The Rise of Plant-Based Pizzas: Papa John’s Expands Its Vegan Offerings Across Europe
July 2, 2025, 6:15 pm
Location: United States, Kentucky, Louisville
Employees: 10001+
Founded date: 1984
Total raised: $11.06M
In a world where food choices are evolving, Papa John’s is stepping up its game. The pizza giant is not just tossing dough; it’s tossing aside old perceptions. With a new vegan pizza launched in the UK and a strategic partnership in Spain and Portugal, Papa John’s is making waves in the plant-based market.
The new vegan pizza, developed in collaboration with La Vie, is a culinary delight. It features a medley of premium plant-based ingredients. Think vegan ham, spicy jackfruit pepperoni, and melty Sheese. This isn’t just a pizza; it’s a statement. Priced at £12 for a large, it’s designed to appeal to both vegans and non-vegans alike. The signature dough is topped with mushrooms, red onions, peppers, and black olives. Each bite promises a robust flavor profile, proving that plant-based doesn’t mean flavorless.
This launch marks a significant milestone for Papa John’s. It’s not a fleeting trend; it’s a permanent addition to their Vegan Works range. The collaboration with La Vie isn’t new. Earlier this year, they introduced the UK’s first Hawaiian Vegan Pizza. They also teamed up for a vegan BBQ “chicken” pizza during Veganuary 2023. This ongoing partnership reflects a commitment to innovation and quality. It’s about pushing boundaries and rewarding loyal fans.
Meanwhile, in Spain and Portugal, Papa John’s is forging new paths. They’ve partnered with Better Balance, a plant-based protein supplier under the Sigma Group. This strategic alliance aims to expand plant-based menu options in these countries. The demand for plant-based alternatives is skyrocketing. Better Balance will supply plant-based protein products for two of Papa John’s vegan pizzas: Green Ranch and Green BBQ. They’re also introducing a plant-based starter—vegetable fingers.
The proteins used are a blend of wheat, soy, and pea. This combination ensures a balanced nutritional profile without sacrificing taste. Better Balance’s mission is clear: make plant-based eating enjoyable and accessible. Partnering with a recognized brand like Papa John’s amplifies their reach. It’s a win-win for both companies.
Better Balance has already made a name for itself. Their products have found success at sporting events and with professional athletes. They’re not just in the foodservice industry; they’re also making strides in retail. Their plant-based sausages were recognized as Product of the Year 2023 in the vegan sausage category at the Grand Innovation Awards. With 12 plant-based products available in major Spanish supermarkets, they’re expanding their footprint.
This collaboration with Papa John’s aligns with the growing trend of plant-based eating. Consumers are becoming more health-conscious and environmentally aware. They’re seeking options that reflect their values. Papa John’s is responding to this shift. The company is expanding its range of plant-based options across international locations. The recent launch in the UK is just the beginning.
Maria Estrela, Marketing Director of Papa John’s in Spain and Portugal, emphasizes the importance of high-quality ingredients. This collaboration is a testament to their commitment to innovation. It’s about catering to changing consumer preferences. The landscape of food is shifting, and Papa John’s is adapting.
The rise of plant-based pizzas is more than a trend; it’s a movement. As more people embrace veganism or simply seek to reduce their meat consumption, brands must evolve. Papa John’s is at the forefront of this change. They’re not just offering pizzas; they’re offering choices. Choices that resonate with a new generation of eaters.
The new vegan pizza in the UK and the partnership with Better Balance in Spain and Portugal are significant steps. They reflect a broader shift in the food industry. It’s about inclusivity. It’s about taste. It’s about making plant-based options mainstream.
In conclusion, Papa John’s is not just a pizza chain; it’s a pioneer in the plant-based revolution. With innovative offerings and strategic partnerships, they’re redefining what pizza can be. The future is bright for plant-based eating, and Papa John’s is leading the charge. As they continue to expand their menu, one thing is clear: the world of pizza is changing, and it’s delicious.
The new vegan pizza, developed in collaboration with La Vie, is a culinary delight. It features a medley of premium plant-based ingredients. Think vegan ham, spicy jackfruit pepperoni, and melty Sheese. This isn’t just a pizza; it’s a statement. Priced at £12 for a large, it’s designed to appeal to both vegans and non-vegans alike. The signature dough is topped with mushrooms, red onions, peppers, and black olives. Each bite promises a robust flavor profile, proving that plant-based doesn’t mean flavorless.
This launch marks a significant milestone for Papa John’s. It’s not a fleeting trend; it’s a permanent addition to their Vegan Works range. The collaboration with La Vie isn’t new. Earlier this year, they introduced the UK’s first Hawaiian Vegan Pizza. They also teamed up for a vegan BBQ “chicken” pizza during Veganuary 2023. This ongoing partnership reflects a commitment to innovation and quality. It’s about pushing boundaries and rewarding loyal fans.
Meanwhile, in Spain and Portugal, Papa John’s is forging new paths. They’ve partnered with Better Balance, a plant-based protein supplier under the Sigma Group. This strategic alliance aims to expand plant-based menu options in these countries. The demand for plant-based alternatives is skyrocketing. Better Balance will supply plant-based protein products for two of Papa John’s vegan pizzas: Green Ranch and Green BBQ. They’re also introducing a plant-based starter—vegetable fingers.
The proteins used are a blend of wheat, soy, and pea. This combination ensures a balanced nutritional profile without sacrificing taste. Better Balance’s mission is clear: make plant-based eating enjoyable and accessible. Partnering with a recognized brand like Papa John’s amplifies their reach. It’s a win-win for both companies.
Better Balance has already made a name for itself. Their products have found success at sporting events and with professional athletes. They’re not just in the foodservice industry; they’re also making strides in retail. Their plant-based sausages were recognized as Product of the Year 2023 in the vegan sausage category at the Grand Innovation Awards. With 12 plant-based products available in major Spanish supermarkets, they’re expanding their footprint.
This collaboration with Papa John’s aligns with the growing trend of plant-based eating. Consumers are becoming more health-conscious and environmentally aware. They’re seeking options that reflect their values. Papa John’s is responding to this shift. The company is expanding its range of plant-based options across international locations. The recent launch in the UK is just the beginning.
Maria Estrela, Marketing Director of Papa John’s in Spain and Portugal, emphasizes the importance of high-quality ingredients. This collaboration is a testament to their commitment to innovation. It’s about catering to changing consumer preferences. The landscape of food is shifting, and Papa John’s is adapting.
The rise of plant-based pizzas is more than a trend; it’s a movement. As more people embrace veganism or simply seek to reduce their meat consumption, brands must evolve. Papa John’s is at the forefront of this change. They’re not just offering pizzas; they’re offering choices. Choices that resonate with a new generation of eaters.
The new vegan pizza in the UK and the partnership with Better Balance in Spain and Portugal are significant steps. They reflect a broader shift in the food industry. It’s about inclusivity. It’s about taste. It’s about making plant-based options mainstream.
In conclusion, Papa John’s is not just a pizza chain; it’s a pioneer in the plant-based revolution. With innovative offerings and strategic partnerships, they’re redefining what pizza can be. The future is bright for plant-based eating, and Papa John’s is leading the charge. As they continue to expand their menu, one thing is clear: the world of pizza is changing, and it’s delicious.