Oishii Leads Vertical Farm Revolution with Major Funding
May 19, 2026, 9:54 pm
Location: United States
Employees: 51-200
Founded date: 2017
Total raised: $484M
Oishii, the vertical strawberry farm innovator, secured $150 million in Series C funding. This capital fuels aggressive expansion. It advances robotics and automation across its Smart Farm model. Oishii blends Japanese farming with modern engineering. This ensures pesticide-free, Non-GMO strawberries year-round. The company now reaches 18 U.S. states and Toronto. Product lines broaden, offering diverse price points. Strategic acquisitions and R&D in Japan strengthen Oishii's position. This investment marks a new era for sustainable indoor agriculture. Total funding now stands at $370 million.
Oishii has completed the first close of its Series C financing. This substantial investment totals $150 million. It marks a pivotal moment for the indoor farming pioneer. The capital injection signals a new phase of rapid scale. Oishii operates the world’s largest indoor vertical strawberry farm. Its mission is clear: revolutionize fresh produce delivery.
This funding round was led by SPARX Asset Management. Key participants included Nomura Real Estate Development, MISUMI Group, and Mizuho Bank. The strong investor confidence underscores Oishii’s proven model. It validates the company's approach to controlled environment agriculture.
Oishii’s Smart Farm model stands apart. It integrates advanced robotics and automation. Sophisticated engineering powers its operations. Centuries-old Japanese farming techniques also play a crucial role. This fusion creates optimal growing conditions. The result is pesticide-free, Non-GMO strawberries. They are harvested at peak ripeness, year-round.
The vertical farming sector has faced challenges. Many companies struggled to scale. Oishii, however, has thrived. Its focused strategy emphasizes robotics and automation. This approach drives efficiency and broader consumer access. It differentiates Oishii in a competitive landscape.
The new capital will drive significant expansion. Oishii plans to increase production capacity. It will deepen robotics integration across its farms. Farm infrastructure will grow significantly. This includes both U.S. and Japanese operations. The company also commits to developing new product formats.
Market reach has expanded dramatically. Oishii now distributes its premium strawberries across 18 U.S. states. The company also launched in Toronto. This marks its first international retail market. This expansion demonstrates Oishii’s ability to enter new territories effectively.
Product innovation remains central. Oishii first introduced the Omakase Berry in 2018. It commanded a premium price point. Since then, the product portfolio has diversified. The Koyo Berry and Nikko Berry offer new options. These additions target more accessible price points. Consumers can now find Oishii berries from $4.99 to $15.
New pack sizes also enhance retail flexibility. The brand has extended beyond fresh produce. A Premium Preserves line now graces pantry shelves. This strategy broadens Oishii’s consumer base. It strengthens brand presence in diverse categories.
The Nikko Berry, launched in 2025, showcases innovation. It features new stay-fresh top-seal packaging. This design significantly improves shelf life. It also enhances retail scalability. Crucially, it reduces plastic usage by 80 percent. This contrasts sharply with traditional clamshells. Such advancements highlight Oishii's commitment to sustainability.
Oishii’s technological leadership is robust. Its 2025 acquisition of Tortuga AgTech boosted robotics capabilities. A strategic partnership with MISUMI Group further strengthens this position. MISUMI Group supports automation and manufacturing needs. This collaboration extends across both U.S. and Japanese facilities. These moves ensure Oishii maintains its competitive edge.
Research and development are paramount. Oishii established an Open Innovation Center in Tokyo. This facility drives R&D advancements in Japan. It fosters continued operational improvements globally. The company remains dedicated to pushing agricultural boundaries. It constantly seeks to refine its Smart Farm model.
This Series C funding signals Oishii’s maturity. It has transitioned into a scaled, impactful business. The company is now defining the next era of indoor vertical farming. Its approach combines cutting-edge technology with environmental stewardship. It offers a solution for reliable, fresh produce.
Since its founding in 2016, Oishii has raised $370 million. This sustained investment fuels its ambitious vision. The company’s growth trajectory is impressive. It addresses critical needs for food security and sustainability. Oishii’s commitment to quality produce is unwavering.
The company's success provides a blueprint. It demonstrates profitability in vertical farming. Its focus on high-value crops is a key differentiator. The integration of advanced tech streamlines operations. This model ensures consistency and reduces waste. Oishii shapes the future of fresh, local food production. It delivers delicious, healthy options to a growing market. This investment secures its path forward.
Oishii has completed the first close of its Series C financing. This substantial investment totals $150 million. It marks a pivotal moment for the indoor farming pioneer. The capital injection signals a new phase of rapid scale. Oishii operates the world’s largest indoor vertical strawberry farm. Its mission is clear: revolutionize fresh produce delivery.
This funding round was led by SPARX Asset Management. Key participants included Nomura Real Estate Development, MISUMI Group, and Mizuho Bank. The strong investor confidence underscores Oishii’s proven model. It validates the company's approach to controlled environment agriculture.
Oishii’s Smart Farm model stands apart. It integrates advanced robotics and automation. Sophisticated engineering powers its operations. Centuries-old Japanese farming techniques also play a crucial role. This fusion creates optimal growing conditions. The result is pesticide-free, Non-GMO strawberries. They are harvested at peak ripeness, year-round.
The vertical farming sector has faced challenges. Many companies struggled to scale. Oishii, however, has thrived. Its focused strategy emphasizes robotics and automation. This approach drives efficiency and broader consumer access. It differentiates Oishii in a competitive landscape.
The new capital will drive significant expansion. Oishii plans to increase production capacity. It will deepen robotics integration across its farms. Farm infrastructure will grow significantly. This includes both U.S. and Japanese operations. The company also commits to developing new product formats.
Market reach has expanded dramatically. Oishii now distributes its premium strawberries across 18 U.S. states. The company also launched in Toronto. This marks its first international retail market. This expansion demonstrates Oishii’s ability to enter new territories effectively.
Product innovation remains central. Oishii first introduced the Omakase Berry in 2018. It commanded a premium price point. Since then, the product portfolio has diversified. The Koyo Berry and Nikko Berry offer new options. These additions target more accessible price points. Consumers can now find Oishii berries from $4.99 to $15.
New pack sizes also enhance retail flexibility. The brand has extended beyond fresh produce. A Premium Preserves line now graces pantry shelves. This strategy broadens Oishii’s consumer base. It strengthens brand presence in diverse categories.
The Nikko Berry, launched in 2025, showcases innovation. It features new stay-fresh top-seal packaging. This design significantly improves shelf life. It also enhances retail scalability. Crucially, it reduces plastic usage by 80 percent. This contrasts sharply with traditional clamshells. Such advancements highlight Oishii's commitment to sustainability.
Oishii’s technological leadership is robust. Its 2025 acquisition of Tortuga AgTech boosted robotics capabilities. A strategic partnership with MISUMI Group further strengthens this position. MISUMI Group supports automation and manufacturing needs. This collaboration extends across both U.S. and Japanese facilities. These moves ensure Oishii maintains its competitive edge.
Research and development are paramount. Oishii established an Open Innovation Center in Tokyo. This facility drives R&D advancements in Japan. It fosters continued operational improvements globally. The company remains dedicated to pushing agricultural boundaries. It constantly seeks to refine its Smart Farm model.
This Series C funding signals Oishii’s maturity. It has transitioned into a scaled, impactful business. The company is now defining the next era of indoor vertical farming. Its approach combines cutting-edge technology with environmental stewardship. It offers a solution for reliable, fresh produce.
Since its founding in 2016, Oishii has raised $370 million. This sustained investment fuels its ambitious vision. The company’s growth trajectory is impressive. It addresses critical needs for food security and sustainability. Oishii’s commitment to quality produce is unwavering.
The company's success provides a blueprint. It demonstrates profitability in vertical farming. Its focus on high-value crops is a key differentiator. The integration of advanced tech streamlines operations. This model ensures consistency and reduces waste. Oishii shapes the future of fresh, local food production. It delivers delicious, healthy options to a growing market. This investment secures its path forward.