Appcharge Lands $58M Series B to Transform Mobile Game Sales
August 15, 2025, 9:33 pm
Appcharge, a leader in direct-to-consumer solutions for mobile game publishers, announced a $58 million Series B funding round. IVP led the investment. This brings Appcharge's total funding to $89 million. The capital fuels global expansion and new product development. Appcharge empowers publishers to sell directly to players. This strategy significantly increases profits, often by 35%. It also builds stronger player relationships. The platform helps publishers bypass hefty app store fees. Key offerings include custom web stores and advanced payment SDKs. Appcharge handles over $500 million in transactions. It shows 14x year-over-year growth. The company is at the forefront of a major industry shift. Mobile game economics are changing. Publishers seek greater control and better revenue streams. Appcharge is building that future.
Tel Aviv, Israel's Appcharge recently secured $58 million in Series B funding. This significant investment boosts the direct-to-consumer (DTC) platform for mobile game publishers. IVP spearheaded the funding round. Other notable investors joined, including Playrix, Creandum, Play Ventures, Glilot Capital Partners, Smilegate Investment, Moneta VC, BITKRAFT Ventures, and Corundum. The new capital pushes Appcharge’s total funding to $89 million. This rapid fundraising reflects strong market confidence. The previous round closed just nine months prior.
Appcharge plans to deploy these funds strategically. The capital will fuel platform scaling. It will support the launch of new products. The goal is clear: enhance Appcharge’s comprehensive DTC solutions. Mobile game publishers desperately seek improved revenue streams. They desire stronger player relationships. Appcharge offers a vital solution.
The company's core offering is a robust DTC platform. This platform allows mobile game makers to sell directly to their audience. Publishers gain unprecedented control. They bypass traditional app store fees. This directly impacts their bottom line. Appcharge reports an average 35% increase in profit for its users. This financial uplift is substantial.
Beyond profit, Appcharge cultivates loyalty. Direct sales foster deeper player connections. Publishers gain direct insight into player behavior. They can offer personalized experiences. This builds a more engaged community. Higher player retention becomes a natural outcome.
Appcharge's platform is comprehensive. It provides everything publishers need to go direct. Branded web stores are a cornerstone. These customizable storefronts extend the game experience. Gamified offers keep players engaged. Global payment checkouts simplify transactions worldwide. Mobile in-app payment SDKs ensure seamless in-game purchases. These tools empower publishers.
Recent product launches underscore Appcharge’s innovation. The iOS Payments SDK streamlines direct sales on Apple devices. AppDirect further simplifies DTC adoption. These tools complement existing solutions, like Payment Links. Appcharge ensures compliance and scalability for its partners. This holistic approach frees publishers from platform restrictions. It generates more rewarding financial interactions.
The mobile gaming landscape is evolving rapidly. Court rulings and policy changes are opening new doors. The shift towards DTC is gaining momentum. Publishers recognize the superior economics. They understand the value of direct player connections. Appcharge stands at the forefront of this evolution. It is actively shaping the future of mobile game monetization.
Appcharge’s traction proves its impact. The platform has already processed over $500 million in transactions. It boasts impressive growth, expanding 14 times year-over-year. More than 100 games currently utilize Appcharge’s services. This widespread adoption highlights its effectiveness. Publishers are finding real value in its offerings.
The traditional app store model is being challenged. Publishers increasingly view it as restrictive. High commissions eat into profits. Limited player data hinders growth. Appcharge provides an alternative. It represents an era beyond app stores. It even extends beyond basic web stores. The focus is on better economics for consumer apps. It also provides more options for customers.
Appcharge is not just a payment processor. It is an infrastructure builder. It empowers game developers. It helps them reclaim ownership of their business. This transformation benefits the entire mobile gaming ecosystem. Publishers gain autonomy. Players gain more tailored experiences.
The company's rapid growth indicates strong market demand. The need for compliant, scalable DTC solutions is paramount. Appcharge meets this need. Its platform is built by game makers, for game makers. This insider perspective ensures practical, effective tools. It positions Appcharge as a critical partner for future success.
This funding round reinforces Appcharge's position. It is a leader in gaming infrastructure. The company's vision is clear: build a financially stronger model for mobile games. It is enabling publishers to thrive. It empowers them in a competitive global market. Appcharge continues to innovate. It continues to deliver value. The future of mobile game sales looks increasingly direct. Appcharge is leading the charge.
Tel Aviv, Israel's Appcharge recently secured $58 million in Series B funding. This significant investment boosts the direct-to-consumer (DTC) platform for mobile game publishers. IVP spearheaded the funding round. Other notable investors joined, including Playrix, Creandum, Play Ventures, Glilot Capital Partners, Smilegate Investment, Moneta VC, BITKRAFT Ventures, and Corundum. The new capital pushes Appcharge’s total funding to $89 million. This rapid fundraising reflects strong market confidence. The previous round closed just nine months prior.
Appcharge plans to deploy these funds strategically. The capital will fuel platform scaling. It will support the launch of new products. The goal is clear: enhance Appcharge’s comprehensive DTC solutions. Mobile game publishers desperately seek improved revenue streams. They desire stronger player relationships. Appcharge offers a vital solution.
The company's core offering is a robust DTC platform. This platform allows mobile game makers to sell directly to their audience. Publishers gain unprecedented control. They bypass traditional app store fees. This directly impacts their bottom line. Appcharge reports an average 35% increase in profit for its users. This financial uplift is substantial.
Beyond profit, Appcharge cultivates loyalty. Direct sales foster deeper player connections. Publishers gain direct insight into player behavior. They can offer personalized experiences. This builds a more engaged community. Higher player retention becomes a natural outcome.
Appcharge's platform is comprehensive. It provides everything publishers need to go direct. Branded web stores are a cornerstone. These customizable storefronts extend the game experience. Gamified offers keep players engaged. Global payment checkouts simplify transactions worldwide. Mobile in-app payment SDKs ensure seamless in-game purchases. These tools empower publishers.
Recent product launches underscore Appcharge’s innovation. The iOS Payments SDK streamlines direct sales on Apple devices. AppDirect further simplifies DTC adoption. These tools complement existing solutions, like Payment Links. Appcharge ensures compliance and scalability for its partners. This holistic approach frees publishers from platform restrictions. It generates more rewarding financial interactions.
The mobile gaming landscape is evolving rapidly. Court rulings and policy changes are opening new doors. The shift towards DTC is gaining momentum. Publishers recognize the superior economics. They understand the value of direct player connections. Appcharge stands at the forefront of this evolution. It is actively shaping the future of mobile game monetization.
Appcharge’s traction proves its impact. The platform has already processed over $500 million in transactions. It boasts impressive growth, expanding 14 times year-over-year. More than 100 games currently utilize Appcharge’s services. This widespread adoption highlights its effectiveness. Publishers are finding real value in its offerings.
The traditional app store model is being challenged. Publishers increasingly view it as restrictive. High commissions eat into profits. Limited player data hinders growth. Appcharge provides an alternative. It represents an era beyond app stores. It even extends beyond basic web stores. The focus is on better economics for consumer apps. It also provides more options for customers.
Appcharge is not just a payment processor. It is an infrastructure builder. It empowers game developers. It helps them reclaim ownership of their business. This transformation benefits the entire mobile gaming ecosystem. Publishers gain autonomy. Players gain more tailored experiences.
The company's rapid growth indicates strong market demand. The need for compliant, scalable DTC solutions is paramount. Appcharge meets this need. Its platform is built by game makers, for game makers. This insider perspective ensures practical, effective tools. It positions Appcharge as a critical partner for future success.
This funding round reinforces Appcharge's position. It is a leader in gaming infrastructure. The company's vision is clear: build a financially stronger model for mobile games. It is enabling publishers to thrive. It empowers them in a competitive global market. Appcharge continues to innovate. It continues to deliver value. The future of mobile game sales looks increasingly direct. Appcharge is leading the charge.