Peec AI Secures €7M, Redefines AI Search Optimization

July 8, 2025, 9:38 pm
Combination VC
Combination VC
EdTechCloudSleepServiceHealthTechPlatformFoodTechGreenTechBuildingApp
Peec AI
Peec AI
AdTechArtificial IntelligenceBrandOptimizeSearch
Total raised: $8.26M
Antler Innovation
Antler Innovation
PlatformFinTechDataE-commerceHealthTechAppServiceTechnologySaaSOnline
Location: Singapore
Employees: 51-200
Founded date: 2017
Berlin-based Peec AI, a groundbreaking AI search platform for marketing teams, has rapidly secured €7 million in funding within five months of its launch. The company empowers businesses to enhance their Generative Engine Optimization (GEO). This crucial tool responds to a significant industry shift: consumers are increasingly using AI platforms like ChatGPT and Perplexity for search, moving away from traditional engines. Peec AI helps brands maintain and boost visibility in this evolving digital landscape, offering vital analytics and strategies. Its rapid financial backing and explosive revenue growth underscore an urgent, fundamental market demand for innovative AI-driven marketing solutions. This strategic investment positions Peec AI as a leader in the next generation of digital visibility.

A new era in digital marketing has arrived. Berlin-based startup Peec AI recently secured €7 million in funding. This significant investment arrived just five months after the company's inception. It highlights a critical pivot in how brands connect with consumers online. Peec AI provides a pioneering AI search platform designed for marketing teams. It aims to empower companies to significantly improve their Generative Engine Optimization, or GEO.

The funding surge reflects Peec AI's rapid market penetration. The company closed a €1.8 million pre-Seed round in April. Less than four weeks later, a €5.2 million Seed round followed. Leading venture firms backed the round. 20VC led the Seed investment. Antler, Foreword VC, Identity.VC, Combination VC, and S20 also participated. This swift capital injection underscores strong investor confidence. It signals a deep belief in Peec AI's vision and its capacity to meet an urgent market need.

The digital landscape is undergoing a profound transformation. Traditional search engine usage is shifting. Consumers increasingly turn to large language model (LLM) platforms. ChatGPT and Perplexity are becoming primary sources for information. People now ask these AI platforms for product recommendations. They seek vacation destinations. This behavior marks a seismic change from conventional search queries. Data shows 27% of consumers now use AI search for at least half of their online information gathering.

This shift presents a formidable challenge for marketers. Brand visibility relied heavily on traditional search algorithms. Now, brands must adapt to new AI search paradigms. AI search platforms process information differently. They synthesize responses. They prioritize different sources. This fundamentally alters how brands achieve prominence. Ignoring this emerging channel risks significant loss of audience reach and engagement. AI search has become a critical marketing channel. Brands must leverage it effectively.

Peec AI offers a direct solution to this complex problem. Its analytics platform provides unprecedented insights. Marketing teams can analyze brand performance within AI search environments. They can benchmark their visibility against competitors. The platform tracks brand mentions across diverse AI-driven sources. It identifies which sources drive the highest impact. This comprehensive suite of features empowers teams. They can develop effective strategies. These strategies aim to drive traffic and conversions directly from AI search platforms.

The company's growth metrics are impressive. Just four months after launching its product, Peec AI reportedly generated €650,000 in Annual Recurring Revenue (ARR). Its revenue is growing by €80,000 every week. Such rapid traction validates the platform's value. It confirms the immense market demand for GEO solutions. Businesses are recognizing the immediate need to optimize for AI search.

Peec AI was founded in 2025. The founding team brings diverse expertise. Marius Meiners, Tobias Siwona, and Daniel Drabo met during an Antler founder residency in Berlin in late 2024. Meiners, a former professional esports athlete, built products as a software engineer. He also worked in venture financing. Siwona is a serial entrepreneur. His background spans AI and consumer tech startups. Drabo previously founded a LegalTech startup. He also ran a food truck business. This blend of startup experience, engineering prowess, and marketing insight fuels Peec AI's innovation.

Investors view Peec AI as a standout opportunity. They emphasize the caliber of the founding team. Their collective experience, product acumen, and intense work ethic are seen as exceptional. This combination of team strength and market directional accuracy convinced investors. The need for brands to conquer AI search is undeniable. Peec AI provides the essential tools for success in this new digital frontier.

The sheer scale of AI search adoption cannot be overstated. Google alone reports 1.5 billion monthly users of AI search across 100 countries. This establishes AI search as a new, critical digital media. It will profoundly impact brand visibility and reputation globally. Peec AI equips marketing teams for this new reality. The speed of their funding rounds directly reflects their long-term growth potential.

Ultimately, Peec AI is not just a platform; it represents a strategic imperative. The shift to AI-driven search is not a fleeting trend. It is a fundamental evolution in how people find information. Brands must adapt. They must understand AI algorithms. They must optimize their content for generative answers. Peec AI offers the pathway to sustained success in this evolving digital ecosystem. Companies embracing Generative Engine Optimization now will gain a decisive competitive advantage. Peec AI leads this charge, shaping the future of digital marketing.