Date | Title | Description | Source |
28.03.2024 | Snowflake is doubling down on data clean room tech as it for... | Premium Advertising Snowflake is doubling down on data clean room tech as it forges deeper ties with... | businessin... |
14.03.2024 | Experts expect these 13 private-equity firms will invest in ... | Premium Advertising Experts expect these 13 private-equity firms will invest in advertising and mark... | businessin... |
08.03.2024 | MarTech Interview with Emily Barfuss, CMO at Ogury | 1. Emily, please share your personal journey into the adtech industry and highlight key moments or c... | martechcub... |
01.03.2024 | Adtech's $40 billion juggernaut The Trade Desk is about to f... | Advertising Adtech's $40 billion juggernaut The Trade Desk is about to face its biggest test yet
Lau... | businessin... |
24.02.2024 | Маркетплейсы доминируют в Рунете, Samsung сэкономил $4 млрд,... | OpenAI отказали в регистрации GPT как товарного знака, Apple с трудом, но отбилась от иска патентног... | habr.com/r... |
14.02.2024 | Shopify's new price hikes could put pressure on its app deve... | Tech Shopify's new price hikes could put pressure on its app developer ecosystem
Madeline Stone
2024... | businessin... |
08.02.2024 | Shopify is launching an ad product that takes a page from Me... | Advertising Shopify is launching an ad product that takes a page from Meta's playbook
Lauren Johnson... | businessin... |
23.01.2024 | Exclusive: Fox renews multiyear measurement deal with Nielse... | Nielsen has inked a multiyear measurement deal with Fox Corp., Nielsen CEO Karthik Rao told Axios, m... | axios.com/... |
02.01.2024 | Meet 12 generative AI startups that are primed to transform ... | Premium Advertising Meet 12 generative AI startups that are primed to transform advertising and mark... | businessin... |
22.12.2023 | OpenAgent.com.au raises $6 million to capture more of Austra... | article-article-body
A chance meeting and 400% year-on-year growth has helped real estate agent comp... | smartcompa... |
15.12.2023 | Mansa partners with Big Cabal Media to spotlight its Moonsho... | Mansa, a US-based free streaming platform for Black culture-inspired content, has partnered with Big... | techcabal.... |
08.12.2023 | The 16 hottest adtech companies of 2023 | Chalice Custom Algorithms; MiQ; Applovin Chalice Custom Algorithms; MiQ; Applovin This story is avai... | businessin... |
17.11.2023 | Online Advertising is Broken & We Need a Plan to Fix It:... | CDT Google Policy Fellow Cami Goray also contributed to this post.
The online advertising ecosystem ... | einpresswi... |
13.11.2023 | Недельный геймдев: #147 — 12 ноября, 2023... | Из новостей: книга от Unity для дизайнеров уровней, AppsFlyer прикупил DevtoDev, Houdini 20, Icewind... | habr.com/r... |
25.09.2023 | Why The Line Between Buy-Side And Sell-Side Ad Tech Is Getti... | As an independent ad tech advisor, Ivan provides professional advice to the CEO and C-level manageme... | forbes.com... |
11.08.2023 | Amazon is quietly building a publisher-focused ad product te... | Amazon CEO Andy Jassy Reuters/Mike Blake This story is available exclusively to Insider subscribers.... | businessin... |
27.07.2023 | The Future Of Digital Marketing Is Up To Gen Z | The Future Of Digital Marketing Is Up To Gen Zgetty | forbes.com... |
10.07.2023 | Digital Spotlight: важные события второго квартала 2023 года... | Иван Фадюшин vs Getintent
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22 апреля 2022 года коммерсант ... | vc.ru/u/12... |
03.07.2023 | The digital-ad industry is spending the 4th of July holiday ... | Neil Nguyen, the CEO of MediaMath. Sizmek This story is available exclusively to Insider subscribers... | businessin... |
28.06.2023 | Data clean rooms: The power of second-party data | A staggering 81 percent of advertisers depend on third-party data to reach customers and understand ... | betanews.c... |
13.06.2023 | Keeping Score In Media Measurement 2023: Nielsen And Its Com... | Television streaming video concept. Media TV video on demand technology. Video service with internet... | forbes.com... |
12.05.2023 | The latest sign Linda Yaccarino could be Elon Musk's choice ... | Linda Yaccarino is leaving NBCUniversal, where she's been its advertising chief.
Yaccarino is report... | businessin... |
11.05.2023 | Breaking AI bias: Predictive analytics platform aims to elim... | Join top executives in San Francisco on July 11-12, to hear how leaders are integrating and optimizi... | venturebea... |
06.04.2023 | Digital Spotlight: важные события первого квартала 2023 года... | Нейросети – много шума из всего
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Про нейросети говорили много и часто и до 1 ... | vc.ru/u/12... |
16.03.2023 | Audigent Partners With Recurrent to Unlock Scale for Many Ad... | Advertisers gain access to 65M monthly engaged consumers as Recurrent data brings additional scale t... | einpresswi... |
13.03.2023 | Walmart V. Amazon: Advertising, Inflation, And The Battle Fo... | Amazon v. WalmartTada Images - stock.adobe.com | forbes.com... |
12.03.2023 | M&A strategy shifts highlight the ad tech model of the f... | In the ad tech and martech spaces, the shifts and themes that are driving consolidation right now ar... | venturebea... |
01.03.2023 | MediaMath seemed destined for a $1B fairy-tale exit. Instead... | This story is available exclusively to Insider subscribers. Become an Insider and start reading now.... | businessin... |
21.02.2023 | Audigent Chief Commercial Officer Jake Abraham Joins Prebid.... | Audigent’s publisher business lead will play role in evolving the open-source monetization tools for... | einpresswi... |
07.02.2023 | Check out the 10-page pitch deck a new adtech startup used t... | Rembrand CEO and founder Omar Tawakol. BlueKai This story is available exclusively to Insider subscr... | businessin... |
06.02.2023 | 4 reasons why Amazon's advertising business is still surging... | Amazon CEO Andy Jassy. Michael Buckner/Variety via Getty Images This story is available exclusively ... | businessin... |
26.01.2023 | BuzzFeed’s stock price soars as company announces AI content... | BuzzFeed Inc.’s shares just rose by as much as 150% as the digital media company announced today tha... | siliconang... |
19.01.2023 | Meta centralizes more user and privacy settings across its a... | Facebook parent Meta announced today it’s further centralizing various user settings across its suit... | techcrunch... |
06.01.2023 | Streaming is killing the traditional TV ad sales role | Former Paramount advertising chief Jo Ann Ross at the 2022 upfront. Paramount This story is availabl... | businessin... |
27.12.2022 | From Amazon to The Trade Desk, experts predict these compani... | Industry experts predicted the companies most likely to go shopping for adtech, martech, and ad cons... | businessin... |
16.12.2022 | What To Do While Cookies Perform The Longest Death Scene Eve... | Ajay Gupta founded Stirista in 2009. As CEO, he oversees the data-driven, performance marketing solu... | forbes.com... |
14.12.2022 | The 12 hottest adtech companies of 2022 | LiveIntent This story is available exclusively to Insider subscribers. Become an Insider and start r... | businessin... |
09.12.2022 | ТОП-150 лучших курсов по интернет-маркетингу в Москве на 202... | В бизнесе от маркетолога зависит очень многое — продажи, привлечение и удержание клиентов. Грамотный... | vc.ru/u/13... |
23.11.2022 | Privacy restrictions will hit the ad industry hard in 2023. ... | Novatiq; LiveRamp; Permission; Xandr; Rachel Mendelson/Insider This story is available exclusively t... | businessin... |
04.10.2022 | Meet 23 former Amazon staffers turned entrepreneurs who are ... | Lindsey Andrews, cofounder and CEO, Minibar Delivery Minibar Delivery This story is available exclus... | businessin... |
22.09.2022 | A hacker turned serial entrepreneur who built an ad platform... | From left: Vibe cofounders CTO Frank Tetzlaff and Arthur Quérou. Vibe This story is available exclus... | businessin... |
31.08.2022 | 14 influential Microsoft execs powering its advertising busi... | From left to right: Daniell McMeekin, Ben John, Sandra Lopez, and Mike Welch Microsoft; Marianne Aya... | businessin... |
19.08.2022 | Apple SKAdNetwork 4.0: к чему готовиться маркетологам в буду... | В 2021 году Apple мощно изменила ландшафт мобильного маркетинга, выпустив iOS 14.5. С этого момента ... | rb.ru/opin... |
19.08.2022 | Oracle insiders explain how it lost the marketing cloud war ... | Former Oracle employees describe how the cloud giant was beat by rivals like Salesforce and Adobe an... | businessin... |
26.07.2022 | DTC Briefing: How startups are using Instacart’s advertising... | Hex’s head of marketing, Christine Luongo, said that Instacart “makes it easy for brands to get star... | modernreta... |
26.07.2022 | DTC Briefing: How startups are using Instacart’s advertising... | This is the latest installment of the DTC Briefing, a weekly Modern Retail column about the biggest ... | modernreta... |
12.07.2022 | Trade Desk Reaches Ad Deal With Disney. Both Stocks Are Clim... | Trade Desk has reached an agreement with Walt Disney sending shares of the advertising technology co... | barrons.co... |
05.07.2022 | Verve Group Acquires Dataseat | Verve Group
Dataseat
User acquisition platform to drive campaign performance—without device identifi... | einpresswi... |
29.06.2022 | Extreme Reach Earns Spot on AdExchanger’s List, The Top 50 2... | Extreme Reach
ER selected from hundreds of submissions from around the world
Our global video ad ser... | einpresswi... |
27.06.2022 | Bombora Named One of AdExchanger’s 2022 Top 50 Programmatic ... | B2B Intent Data Leader Honored as One of the Best Agencies, Tech Providers and Partners for Advertis... | einpresswi... |
24.06.2022 | T-Mobile Allegedly Sells Your Data to Advertisers, But You M... | Isaiah Richard, Tech Times 24 June 2022, 09:06 pm
T-Mobile is allegedly selling user data to adverti... | techtimes.... |
25.05.2022 | Aki Technologies’ Melody Lin and Nicole R. Ferrera Named Top... | Aki Technologies
Melody, Nicole Recognized by AdMonsters and AdExchanger for Exceptional Contributio... | einpresswi... |
24.05.2022 | As Social-Video Ad Metrics Become More Vital, Tubular Names ... | getty | forbes.com... |
29.04.2022 | The winners and losers of Apple’s anti-tracking feature | When Apple rolled out its long-awaited, much-hyped privacy update one year ago this week, it was acc... | vox.com/re... |
29.04.2022 | Changes In The Media Measurement Landscape Raise Advertiser ... | There’s a NASCAR-style race happening in the world of media measurement: Which media measurement pla... | forbes.com... |
10.04.2022 | Opt-in is not a replacement for opt-out | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI an... | venturebea... |
08.04.2022 | Bombora’s Thought Leadership Drives Industry Conversations o... | Executive Leaders Educate on ABM, Data Risks and Maximizing Customer Insights NEW YORK, NEW YORK, UN... | einpresswi... |
20.03.2022 | How self-service advertisers can optimize performance | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI an... | venturebea... |
20.03.2022 | How self-service advertisers can optimize performance | Did you miss a session at the Data Summit? Watch On-Demand Here.
This article was contributed by Jer... | venturebea... |
28.02.2022 | LinkedIn acquires Israeli web analytics startup Oribi for $8... | LinkedIn — the social network for people looking to connect with others in their professional fields... | techcrunch... |
22.02.2022 | 2021 predictions that didn’t pan out—what did the industry l... | In the ad industry, forecasting consumer behavior trends is a constant exercise. How effectively a b... | emarketer.... |
01.02.2022 | SiriusXM figures out how to track audiences across its apps,... | The use of tracking cookies is winding down, and Apple’s anti-tracking privacy update has impacted m... | techcrunch... |
19.01.2022 | Publisher adtech firm OpenWeb is flush with cash and making ... | Nadav Shoval, CEO of OpenWeb OpenWeb This story is available exclusively to Insider subscribers. Bec... | businessin... |
17.01.2022 | How Terence Kawaja, part banker, part comedian, became adtec... | This story is available exclusively to Insider subscribers. Become an Insider and start reading now.... | businessin... |
17.01.2022 | Mark Zuckerberg and Sundar Pichai personally oversaw an ille... | Unredacted court documents reveal a string of new allegations against Facebook and Google.
The firms... | businessin... |
05.01.2022 | Adswerve’s Industry-Leading Workplace Culture Recognized wit... | DENVER (PRWEB) January 05, 2022
Adswerve, a leading Google Marketing Platform partner and consultanc... | prweb.com/... |
04.01.2022 | Where will our data go when cookies disappear? | James Avery Contributor
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James Avery is the founder and CEO of Kevel and has over a ... | techcrunch... |
15.12.2021 | OpenX to Pay $2M for Collecting Data on Children | OpenX, a Pasadena-based ad tech company, agreed to pay $2 million to settle allegations that it amas... | dot.la/ope... |
02.12.2021 | Why Now Is The Right Time To Invest In AdTech | Jeremy Fain is the CEO and Co-Founder of Cognitiv, the first neural network technology available for... | forbes.com... |
18.11.2021 | What The Media Rating Council Does | | forbes.com... |
17.11.2021 | Что заменит cookies: обзор решений для идентификации и тарге... | С 2018 года, после вступления в силу GDPR, активно развиваются тренды на защиту персональных данных ... | rb.ru/anal... |
11.11.2021 | Audio Partnership Expands Quotient's Programmatic OOH Offeri... | Audio Partnership Expands Quotient's Programmatic OOH Offerings New partnership with Place Exchange ... | marketscre... |
09.11.2021 | Klobuchar, Cotton Competition Bill Latest To Pretend 'Big Te... | So we’ve noted a few times that the recent Congressional fixation on “big tech monopolies” is weirdl... | techdirt.c... |
09.11.2021 | Klobuchar, Cotton Competition Bill Latest To Pretend 'Big Te... | So we've noted a few times that the recent Congressional fixation on "big tech monopolies"... | techdirt.c... |
08.11.2021 | Mobile Monday: New Paths to Attribution, Netflix Enters Into... | Mobile Monday
Every week, Digital Turbine, AdColony, and Fyber are teaming up to give you the latest... | marketscre... |
15.10.2021 | Mintegral ranked as one of the top 10 ad networks in the wor... | GUANGZHOU, China, Oct. 14, 2021 /PRNewswire/ -- Mintegral, a leading mobile programmatic advertising... | en.prnasia... |
14.10.2021 | Mintegral ranked as one of the top 10 ad networks in the wor... | GUANGZHOU, China, Oct. 14, 2021 /PRNewswire/ -- Mintegral, a leading mobile programmatic advertising... | en.prnasia... |
06.10.2021 | Spotify’s podcast creation tool Anchor gains access to the c... | Earlier this year, Spotify introduced its new audio advertising marketplace, the Spotify Audience Ne... | techcrunch... |
24.09.2021 | In-store retail advertising is going digital | In the past year, advertising has saturated online marketplaces like Amazon and Instacart. Now, reta... | modernreta... |
24.09.2021 | In-store retail advertising is going digital | Ads are only a secondary part of that, he said, but they are the company’s moneymaker. Cooler Screen... | modernreta... |
22.09.2021 | Google ads to get more transparent by offering access to adv... | Google today announced a change to its online ads, which will now display new disclosures that allow... | techcrunch... |
19.09.2021 | Amazon Is Pushing More Ads To the Top of Search Results, Dri... | RJ Pierce, Tech Times 19 September 2021, 10:09 am
Amazon is doing something to the Google search res... | techtimes.... |
14.09.2021 | Creative adtech is on the cusp of a revolution, and VCs shou... | Casey Saran Contributor
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An ad tech veteran who has logged time at Google and The Ru... | techcrunch... |
31.08.2021 | DTC Briefing: Warby Parker’s direct listing highlights the p... | But Warby Parker reported customer acquisition costs much differently than most direct-to-consumer b... | modernreta... |
31.08.2021 | DTC Briefing: Warby Parker’s direct listing highlights the p... | This is the latest installment of the DTC Briefing, a weekly Modern Retail column about the biggest ... | modernreta... |
26.08.2021 | What Every Health Tech Startup Needs To Know About GDPR’s In... | Ariel Katz, CEO and co-founder of H1. | forbes.com... |
23.08.2021 | BDEX Named “Best Contact Database Company” in 2021 MarTech B... | In a crowded market of consumer data platforms, BDEX works hard to ensure clients do not have to sac... | prweb.com/... |
09.08.2021 | The End of the Cookie: A New dawn of Outcomes First Marketin... | The impending doom of the 3rd party cookie has been well documented but the real question for most m... | martechcub... |
21.07.2021 | Place Exchange Closes $20 Million in Venture Funding to Powe... | Series A Round Co-led by Revolution Ventures and Tribe Capital, Completing the Spinout of Place Exch... | revolution... |
20.07.2021 | Adswerve Wins Google Cloud Specialization Partner of the Yea... | This award reflects our continued support for marketers on Google Cloud and our commitment to buildi... | prweb.com/... |
12.07.2021 | BDEX Named to AdExchanger 2021 Programmatic Power Players Li... | Our field has undergone some major changes in the last year, and it is truly remarkable to see how o... | prweb.com/... |
07.07.2021 | Cognitiv Named to AdExchanger’s 2021 Programmatic Power Play... | We are thrilled to be included in AdExchanger’s annual list of top players in programmatic and achie... | prweb.com/... |
01.07.2021 | Buyers.json and Demand Chain Are Here: Your Chance to Improv... | Buyers.json and Demand Chain Are Here: Your Chance to Improve Buyer Transparency
Buyer transparency ... | marketscre... |
10.06.2021 | Apple throws advertisers a bone in iOS 15 SKAdNetwork update | The news: Advertisers will soon be able to get data on postbacks, or mobile app install validations,... | emarketer.... |
03.06.2021 | Google plans more Android privacy, but it’s nothing like App... | Apple released two great privacy features in iOS 14. The amount of opposition the company received f... | bgr.com/te... |
30.05.2021 | 4 alternatives to cookies and device IDs for marketers | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI an... | venturebea... |
30.05.2021 | 4 alternatives to cookies and device IDs for marketers | Did you miss a session from the Future of Work Summit? Head over to our Future of Work Summit on-dem... | venturebea... |
26.05.2021 | Instagram launches a new section for shopping product drops | Instagram today announced it’s adding a new feature to help connect online shoppers to product drops... | techcrunch... |
18.05.2021 | Facebook debuts ‘Live Shopping Fridays’ featuring beauty, fa... | Facebook wants to whet consumers’ appetite for live streamed shopping with this week’s launch of “Li... | techcrunch... |
18.05.2021 | G/O Media launches first-party data platform | Sign up for our daily briefingMake your busy days simpler with Axios AM/PM. Catch up on what's new a... | axios.com/... |