits | Paris Saint-Germain v Bayern Munich - UEFA Champions League FinalGetty Images |
| Aug 7, 2020 | Adidas Dropped 34% In Q2 Revenue, But The Real Issue Is Not Financial | |
| Mar 9, 2020 | Human Rights Really Aren’t All That Important: Just Ask 200 Leading Companies | That is the conclusion one reaches after reading the latest report by the Corporate Human Rights Benchmark (CHRB), which was set up by investors and civil society organisations dedicated to creating the first open and public benchmark of co... |
| Feb 6, 2020 | Adidas Builds Football Field Using 1.8 Million Recycled Plastic Bottles | 19 1
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Adidas, the global sportswear and sneaker giant, has just donated a sustainable American football field made out of 1.8 million recycled plastic bottles. Collected from beaches, coastal communities, shorelines and... |
| Nov 11, 2019 | Adidas backpedals on robotic shoe production with Speedfactory closures | An expensive experiment in global distribution has been abandoned by Adidas, which has announced that will close its robotic “Speedfactories” in Atlanta and Ansbach, Germany, within 6 months. The company sugar-coated the news with a promise... |
| Apr 10, 2019 | ‘I give them credit for taking the deepest dive first’: Inside Adidas’ playbook for celebrity partnerships | “The popularity of the Yeezy has transcended Kanye. What Adidas continues to do really well with the Yeezy line is create a line that hardcore sneakerheads continue to covet,” Brian Quarles, chief creative officer for sports marketing agenc... |
| Jun 29, 2018 | Adidas data breach may have exposed personal data of American customers | Sportswear company Adidas has warned US customers about a security breach that took place earlier this week.
The firm says that on Tuesday it was made aware that "an unauthorized party claims to have acquired limited data associated wi... |
| Mar 14, 2018 | Adidas сократила четверть сотрудников в России и СНГ в 2017 году Статьи редакции | Российский регион единственным показал падение продаж на фоне роста общей выручки.
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Немецкий производитель спортивной одежды и экипировки Adidas сократил количество сотрудников в России и СНГ за год на 26%. О... |
| Sep 27, 2017 | The Rise Of Direct-To-Consumer Marketing | Shutterstock |
| Jun 26, 2017 | Nike is taking a page right out of its biggest rival's playbook | Reuters/Drew Angerer
A scene from Nike's new flagship store in New York.
On June 15, Nike announced a new plan to cut styles and workers, speeding up production in response to sagging sales.
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As part of the plan, the company sa... |
| Feb 25, 2016 | Hykso’s wearable sensors promise to improve your punch | It’s estimated that 35 million people train in sports like boxing, kickboxing, and mixed martial arts. And while there are many wearables and sensors aimed at ensuring that the right number of calories are being burned or you’re exercising ... |
| Feb 12, 2016 | Fitness App Runkeeper To Be Acquired By Running Shoe Maker ASICS | Runkeeper is set to become the latest fitness startup to be acquired by a workout gear company. Jason Jacobs, the startup’s co-founder and chief executive officer, announced today that his company has entered into a definitive agreement to ... |
| Feb 12, 2016 | Asics Buys Runkeeper as Apps & Athletic Gear Continue to Merge | Share Share on Facebook Share on Twitter LinkedIn Email Reprints
[Updated 2/12/16, 3:32 p.m., to include deal price and details from Asics’s press release.] Japanese shoemaker Asics just acquired one of Boston’s best-known consumer tech com... |
| Aug 28, 2015 | Inside Runtastic’s $239M Adidas acquisition | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
Austria isn’t synonymous with big-money tech acquisitions, but Runtastic put the country firmly on the global startup map this month wh... |
| Aug 8, 2015 | M&A roundup - week ending 8/8/15 | Microsoft bought FantasySalesTeam; Adidas purchased Runtastic; IBM acquired Merge Healthcare
1010data, a provider of cloud-based big data analytics for retail, manufacturing, telecom and financial services enterprises, was acquired by Advan... |
| Aug 6, 2015 | Adidas Group buys fitness apps and devices maker Runtastic from Axel Springer for €220 million | Runtastic, the Austrian startup behind a range of fitness applications, a Web portal and related hardware, has been acquired by Adidas Group for €220 million. That gives a healthy profit to German media company Axel Springer, which acquired... |
| Aug 6, 2015 | Adidas Acquires Runtastic for €220M | Runtastic GmbH, a Pasching, Austria-based provider of mobile apps for measuring sports and fitness data, has been acquired by Adidas Group.
Axel Springer SE is selling its majority stake (50.1%) along with the Runtastic founders and co-shar... |
| Aug 5, 2015 | Adidas acquires wearables company Runtastic for €220M | Runtastic offers 20 fitness apps, multiple devices and has 70 million registered users
With the rise in wearables, it's no longer enough to just exercise on your own. Now its all about getting the most data, and connecting with other people... |
| Adidas sourced 43% Better Cotton in 2015 | Better Cotton Initiative has said that sportswear giant Adidas has sourced more than 40 per cent (43% to be exact) of all its cotton as Better Cotton last year, surpassing the planned target of 40 per cent.
The retailer said in a release is... |
